Brand page · Shoes · United States
Skechers traffic, ads & competitors 62.4k visits a month, 39 active Meta ads, Gravity score 713.
Skechers — Skechers is an American shoe company that designs, develops, and markets a diverse product portfolio of lifestyle and performance footwear, apparel and accessories for men, women and children around the globe. In September 2026 skechers.fi drew an estimated 62.4k visits, up 5% on the month before. It ranks #5 of 68 Shoes brands in the United States and holds a 4.2 Trustpilot rating over 5,006 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 428 peers: Shoes brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Skechers is an American shoe company that designs, develops, and markets a diverse product portfolio of lifestyle and performance footwear, apparel and accessories for men, women and children around the globe.
01 · Traffic
Skechers website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Skechers drew an estimated 62.4k visits in September 2026, up 5% on the month before and up 46% over three months.
- Worldwide#140,662of 4.5m sites · Top 5%
- In Finland#472of 20.4k sites · Top 5%
- Shoes, worldwide#2,965of 46,962 brands · Top 10%
- Shoes, Finland#5of 68 brands · Top 10%
62.4k
estimated visits in September
1 mo ▲ +4.5%4 mo ▲ +46.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Skechers reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Skechers holds 4.2 out of 5 on Trustpilot over 5,006 reviews, 1,520 of them in the last twelve months: 65% of customers give five stars and 5% one star. That volume places Skechers in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Skechers best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Skechers sells on Shopify, 40% of its catalogue in stock. The best seller is Cali Breeze 2.0 - Shimmering Sands, at €39.00, followed by Relaxed Fit: D'Lux Walker - Get Oasis - Waterproof and SkechErasers Shoe Cleaner.
#1Cali Breeze 2.0 - Shimmering SandsSkechers€39.00In stock
#2Relaxed Fit: D'Lux Walker - Get Oasis - WaterproofSkechers€129.00In stock
#3SkechErasers Shoe CleanerSkechers€9.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Skechers in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 40%
- Upper price quartile
- US$133.29
- Currency
- EUR
04 · Ads
Skechers ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Skechers runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since March 2022 (image, text, video).
Womens Arch Fit - RefineSKECHERS4 Oct 2026image
Womens GOwalk Arch Fit - CherishSKECHERS4 Oct 2026image
Skechers Aero Burst™ Glow in the DarkSKECHERS2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Sports Connection ApSverified
Text ad20 Oct 2026Sports Connection ApSverified
Text ad20 Oct 2026Sports Connection ApSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Skechers influencers
The creators who tag @skechers_finland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @skechers_finland on Instagram, led by FAMILY | OUTDOOR | TRAVEL (10k followers, 4.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFAMILY | OUTDOOR | TRAVEL@momentstofollow · INTL | Travel tourism exploration Creator | 10k | 4.5% | 1 | Tagged @skechers_finland |
06 · Competitors according to Gravity
Skechers competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Skechers among Shoes brands in the United States. The closest is Skechers, then Skechers.se, Skechers, JAK, FILA México, Papparazo.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Skechersskechers.dk | |||||||
| Skechers.seskechers.se | |||||||
| Skechersskechers.no | |||||||
| JAKfromjak.com | |||||||
| FILA Méxicofila-mexico.com.mx | |||||||
| Papparazopapparazo.com |
07 · Company
Who is behind Skechers?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Skechers is a company based in United States, on a domain registered in November 2013. It employs about 15,846 people.
- Entity country
- 🇺🇸 United States
- Domain registered
- 12 Nov 2013
- Employees
- 15,846 on LinkedIn
- Own store
- skechers.fi · Shopify · EUR
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Skechers
What people ask Google about Skechers.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Skechers legit or a scam?
According to Gravity by Benchr, Skechers is a brand based in the United States: its website has existed since November 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15,846 people on LinkedIn, it has 13,417 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Skechers?
Customers rate Skechers 4.2 out of 5 on Trustpilot over 5,006 reviews, 1,520 of them in the last twelve months: 65% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Skechers?
Skechers is an American shoe company that designs, develops, and markets a diverse product portfolio of lifestyle and performance footwear, apparel and accessories for men, women and children around the globe. Gravity by Benchr classifies it under Shoes, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Skechers prices: how much is it?
Skechers' best seller, Cali Breeze 2.0 - Shimmering Sands, sells €39.00 on skechers.fi. 40% of the catalogue is in stock. Gravity does not track prices daily: check skechers.fi before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Skechers promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Skechers advertises on Facebook and Instagram and on Google, where its offers often run. Check skechers.fi for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Skechers?
Skechers sells on its own website, skechers.fi, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Skechers?
Gravity by Benchr records a company based in United States, whose domain was registered in 2013, with 15,846 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Skechers growing?
Yes. Gravity by Benchr estimates about 62,400 visits to skechers.fi in September 2026, up 5% in a month and up 46% over three months. Skechers ranks #5 of 68 Shoes brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Skechers use?
Gravity by Benchr identifies skechers.fi as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Skechers spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Skechers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in the United States?
Among Shoes brands in the United States in the Gravity by Benchr index, Skechers ranks #5 of 68 by estimated traffic. Its closest competitors on the same market are Skechers, Skechers.se, Skechers, JAK and FILA México. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Skechers.