Brand page · Beds & Accessories · Australia
Sleeping Giant: 158K visits a month, 76 active Meta ads, Gravity score 658.
Sleeping Giant — Sleeping Giant is an Australian family-owned business that sells bedroom furniture and mattresses. The company has been operating as bedding experts for over 40 years. In September 2026 sleepinggiant.com.au drew an estimated 158K visits, up 17% on the month before. It ranks #10 of 277 Beds & Accessories brands in Australia and holds a 4.3 Trustpilot rating over 326 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Beds & Accessories brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sleeping Giant is an Australian family-owned business that sells bedroom furniture and mattresses. The company has been operating as bedding experts for over 40 years.
01 · Traffic
How much traffic Sleeping Giant gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sleeping Giant drew an estimated 158K visits in September 2026, up 17% on the month before and up 39% over three months.
- Worldwide#63,919of 4.5M sites · Top 5%
- In Australia#1,343of 105K sites · Top 5%
- Beds & Accessories, worldwide#217of 14,534 brands · Top 5%
- Beds & Accessories, Australia#10of 277 brands · Top 5%
158K
estimated visits in September
1 mo ▲ +16.8%4 mo ▲ +39.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sleeping Giant.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sleeping Giant holds 4.3 out of 5 on Trustpilot over 326 reviews, 318 of them in the last twelve months: 77% of customers give five stars and 15% one star. That volume places Sleeping Giant in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Bedroom Furniture Store Furniture Store Mattress Store Bed Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sleeping Giant sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Sleeping Giant's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Sleeping Giant in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Sleeping Giant is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sleeping Giant runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since June 2025 (image, text, video).
Buy More, Save MoreSleeping Giant Australia7 Oct 2026image
Mabel Muse Forest ArmchairSleeping Giant Australia7 Oct 2026image
Buy More, Save MoreSleeping Giant Australia7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026THE SLEEPING GIANT PTY LIMITEDverified
Text ad21 Oct 2026THE SLEEPING GIANT PTY LIMITEDverified
Text ad21 Oct 2026THE SLEEPING GIANT PTY LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sleeping Giant.
The creators who tag @sleepinggiantaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sleepinggiantaustralia on Instagram, led by Tessara (57.1K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTessara@labouroflovereno · 🇦🇺 AU | Decoration garden diy Creator | 57.1K | 0.5% | 2 | Tagged @sleepinggiantaustralia |
06 · Competitors according to Gravity
Who Sleeping Giant competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sleeping Giant among Beds & Accessories brands in Australia. The closest is Snooze, then Forty Winks, Beds n Dreams, mattressoffers.com.au, Bedshed, mattressonline.co.uk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Snoozesnooze.com.au | |||||||
| Forty Winksfortywinks.com.au | |||||||
| Beds n Dreamsbedsndreams.com.au | |||||||
| mattressoffers.com.aumattressoffers.com.au | |||||||
| Bedshedbedshed.com.au | |||||||
| mattressonline.co.ukmattressonline.co.uk |
07 · Company
The company behind Sleeping Giant.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sleeping Giant is a company based in Australia, founded in 1995 according to LinkedIn. It employs about 127 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia
- Founded
- 1995, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 127 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sleepinggiant.com.au · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sleeping Giant
What people ask Google about Sleeping Giant.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sleeping Giant legit or a scam?
According to Gravity by Benchr, Sleeping Giant is a brand based in Australia: its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 127 people on LinkedIn, it has 15,222 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Sleeping Giant?
Customers rate Sleeping Giant 4.3 out of 5 on Trustpilot over 326 reviews, 318 of them in the last twelve months: 77% give five stars, 15% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Sleeping Giant?
Sleeping Giant is an Australian family-owned business that sells bedroom furniture and mattresses. The company has been operating as bedding experts for over 40 years. Gravity by Benchr classifies it under Beds & Accessories. Source: Gravity by Benchr product classification.
Does Sleeping Giant have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sleeping Giant advertises on Facebook and Instagram and on Google, where its offers often run. Check sleepinggiant.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Sleeping Giant?
Sleeping Giant sells on its own website, sleepinggiant.com.au, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Sleeping Giant?
Gravity by Benchr records a company based in Australia, founded in 1995 according to LinkedIn, with 127 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sleeping Giant doing well?
Yes. Gravity by Benchr estimates about 157,800 visits to sleepinggiant.com.au in September 2026, up 17% in a month and up 39% over three months. Sleeping Giant ranks #10 of 277 Beds & Accessories brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sleeping Giant use?
Gravity by Benchr identifies sleepinggiant.com.au as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Sleeping Giant's ad budget?
Gravity by Benchr does not publish a spend figure for Sleeping Giant on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in Australia?
Among Beds & Accessories brands in Australia in the Gravity by Benchr index, Sleeping Giant ranks #10 of 277 by estimated traffic. Its closest competitors on the same market are Snooze, Forty Winks, Beds n Dreams, mattressoffers.com.au, Bedshed. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sleeping Giant.