Brand page · Clothing · Singapore
SOERA: 302k visits a month, 441 active Meta ads, Gravity score 630.
SOERA — SOERA is a contemporary women's fashion brand that sells trendy clothing, dresses, jackets, and accessories designed for effortless everyday style and statement outerwear. In September 2026 soera-store.com drew an estimated 302k visits, down 7% on the month before. It ranks #476 of 97,158 Clothing brands in Singapore and holds a 3.4 Trustpilot rating over 1,335 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 22 peers: Clothing brands in Singapore with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SOERA is a contemporary women's fashion brand that sells trendy clothing, dresses, jackets, and accessories designed for effortless everyday style and statement outerwear.
01 · Traffic
How much traffic SOERA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SOERA drew an estimated 302k visits in September 2026, down 7% on the month before and up 59% over three months.
- Worldwide#37,303of 4.5m sites · Top 1%
- In United States#12,143of 1.2m sites · Top 5%
- Clothing, worldwide#3,251of 459,295 brands · Top 1%
- Clothing, United States#476of 97,158 brands · Top 1%
302k
estimated visits in September
1 mo ▼ −6.6%4 mo ▲ +59.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SOERA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SOERA holds 3.4 out of 5 on Trustpilot over 1,335 reviews, 488 of them in the last twelve months: 42% of customers give five stars and 47% one star. That volume places SOERA in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SOERA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SOERA sells on Shopify, 88% of its catalogue in stock. The best seller is Lucia Woven Bag, at SGD 101.00–SGD 115.00, followed by Bianca Woven Handbag and Woven Bag XL.
#1Lucia Woven BagSOERASGD 101.00–SGD 115.00In stock
#2Bianca Woven HandbagSOERASGD 93.00In stock
#3Woven Bag XLSOERASGD 101.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SOERA in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 99% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$78.89
- Currency
- SGD
04 · Ads
What SOERA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SOERA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since April 2025 (image, text, video).
Daniela Plaid Hooded Cropped JacketSOERA5 Oct 2026image
Rosalia Elegant Jacket with Stand CollarSOERA5 Oct 2026image
Clarence Oval SunglassesSOERA4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Adzira Ecommerce LLCverified
Text ad20 Oct 2026Adzira Ecommerce LLCverified
Text ad20 Oct 2026Adzira Ecommerce LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SOERA.
The creators who tag @soerabrand on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @soerabrand on Instagram, led by Laura Mulvey - Toronto Content Creator - UGC Creator (19.5k followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLaura Mulvey - Toronto Content Creator - UGC Creator@laumulv · 🇨🇦 CA | Fashion style luxury Creator | 19.5k | 1.4% | 2 | Tagged @soerabrand |
06 · Competitors according to Gravity
Who SOERA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SOERA among Clothing brands in Singapore. The closest is Soeur, then fr.sessun.com, Betsey Johnson, Saint and Sofia, Suud Collection, fbrq.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Soeursoeur.fr | |||||||
| fr.sessun.comfr.sessun.com | |||||||
| Betsey Johnsonbetseyjohnson.com | |||||||
| Saint and Sofiasaintandsofia.com | |||||||
| Suud Collectionsuudcollection.com | |||||||
| fbrq.comfbrq.com |
07 · Company
The company behind SOERA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SOERA is a company based in Singapore, Singapore, on a domain registered in January 2025.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇬 Singapore · Singapore
- Founded
- Data not available
- Domain registered
- 21 Jan 2025
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- soera-store.com · Shopify · EUR
- Catalogue
- 52 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SOERA
What people ask Google about SOERA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SOERA legit?
According to Gravity by Benchr, SOERA is a brand based in Singapore, Singapore: its website has existed since January 2025, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 25,918 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SOERA reviews: is it worth it?
Customers rate SOERA 3.4 out of 5 on Trustpilot over 1,335 reviews, 488 of them in the last twelve months: 42% give five stars, 47% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SOERA?
SOERA is a contemporary women's fashion brand that sells trendy clothing, dresses, jackets, and accessories designed for effortless everyday style and statement outerwear. Gravity by Benchr classifies it under Clothing, with Dresses making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does SOERA cost?
SOERA's best seller, Lucia Woven Bag, sells from SGD 101.00 to SGD 115.00 on soera-store.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check soera-store.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a SOERA discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SOERA advertises on Facebook and Instagram and on Google, where its offers often run. Check soera-store.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy SOERA?
SOERA sells on its own website, soera-store.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind SOERA?
Gravity by Benchr records a company based in Singapore, Singapore, whose domain was registered in 2025. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SOERA doing well?
Yes. Gravity by Benchr estimates about 302,300 visits to soera-store.com in September 2026, down 7% in a month and up 59% over three months. SOERA ranks #476 of 97,158 Clothing brands in Singapore in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SOERA use?
Gravity by Benchr identifies soera-store.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does SOERA spend on Meta ads?
Gravity by Benchr does not publish a spend figure for SOERA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Singapore?
Among Clothing brands in Singapore in the Gravity by Benchr index, SOERA ranks #476 of 97,158 by estimated traffic. Its closest competitors on the same market are Soeur, fr.sessun.com, Betsey Johnson, Saint and Sofia and Suud Collection. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SOERA.