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  3. Shopee

Brand page · Singapore

Shopee Top 1% worldwide Top 1% in Singapore
shopee.co.id·🇸🇬 Singapore·Since 2014

Shopee: 136.2m visits a month, 3,997 active Meta ads.

Shopee — Shopee is a Singaporean e-commerce platform that connects shoppers, brands and sellers within one ecosystem, offering a wide selection of products and an online shopping experience. In September 2026 shopee.co.id drew an estimated 136.2m visits, down 6% on the month before.

shopee.co.id@shopee_id 9.1mLinkedIn 2.6mTrustpilot 1.8Meta Ad Library 3,997

Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026

Estimated traffic
136.2m
−6% vs. August 2026
Instagram followers
9.1m
25,076 posts · @shopee_id
Trustpilot
1.8
31 reviews · 6 in 12 months
Meta ads
3,997
active
Products
—
Data not available
Rank in Singapore
—
Data not available
LinkedIn
2.6m
followers · 82,285 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Shopee is a Singaporean e-commerce platform that connects shoppers, brands and sellers within one ecosystem, offering a wide selection of products and an online shopping experience.

01 · Traffic

How much traffic Shopee gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shopee drew an estimated 136.2m visits in September 2026, down 6% on the month before and down 6% over three months.

  • Worldwide#135of 4.5m sites · Top 1%
  • In Indonesia#2of 39.4k sites · Top 1%
  • Category, worldwide—Data not available
  • Category, Indonesia—Data not available
Monthly visitssource Sept 2026

136.2m

estimated visits in September

1 mo ▼ −5.6%4 mo ▼ −6.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Shopee.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shopee holds 1.8 out of 5 on Trustpilot over 31 reviews, 6 of them in the last twelve months: 16% of customers give five stars and 68% one star. That volume places Shopee in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 31 reviews · 6 in 12 months
Top 50% review volume
5 ★16%
4 ★10%
3 ★3%
2 ★3%
1 ★68%

Online Marketplace Shopping Mall

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shopee sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Shopee's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixData not available

Data not available

The dominant category places Shopee in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Shopee.

The creators who tag @shopee_id on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @shopee_id on Instagram, led by Tino-Tino (20.8k followers, 0.0% engagement).

Influencersaccounts tagging @shopee_id · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTino-Tino@tinotino.official · 🇮🇩 IDFashion style luxury Creator20.8k0.0%29Tagged @shopee_id
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shopee competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shopee. The closest is Bukalapak, then tokopedia.com, Lazada, shopee.com.my, amazon.sg, aliexpress.com.

CompetitorsSingapore · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bukalapakbukalapak.com
tokopedia.comtokopedia.com
Lazadalazada.com
shopee.com.myshopee.com.my
amazon.sgamazon.sg
aliexpress.comaliexpress.com
Competitors Gravity finds for Shopee. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shopee with Bukalapak

07 · Company

The company behind Shopee.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shopee is a company based in Singapore, on a domain registered in November 2014. It employs about 82,285 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇬 Singapore
Founded
Data not available
Domain registered
28 Nov 2014
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
82,285 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
shopee.co.id
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shopee

What people ask Google about Shopee.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shopee a legit company?

According to Gravity by Benchr, Shopee is a brand based in Singapore: its website has existed since November 2014, it employs 82,285 people on LinkedIn, it has 9,122,386 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Shopee reviews

Customers rate Shopee 1.8 out of 5 on Trustpilot over 31 reviews, 6 of them in the last twelve months: 16% give five stars, 68% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Shopee?

Shopee is a Singaporean e-commerce platform that connects shoppers, brands and sellers within one ecosystem, offering a wide selection of products and an online shopping experience. Source: Gravity by Benchr product classification.

Shopee promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Shopee advertises on Facebook and Instagram, where its offers often run. Check shopee.co.id for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Shopee?

Gravity by Benchr records a company based in Singapore, whose domain was registered in 2014, with 82,285 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Shopee growing?

Not at the moment. Gravity by Benchr estimates about 136,234,800 visits to shopee.co.id in September 2026, down 6% in a month and down 6% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Shopee spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Shopee on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shopee.