Brand page · Clothing Accessories
Fuel for Fans traffic, ads & competitors 381k visits a month, 87 active Meta ads.
Fuel for Fans — Fuel for Fans is an online store that sells official Formula 1 and motorsport merchandise including caps, t-shirts, sweaters, and accessories for various F1 teams and drivers. In September 2026 fuelforfans.com drew an estimated 381k visits, down 3% on the month before. It ranks #74 of 34,142 Clothing Accessories brands and holds a 4.4 Trustpilot rating over 27,850 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Fuel for Fans is an online store that sells official Formula 1 and motorsport merchandise including caps, t-shirts, sweaters, and accessories for various F1 teams and drivers.
01 · Traffic
Fuel for Fans website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fuel for Fans drew an estimated 381k visits in September 2026, down 3% on the month before and down 22% over three months.
- Worldwide#30,969of 4.5m sites · Top 1%
- In United States#10,041of 1.2m sites · Top 1%
- Clothing Accessories, worldwide#203of 85,207 brands · Top 1%
- Clothing Accessories, United States#74of 34,142 brands · Top 1%
381k
estimated visits in September
1 mo ▼ −2.7%4 mo ▼ −22.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Fuel for Fans reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fuel for Fans holds 4.4 out of 5 on Trustpilot over 27,850 reviews, 3,387 of them in the last twelve months: 80% of customers give five stars and 9% one star. That volume places Fuel for Fans in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Fuel for Fans scores 4.4 over 1,390 reviews.
Motorsports Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Fuel for Fans best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Fuel for Fans's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Fuel for Fans in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Fuel for Fans ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fuel for Fans runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2026 (image, text, video).
Get yours now! 🛒Fuel For Fans12 Oct 2026image
Act Fast: 48 Hours Only | 25% OffFuel For Fans11 Oct 2026image
Get yours now! 🛒Fuel For Fans11 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026stichd Sports Merchandising B.V.verified
Text ad21 Oct 2026stichd Sports Merchandising B.V.verified
Image ad21 Oct 2026stichd Sports Merchandising B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Fuel for Fans influencers
The creators who tag @fuelforfans on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @fuelforfans on Instagram, led by Javoxir Xakimov 🇺🇿 (116k followers, 5.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJavoxir Xakimov 🇺🇿@javohirgroup_ · 🇺🇿 UZ | Automotive mobility Creator | 116k | 5.3% | 1 | Tagged @fuelforfans |
06 · Competitors according to Gravity
Fuel for Fans competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fuel for Fans among Clothing Accessories brands. The closest is Lando Norris Store, then Senna Shop, Mercedes-AMG PETRONAS F1 Team, store.nascar.com, fanatics.com, Reality.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lando Norris Storelandonorris.store | |||||||
| Senna Shopsennashop.com.br | |||||||
| Mercedes-AMG PETRONAS F1 Teamshop.mercedesamgf1.com | |||||||
| store.nascar.comstore.nascar.com | |||||||
| fanatics.comfanatics.com | |||||||
| Realityrealityracing.co |
07 · Company
Who is behind Fuel for Fans?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fuel for Fans is an e-commerce brand, on a domain registered in May 2016. It employs about 1,000 people.
- Domain registered
- 2 May 2016
- Employees
- 1,000 on LinkedIn
- Own store
- fuelforfans.com · Salesforce_commerce
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fuel for Fans
What people ask Google about Fuel for Fans.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fuel for Fans legit?
According to Gravity by Benchr, Fuel for Fans is a brand: its website has existed since May 2016, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 1,000 people on LinkedIn, it has 48,266 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Fuel for Fans?
Customers rate Fuel for Fans 4.4 out of 5 on Trustpilot over 27,850 reviews, 3,387 of them in the last twelve months: 80% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Fuel for Fans scores 4.4 over 1,390 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fuel for Fans?
Fuel for Fans is an online store that sells official Formula 1 and motorsport merchandise including caps, t-shirts, sweaters, and accessories for various F1 teams and drivers. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
Fuel for Fans promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Fuel for Fans advertises on Facebook and Instagram and on Google, where its offers often run. Check fuelforfans.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Fuel for Fans?
Fuel for Fans sells on its own website, fuelforfans.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Fuel for Fans?
Gravity by Benchr records a company, whose domain was registered in 2016, with 1,000 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Fuel for Fans doing well?
Not at the moment. Gravity by Benchr estimates about 380,600 visits to fuelforfans.com in September 2026, down 3% in a month and down 22% over three months. Fuel for Fans ranks #74 of 34,142 Clothing Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fuel for Fans use?
Gravity by Benchr identifies fuelforfans.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2026. Source: Gravity by Benchr platform and advertising records.
How much does Fuel for Fans spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Fuel for Fans on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands?
Among Clothing Accessories brands in the Gravity by Benchr index, Fuel for Fans ranks #74 of 34,142 by estimated traffic. Its closest competitors on the same market are Lando Norris Store, Senna Shop, Mercedes-AMG PETRONAS F1 Team, store.nascar.com and fanatics.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fuel for Fans.