Brand page · Shoes
Skechers: 136k visits a month, 58 active Meta ads.
Skechers — Skechers is an American shoe company that sells comfortable footwear for all needs through its official Danish webshop. In September 2026 skechers.dk drew an estimated 136k visits, up 12% on the month before. It ranks #7 of 192 Shoes brands and holds a 4.6 Trustpilot rating over 15,394 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Skechers is an American shoe company that sells comfortable footwear for all needs through its official Danish webshop.
01 · Traffic
How much traffic Skechers gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Skechers drew an estimated 136k visits in September 2026, up 12% on the month before and down 4% over three months.
- Worldwide#72,192of 4.5m sites · Top 5%
- In Denmark#324of 21.4k sites · Top 5%
- Shoes, worldwide#1,485of 46,962 brands · Top 5%
- Shoes, Denmark#7of 192 brands · Top 5%
136k
estimated visits in September
1 mo ▲ +11.6%4 mo ▼ −3.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Skechers.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Skechers holds 4.6 out of 5 on Trustpilot over 15,394 reviews, 1,906 of them in the last twelve months: 88% of customers give five stars and 2% one star. That volume places Skechers in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Skechers sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Skechers sells on Shopify, 40% of its catalogue in stock. The best seller is Cali Breeze 2.0 - Shimmering Sands, at DKK 299.00, followed by Imprægneringsspray - Water Proofer and Work: Max Cushioning Elite SR.
#1Cali Breeze 2.0 - Shimmering SandsSkechersDKK 299.00In stock
#2Imprægneringsspray - Water ProoferSkechersDKK 119.00In stock
#3Work: Max Cushioning Elite SRSkechersDKK 999.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Skechers in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 40%
- Upper price quartile
- US$134.71
- Currency
- DKK
04 · Ads
What Skechers is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Skechers runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Work: arch fit sr - axtellSKECHERS7 Oct 2026image
Slip-ins: relaxed fit: easy going - floral momentSKECHERS6 Oct 2026video
Slip-ins: relaxed fit: easy going - floral momentSKECHERS6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Sports Connection ApSverified
Text ad20 Oct 2026Sports Connection ApSverified
Text ad20 Oct 2026Sports Connection ApSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Skechers.
The creators who tag @skechers_denmark on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @skechers_denmark on Instagram, led by Elias Fritjof Sørensen (14.3k followers, 8.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EElias Fritjof Sørensen@eliasfritjof · 🇩🇰 DK | Pro sports athletes Creator | 14.3k | 8.5% | 2 | Tagged @skechers_denmark |
06 · Competitors according to Gravity
Who Skechers competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Skechers among Shoes brands. The closest is Skechers, then DEICHMANN SE, Skoringen, schuh.co.uk, Schuhcenter.de, reebok.com.tr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Skechersskechers.co.il | |||||||
| DEICHMANN SEdeichmann.com | |||||||
| Skoringenskoringen.dk | |||||||
| schuh.co.ukschuh.co.uk | |||||||
| Schuhcenter.deschuhcenter.de | |||||||
| reebok.com.trreebok.com.tr |
07 · Company
The company behind Skechers.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Skechers is an e-commerce brand, founded in 1994 according to LinkedIn. It employs about 113 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1994, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 113 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- skechers.dk · Shopify · DKK
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Skechers
What people ask Google about Skechers.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Skechers legit or a scam?
According to Gravity by Benchr, Skechers is a brand: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 113 people on LinkedIn, it has 17,216 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Skechers?
Customers rate Skechers 4.6 out of 5 on Trustpilot over 15,394 reviews, 1,906 of them in the last twelve months: 88% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Skechers sell?
Skechers is an American shoe company that sells comfortable footwear for all needs through its official Danish webshop. Gravity by Benchr classifies it under Shoes, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Skechers cost?
Skechers' best seller, Cali Breeze 2.0 - Shimmering Sands, sells DKK 299.00 on skechers.dk. 40% of the catalogue is in stock. Gravity does not track prices daily: check skechers.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Skechers promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Skechers advertises on Facebook and Instagram and on Google, where its offers often run. Check skechers.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Skechers?
Skechers sells on its own website, skechers.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Skechers?
Gravity by Benchr records a company, founded in 1994 according to LinkedIn, with 113 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Skechers doing well?
Not at the moment. Gravity by Benchr estimates about 136,500 visits to skechers.dk in September 2026, up 12% in a month and down 4% over three months. Skechers ranks #7 of 192 Shoes brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Skechers use?
Gravity by Benchr identifies skechers.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does Skechers spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Skechers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands?
Among Shoes brands in the Gravity by Benchr index, Skechers ranks #7 of 192 by estimated traffic. Its closest competitors on the same market are Skechers, DEICHMANN SE, Skoringen, schuh.co.uk and Schuhcenter.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Skechers.