Brand page · Beds & Accessories · United Kingdom

Simba Sleep Top 1% worldwide Top 1% in United Kingdom Top 1% in Beds & Accessories Top 1% in Beds & Accessories in United Kingdom
simbasleep.com·🇬🇧 Bristol, United Kingdom· Shopify·Since 2015

Simba Sleep: 691K visits a month, 65 active Meta ads, Gravity score 584.

Simba Sleep — Explore Simba’s award-winning mattresses and sleep accessories. Engineered for perfect sleep with over |TOTAL_FIVE_STAR_REVIEWS_COUNT_SHORT| 5* reviews. FREE Delivery & Returns. In September 2026 simbasleep.com drew an estimated 691K visits, down 3% on the month before. It ranks #3 of 592 Beds & Accessories brands in United Kingdom and holds a 4.3 Trustpilot rating over 62,336 reviews.

simbasleep.com@simbasleep 76.5KYouTube 4.2KFacebookLinkedIn 6.5KTrustpilot 4.3Meta Ad Library 65

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
691K
−3% vs. August 2026
Instagram followers
76.5K
1,660 posts · @simbasleep
Trustpilot
4.3
62,336 reviews · 5,046 in 12 months
Meta ads
65
active · on Google since 2021
Products
96%
in stock · 205 collections
Rank in United Kingdom
#3
of 592 in Beds & Accessories
LinkedIn
6.5K
followers · 73 employees
Earned media value
€1.9k
per month, Instagram

Gravity score

584/ 1000 · 9 of 10 indicators rated
Brand Power603
Momentum474
Performance675

Percentiles within 12 peers: Beds & Accessories brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Explore Simba’s award-winning mattresses and sleep accessories. Engineered for perfect sleep with over |TOTAL_FIVE_STAR_REVIEWS_COUNT_SHORT| 5* reviews. FREE Delivery & Returns

01 · Traffic

How much traffic Simba Sleep gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Simba Sleep drew an estimated 691K visits in September 2026, down 3% on the month before and up 15% over three months.

  • Worldwide#19,244of 4.5M sites · Top 1%
  • In United Kingdom#803of 192K sites · Top 1%
  • Beds & Accessories, worldwide#49of 14,534 brands · Top 1%
  • Beds & Accessories, United Kingdom#3of 592 brands · Top 1%
Monthly visitssource Sept 2026

691K

estimated visits in September

1 mo ▼ −3.2%4 mo ▲ +14.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Simba Sleep.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Simba Sleep holds 4.3 out of 5 on Trustpilot over 62,336 reviews, 5,046 of them in the last twelve months: 78% of customers give five stars and 7% one star. That volume places Simba Sleep in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Simba Sleep scores 4.8 over 64 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 62,336 reviews · 5,046 in 12 months
Top 1% review volumeTop 30% rating quality
5 ★78%
4 ★8%
3 ★4%
2 ★3%
1 ★7%

Bedroom Furniture Store Bed Shop Mattress Store Bedding Store

Google reviewsread 20 Oct 2026
4.864 reviews on the Google business profile
5 ★83%
4 ★6%
3 ★5%
2 ★3%
1 ★3%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Simba Sleep sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Simba Sleep sells on Shopify, 96% of its catalogue in stock. The best seller is Quilted Performance Mattress Protector, at £79.00–£129.00, followed by Hybrid™ Pillow and Hybrid® Mattress.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Beds & Accessories52%
Bedding9%
Storage & Organization2%
Slippers2%

Share of the catalogue by product family.

Activity mixdominant: Beds & Accessories
Beds & Accessories80%
Linens & Bedding12%
Household Supplies3%
Shoes2%
Decor1%

The dominant category places Simba Sleep in its comparison group.

Prices and ratingsstore data
Average rating
4.66 / 5
Rated products
96% of the catalogue
In stock
96%
Upper price quartile
US$1,123.72
Currency
GBP

05 · Influencers

Who talks about Simba Sleep.

The creators who tag @simbasleep on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @simbasleep on Instagram, led by Tuna {breed:chiweenie} (1.9M followers, 1.5% engagement).

Influencersaccounts tagging @simbasleep · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTuna {breed:chiweenie}@tunameltsmyheart · 🇺🇸 USPets nature Creator1.9M1.5%1Tagged @simbasleep
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Simba Sleep competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Simba Sleep among Beds & Accessories brands in United Kingdom. The closest is Emma, then SAMPUR, emma-matratze.de, sleepworld.be, ProSpánek SE, Dormeo.

CompetitorsBeds & Accessories · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Emmaemma-sleep.co.uk
SAMPURsampur.com
emma-matratze.deemma-matratze.de
sleepworld.besleepworld.be
ProSpánek SEprospanek.cz
Dormeodormeo.hu
Competitors Gravity finds for Simba Sleep. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Simba Sleep with Emma

07 · Company

The company behind Simba Sleep.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Simba Sleep is a company based in Bristol, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in July 2015. It employs about 73 people, is listed at late_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Bristol
Founded
2015, per LinkedIn
Domain registered
9 Jul 2015
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
73 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Late stage venture · last deal: series c
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
simbasleep.com · Shopify · GBP
Catalogue
205 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Simba Sleep

What people ask Google about Simba Sleep.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Simba Sleep legit?

According to Gravity by Benchr, Simba Sleep is a brand based in Bristol, United Kingdom: its website has existed since July 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 73 people on LinkedIn, it has 76,528 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Simba Sleep?

Customers rate Simba Sleep 4.3 out of 5 on Trustpilot over 62,336 reviews, 5,046 of them in the last twelve months: 78% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Simba Sleep scores 4.8 over 64 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Simba Sleep sell?

Explore Simba’s award-winning mattresses and sleep accessories. Engineered for perfect sleep with over |TOTAL_FIVE_STAR_REVIEWS_COUNT_SHORT| 5* reviews. FREE Delivery & Returns Gravity by Benchr classifies it under Beds & Accessories, with Beds & Accessories making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Simba Sleep prices: how much is it?

Simba Sleep's best seller, Quilted Performance Mattress Protector, sells from £79.00 to £129.00 on simbasleep.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check simbasleep.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Simba Sleep discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Simba Sleep advertises on Facebook and Instagram and on Google, where its offers often run. Check simbasleep.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Simba Sleep?

Simba Sleep sells on its own website, simbasleep.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Simba Sleep?

Gravity by Benchr records a company based in Bristol, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in 2015, with 73 employees on LinkedIn, listed at late_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Simba Sleep growing?

Yes. Gravity by Benchr estimates about 690,700 visits to simbasleep.com in September 2026, down 3% in a month and up 15% over three months. Simba Sleep ranks #3 of 592 Beds & Accessories brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Simba Sleep use?

Gravity by Benchr identifies simbasleep.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Simba Sleep spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Simba Sleep on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beds & Accessories brands in United Kingdom?

Among Beds & Accessories brands in United Kingdom in the Gravity by Benchr index, Simba Sleep ranks #3 of 592 by estimated traffic. Its closest competitors on the same market are Emma, SAMPUR, emma-matratze.de, sleepworld.be, ProSpánek SE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Simba Sleep.