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- Mercedes-AMG PETRONAS F1 Team
Brand page · Clothing · United Kingdom
Mercedes-AMG PETRONAS F1 Team traffic, ads & competitors 254k visits a month, 168 active Meta ads, Gravity score 522.
Mercedes-AMG PETRONAS F1 Team — Official merchandise store for the Mercedes-AMG PETRONAS Formula One Team, selling teamwear, fanwear, gifts, accessories, and collectibles including items from drivers George Russell and Kimi Antonelli. In September 2026 shop.mercedesamgf1.com drew an estimated 254k visits, up 4% on the month before. It ranks #206 of 19,668 Clothing brands in the United Kingdom and holds a 3.4 Trustpilot rating over 265 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 484 peers: Clothing brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Official merchandise store for the Mercedes-AMG PETRONAS Formula One Team, selling teamwear, fanwear, gifts, accessories, and collectibles including items from drivers George Russell and Kimi Antonelli.
01 · Traffic
Mercedes-AMG PETRONAS F1 Team website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mercedes-AMG PETRONAS F1 Team drew an estimated 254k visits in September 2026, up 4% on the month before and down 7% over three months.
- Worldwide#42,900of 4.5m sites · Top 1%
- In United Kingdom#2,162of 192k sites · Top 5%
- Clothing, worldwide#3,786of 459,295 brands · Top 1%
- Clothing, United Kingdom#206of 19,668 brands · Top 5%
254k
estimated visits in September
1 mo ▲ +4.3%4 mo ▼ −7.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Mercedes-AMG PETRONAS F1 Team reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mercedes-AMG PETRONAS F1 Team holds 3.4 out of 5 on Trustpilot over 265 reviews, 21 of them in the last twelve months: 67% of customers give five stars and 23% one star. That volume places Mercedes-AMG PETRONAS F1 Team in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Motorsports Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Mercedes-AMG PETRONAS F1 Team best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Mercedes-AMG PETRONAS F1 Team sells on Shopify, 72% of its catalogue in stock. The best seller is Lewis Hamilton Abu Dhabi 2020 Mini Bell Helmet Replica 1:2, at £179.50, followed by Lewis Hamilton 2024 Mini Bell Helmet Replica 1:2 and Mens 2025 Team Driver Tee Black.
#1Lewis Hamilton Abu Dhabi 2020 Mini Bell Helmet Replica 1:2Mercedes-AMG PETRONAS F1 Team£179.50In stock
#2Lewis Hamilton 2024 Mini Bell Helmet Replica 1:2Mercedes-AMG PETRONAS F1 Team£134.63In stock
#3Mens 2025 Team Driver Tee BlackMercedes-AMG PETRONAS F1 Team£37.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Mercedes-AMG PETRONAS F1 Team in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 74% of the catalogue
- In stock
- 72%
- Upper price quartile
- US$112.50
- Currency
- GBP
04 · Ads
Mercedes-AMG PETRONAS F1 Team ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mercedes-AMG PETRONAS F1 Team runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Kimi drops dead everytime someone plays Liv 😉Mercedes-AMG Petronas F1 Team7 Oct 2026video
Participa en el sorteo de Marriott Bonvoy® y Mercedes-AMG PETRONAS F1Mercedes-AMG Petronas F1 Team6 Oct 2026video
Get ready for the Silver JacketMercedes-AMG Petronas F1 Team6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Mercedes-AMG PETRONAS F1 Team influencers
The creators who tag @mercedesamgf1 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mercedesamgf1 on Instagram, led by FORMULA 1 🇬🇪 (23.1k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFORMULA 1 🇬🇪@the_formulaone · 🇬🇪 GE | Automotive mobility Creator | 23.1k | — | 19 | Tagged @mercedesamgf1 |
06 · Competitors according to Gravity
Mercedes-AMG PETRONAS F1 Team competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mercedes-AMG PETRONAS F1 Team among Clothing brands in the United Kingdom. The closest is Fuel for Fans, then Lando Norris Store, Ferrari, F1 Authentics, store.nascar.com, ELITE FANSTORE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Fuel for Fansfuelforfans.com | |||||||
| Lando Norris Storelandonorris.store | |||||||
| Ferraristore.ferrari.com | |||||||
| F1 Authenticsf1authentics.com | |||||||
| store.nascar.comstore.nascar.com | |||||||
| ELITE FANSTOREelite-fanstore.com |
07 · Company
Who is behind Mercedes-AMG PETRONAS F1 Team?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mercedes-AMG PETRONAS F1 Team is a company based in Brackley, United Kingdom. It employs about 2,447 people.
- Entity country
- 🇬🇧 United Kingdom · Brackley
- Employees
- 2,447 on LinkedIn
- Own store
- shop.mercedesamgf1.com · Shopify · GBP
- Catalogue
- 134 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mercedes-AMG PETRONAS F1 Team
What people ask Google about Mercedes-AMG PETRONAS F1 Team.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mercedes-AMG PETRONAS F1 Team a legit company?
According to Gravity by Benchr, Mercedes-AMG PETRONAS F1 Team is a brand based in Brackley, United Kingdom: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2,447 people on LinkedIn, it has 16,836,546 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Mercedes-AMG PETRONAS F1 Team reviews
Customers rate Mercedes-AMG PETRONAS F1 Team 3.4 out of 5 on Trustpilot over 265 reviews, 21 of them in the last twelve months: 67% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Mercedes-AMG PETRONAS F1 Team sell?
Official merchandise store for the Mercedes-AMG PETRONAS Formula One Team, selling teamwear, fanwear, gifts, accessories, and collectibles including items from drivers George Russell and Kimi Antonelli. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Mercedes-AMG PETRONAS F1 Team cost?
Mercedes-AMG PETRONAS F1 Team's best seller, Lewis Hamilton Abu Dhabi 2020 Mini Bell Helmet Replica 1:2, sells £179.50 on shop.mercedesamgf1.com. 72% of the catalogue is in stock. Gravity does not track prices daily: check shop.mercedesamgf1.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Mercedes-AMG PETRONAS F1 Team discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Mercedes-AMG PETRONAS F1 Team advertises on Facebook and Instagram, where its offers often run. Check shop.mercedesamgf1.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Mercedes-AMG PETRONAS F1 Team?
Mercedes-AMG PETRONAS F1 Team sells on its own website, shop.mercedesamgf1.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Mercedes-AMG PETRONAS F1 Team?
Gravity by Benchr records a company based in Brackley, United Kingdom, with 2,447 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Mercedes-AMG PETRONAS F1 Team doing well?
Not at the moment. Gravity by Benchr estimates about 253,800 visits to shop.mercedesamgf1.com in September 2026, up 4% in a month and down 7% over three months. Mercedes-AMG PETRONAS F1 Team ranks #206 of 19,668 Clothing brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Mercedes-AMG PETRONAS F1 Team use?
Gravity by Benchr identifies shop.mercedesamgf1.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Mercedes-AMG PETRONAS F1 Team's ad budget?
Gravity by Benchr does not publish a spend figure for Mercedes-AMG PETRONAS F1 Team on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United Kingdom?
Among Clothing brands in the United Kingdom in the Gravity by Benchr index, Mercedes-AMG PETRONAS F1 Team ranks #206 of 19,668 by estimated traffic. Its closest competitors on the same market are Fuel for Fans, Lando Norris Store, Ferrari, F1 Authentics and store.nascar.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mercedes-AMG PETRONAS F1 Team.