Brand page · Clothing · Ireland
Shaws traffic, ads & competitors 88.1k visits a month, 69 active Meta ads, Gravity score 600.
Shaws — Shaws is an Irish family-owned department store chain that sells homewares, beauty products, gifts, women's clothing, and more. Established in 1864, the company operates 16 stores across Ireland and offers nationwide delivery with free click & collect services. In September 2026 shaws.ie drew an estimated 88.1k visits, down 29% on the month before. It ranks #20 of 1,148 Clothing brands in Ireland and holds a 4.1 Trustpilot rating over 258 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 31 peers: Clothing brands in Ireland with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Shaws is an Irish family-owned department store chain that sells homewares, beauty products, gifts, women's clothing, and more. Established in 1864, the company operates 16 stores across Ireland and offers nationwide delivery with free click & collect services.
01 · Traffic
Shaws website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Shaws drew an estimated 88.1k visits in September 2026, down 29% on the month before and down 18% over three months.
- Worldwide#104,561of 4.5m sites · Top 5%
- In Ireland#248of 14.2k sites · Top 5%
- Clothing, worldwide#10,025of 459,295 brands · Top 5%
- Clothing, Ireland#20of 1,148 brands · Top 5%
88.1k
estimated visits in September
1 mo ▼ −28.9%4 mo ▼ −18.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Shaws reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Shaws holds 4.1 out of 5 on Trustpilot over 258 reviews, 80 of them in the last twelve months: 78% of customers give five stars and 14% one star. That volume places Shaws in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Department Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Shaws best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Shaws sells on Shopify, 26% of its catalogue in stock. The best seller is E-Gift Card, at €20.00–€500.00, followed by Duck Feather And Down Duvet 13.5 Tog and Anti Allergy Cloud Mattress Topper.
#1E-Gift CardShaws€20.00–€500.00In stock
#2Duck Feather And Down Duvet 13.5 TogShaws€40.00–€60.00In stock
#3Anti Allergy Cloud Mattress TopperShaws€20.00–€30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Shaws in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 4% of the catalogue
- In stock
- 26%
- Upper price quartile
- US$35.84
- Currency
- EUR
04 · Ads
Shaws ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Shaws runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2023 (image, text, video).
Beauty by Saj Coming to Shaws PortlaoiseShaws Department Stores7 Oct 2026video
Beauty by Saj Coming to Shaws PortlaoiseShaws Department Stores7 Oct 2026image
Free Bra Fit at ShawsShaws Department Stores6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Video ad3 Sept 2026Shaw & Sons, Limitedverified
Video ad26 Aug 2026Shaw & Sons, Limitedverified
Video ad7 Aug 2026Shaw & Sons, Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Shaws influencers
The creators who tag @shawsdepartmentstores on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shawsdepartmentstores on Instagram, led by Chloe Markham Stylist (24.6k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CChloe Markham Stylist@chloemarkhamstylist · 🇬🇧 GB | Fashion style luxury Creator | 24.6k | 0.7% | 2 | Tagged @shawsdepartmentstores |
06 · Competitors according to Gravity
Shaws competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Shaws among Clothing brands in Ireland. The closest is Goods, then The Designer Warehouse, Enem Store, Edgars, Storm, Femme.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Goodsgoods.ie | |||||||
| The Designer Warehousethedesigner-warehouse.co.za | |||||||
| Enem Storeenemmall.com | |||||||
| Edgarsedgars.co.za | |||||||
| Stormstormfashion.dk | |||||||
| Femmefemme.ie |
07 · Company
Who is behind Shaws?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Shaws is a company based in Portlaoise, Ireland, founded in 1864 according to LinkedIn. It employs about 345 people.
- Entity country
- 🇮🇪 Ireland · Portlaoise
- Founded
- 1864, per LinkedIn
- Status
- Operating
- Employees
- 345 on LinkedIn
- Own store
- shaws.ie · Shopify · EUR
- Catalogue
- 1,237 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Shaws
What people ask Google about Shaws.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Shaws legit?
According to Gravity by Benchr, Shaws is a brand based in Portlaoise, Ireland: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 345 people on LinkedIn, it has 75,276 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Shaws?
Customers rate Shaws 4.1 out of 5 on Trustpilot over 258 reviews, 80 of them in the last twelve months: 78% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Shaws?
Shaws is an Irish family-owned department store chain that sells homewares, beauty products, gifts, women's clothing, and more. Established in 1864, the company operates 16 stores across Ireland and offers nationwide delivery with free click & collect services. Gravity by Benchr classifies it under Clothing, with Cosmetics making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Shaws prices: how much is it?
Shaws' best seller, E-Gift Card, sells from €20.00 to €500.00 on shaws.ie. 26% of the catalogue is in stock. Gravity does not track prices daily: check shaws.ie before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Shaws promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Shaws advertises on Facebook and Instagram and on Google, where its offers often run. Check shaws.ie for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Shaws?
Shaws sells on its own website, shaws.ie, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Shaws?
Gravity by Benchr records a company based in Portlaoise, Ireland, founded in 1864 according to LinkedIn, with 345 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Shaws doing well?
Not at the moment. Gravity by Benchr estimates about 88,100 visits to shaws.ie in September 2026, down 29% in a month and down 18% over three months. Shaws ranks #20 of 1,148 Clothing brands in Ireland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Shaws use?
Gravity by Benchr identifies shaws.ie as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Shaws' ad budget?
Gravity by Benchr does not publish a spend figure for Shaws on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Ireland?
Among Clothing brands in Ireland in the Gravity by Benchr index, Shaws ranks #20 of 1,148 by estimated traffic. Its closest competitors on the same market are Goods, The Designer Warehouse, Enem Store, Edgars and Storm. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shaws.