- Gravity
- Rankings
- Health & Beauty
- Personal Care
- SKIN FIRST®
Brand page · Personal Care · Italy
SKIN FIRST®: 45.8k visits a month, 93 active Meta ads, Gravity score 703.
SKIN FIRST® — SKIN FIRST® is a cosmetics brand that develops functional skincare products formulated by Dr. Maria Pia Priore, based on scientific research. In September 2026 skinfirstcosmetics.it drew an estimated 45.8k visits, up 106% on the month before. It ranks #84 of 2,288 Personal Care brands in Italy and holds a 4.8 Trustpilot rating over 1,019 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 86 peers: Personal Care brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SKIN FIRST® is a cosmetics brand that develops functional skincare products formulated by Dr. Maria Pia Priore, based on scientific research.
01 · Traffic
How much traffic SKIN FIRST® gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SKIN FIRST® drew an estimated 45.8k visits in September 2026, up 106% on the month before and up 18% over three months.
- Worldwide#183,203of 4.5m sites · Top 5%
- In Italy#4,280of 138k sites · Top 5%
- Personal Care, worldwide#9,316of 215,119 brands · Top 5%
- Personal Care, Italy#84of 2,288 brands · Top 5%
45.8k
estimated visits in September
1 mo ▲ +105.5%4 mo ▲ +17.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SKIN FIRST®.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SKIN FIRST® holds 4.8 out of 5 on Trustpilot over 1,019 reviews, 178 of them in the last twelve months: 89% of customers give five stars and 3% one star. That volume places SKIN FIRST® in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Health and Beauty Shop Cosmetics Store Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SKIN FIRST® sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SKIN FIRST® sells on Shopify, 93% of its catalogue in stock. The best seller is Gentle Face Cleanser, at €16.00, followed by Purifying Face Cream and Niacinamide + Azeloglycine Booster.
#1Gentle Face CleanserSKIN FIRST®€16.00In stock
#2Purifying Face CreamSKIN FIRST®€25.00In stock
#3Niacinamide + Azeloglycine BoosterSKIN FIRST®€28.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SKIN FIRST® in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 77% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$29.68
- Currency
- EUR
04 · Ads
What SKIN FIRST® is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SKIN FIRST® runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2025 (image, text, video).
Scopri i 4 step se hai l'acne comedonicaSKIN FIRST7 Oct 2026video
Acne comedonica: di cosa si tratta?SKIN FIRST6 Oct 2026video
Codice SPECIALDAYS25 al checkout.SKIN FIRST6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad10 Oct 2026Skin First Cosmetics S.R.L.verified
Text ad24 Aug 2026Skin First Cosmetics S.R.L.verified
Text ad31 Jul 2026Skin First Cosmetics S.R.L.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SKIN FIRST®.
The creators who tag @skinfirstcosmetics.it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @skinfirstcosmetics.it on Instagram, led by Martina Cau | Skincare Expert (181k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMartina Cau | Skincare Expert@skinbymarss · 🇮🇹 IT | Beauty cosmetics skincare Creator | 181k | 1.6% | 1 | Tagged @skinfirstcosmetics.it |
06 · Competitors according to Gravity
Who SKIN FIRST® competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SKIN FIRST® among Personal Care brands in Italy. The closest is Barò Full of Langhe, then Mediterranea Cosmetics, Face D, Ceramol, Mulac, Eterea Cosmesi Naturale.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Barò Full of Langhebarocosmetics.com | |||||||
| Mediterranea Cosmeticsmediterranea.it | |||||||
| Face Dfaced.com | |||||||
| Ceramolceramol.it | |||||||
| Mulacmulaccosmetics.com | |||||||
| Eterea Cosmesi Naturaleetereacosmesi.it |
07 · Company
The company behind SKIN FIRST®.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SKIN FIRST® is a company based in Milano, Italy, founded in 2019 according to LinkedIn. It employs about 7 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Milano
- Founded
- 2019, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 7 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- skinfirstcosmetics.it · Shopify · EUR
- Catalogue
- 110 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SKIN FIRST®
What people ask Google about SKIN FIRST®.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SKIN FIRST® a legit company?
According to Gravity by Benchr, SKIN FIRST® is a brand based in Milano, Italy: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 258,790 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SKIN FIRST® reviews: is it worth it?
Customers rate SKIN FIRST® 4.8 out of 5 on Trustpilot over 1,019 reviews, 178 of them in the last twelve months: 89% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does SKIN FIRST® sell?
SKIN FIRST® is a cosmetics brand that develops functional skincare products formulated by Dr. Maria Pia Priore, based on scientific research. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does SKIN FIRST® cost?
SKIN FIRST®'s best seller, Gentle Face Cleanser, sells €16.00 on skinfirstcosmetics.it. 93% of the catalogue is in stock. Gravity does not track prices daily: check skinfirstcosmetics.it before buying. Source: Gravity by Benchr catalogue reading, October 2026.
SKIN FIRST® promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: SKIN FIRST® advertises on Facebook and Instagram and on Google, where its offers often run. Check skinfirstcosmetics.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SKIN FIRST®?
SKIN FIRST® sells on its own website, skinfirstcosmetics.it, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind SKIN FIRST®?
Gravity by Benchr records a company based in Milano, Italy, founded in 2019 according to LinkedIn, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SKIN FIRST® doing well?
Yes. Gravity by Benchr estimates about 45,800 visits to skinfirstcosmetics.it in September 2026, up 106% in a month and up 18% over three months. SKIN FIRST® ranks #84 of 2,288 Personal Care brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SKIN FIRST® use?
Gravity by Benchr identifies skinfirstcosmetics.it as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SKIN FIRST®'s ad budget?
Gravity by Benchr does not publish a spend figure for SKIN FIRST® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Italy?
Among Personal Care brands in Italy in the Gravity by Benchr index, SKIN FIRST® ranks #84 of 2,288 by estimated traffic. Its closest competitors on the same market are Barò Full of Langhe, Mediterranea Cosmetics, Face D, Ceramol and Mulac. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SKIN FIRST®.