Brand page · Food Items
SimplyCook: 331k visits a month, 105 active Meta ads.
SimplyCook — SimplyCook is a British recipe box company that provides flavour kits and recipe boxes to help people cook restaurant quality meals at home with simple, affordable ingredients. In September 2026 simplycook.com drew an estimated 331k visits. It ranks #30 of 5,144 Food Items brands and holds a 4.0 Trustpilot rating over 13,095 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
SimplyCook is a British recipe box company that provides flavour kits and recipe boxes to help people cook restaurant quality meals at home with simple, affordable ingredients.
01 · Traffic
How much traffic SimplyCook gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SimplyCook drew an estimated 331k visits in September 2026 and up 22% over three months.
- Worldwide#34,574of 4.5m sites · Top 1%
- In United Kingdom#1,710of 192k sites · Top 1%
- Food Items, worldwide#797of 260,714 brands · Top 1%
- Food Items, United Kingdom#30of 5,144 brands · Top 1%
331k
estimated visits in September
1 mo ▼ −0.3%4 mo ▲ +22.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SimplyCook.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SimplyCook holds 4.0 out of 5 on Trustpilot over 13,095 reviews, 402 of them in the last twelve months: 78% of customers give five stars and 7% one star. That volume places SimplyCook in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Online Food Ordering Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SimplyCook sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read SimplyCook's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places SimplyCook in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What SimplyCook is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SimplyCook runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since June 2024 (image, text, video).
Try 4 recipes for £1.98Simplycook.com14 Oct 2026video
Try 4 recipes for £1.98Simplycook.com14 Oct 2026video
Try 4 recipes for £1.98Simplycook.com14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SimplyCook Limitedverified
Text ad20 Oct 2026SimplyCook Limitedverified
Text ad20 Oct 2026SimplyCook Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SimplyCook.
The creators who tag @simplycookcom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who SimplyCook competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SimplyCook among Food Items brands. The closest is EveryPlate, then hellofresh.nl, Gousto, My Food Bag, Marley Spoon, lescommis.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| EveryPlateeveryplate.com | |||||||
| hellofresh.nlhellofresh.nl | |||||||
| Goustogousto.co.uk | |||||||
| My Food Bagmyfoodbag.co.nz | |||||||
| Marley Spoonmarleyspoon.com.au | |||||||
| lescommis.comlescommis.com |
07 · Company
The company behind SimplyCook.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SimplyCook is an e-commerce brand, founded in 2014 according to LinkedIn, on a domain registered in December 2004. It employs about 39 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2014, per LinkedIn
- Domain registered
- 24 Dec 2004
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 39 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- simplycook.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SimplyCook
What people ask Google about SimplyCook.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SimplyCook legit or a scam?
According to Gravity by Benchr, SimplyCook is a brand: its website has existed since December 2004, its Trustpilot profile is claimed by the brand, it employs 39 people on LinkedIn, it has 55,629 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about SimplyCook?
Customers rate SimplyCook 4.0 out of 5 on Trustpilot over 13,095 reviews, 402 of them in the last twelve months: 78% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SimplyCook?
SimplyCook is a British recipe box company that provides flavour kits and recipe boxes to help people cook restaurant quality meals at home with simple, affordable ingredients. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Does SimplyCook have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SimplyCook advertises on Facebook and Instagram and on Google, where its offers often run. Check simplycook.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns SimplyCook?
Gravity by Benchr records a company, founded in 2014 according to LinkedIn, on a domain registered in 2004, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is SimplyCook doing well?
Yes. Gravity by Benchr estimates about 330,900 visits to simplycook.com in September 2026, down 0% in a month and up 22% over three months. SimplyCook ranks #30 of 5,144 Food Items brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is SimplyCook's ad budget?
Gravity by Benchr does not publish a spend figure for SimplyCook on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands?
Among Food Items brands in the Gravity by Benchr index, SimplyCook ranks #30 of 5,144 by estimated traffic. Its closest competitors on the same market are EveryPlate, hellofresh.nl, Gousto, My Food Bag and Marley Spoon. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SimplyCook.