Brand page · United Kingdom

Specsavers Top 1% worldwide Top 1% in United Kingdom
specsavers.co.uk·🇬🇧 United Kingdom·Since 1996

Specsavers: 4.3M visits a month, 278 active Meta ads.

Specsavers — Specsavers is a British optical retail chain that sells glasses, contact lenses, and offers eye tests and hearing services. In September 2026 specsavers.co.uk drew an estimated 4.3M visits, down 8% on the month before.

specsavers.co.uk@specsavers 95.2KYouTube 38.9KFacebookLinkedIn 194Trustpilot 4.5Meta Ad Library 278

Updated Traffic Sept 2026Meta ads 15 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
4.3M
−8% vs. August 2026
Instagram followers
95.2K
1,571 posts · @specsavers
Trustpilot
4.5
192,118 reviews · 33,394 in 12 months
Meta ads
278
active
Products
—
Data not available
Rank in United Kingdom
—
Data not available
LinkedIn
194
followers · 25 employees
Earned media value
€75.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Specsavers is a British optical retail chain that sells glasses, contact lenses, and offers eye tests and hearing services.

01 · Traffic

How much traffic Specsavers gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Specsavers drew an estimated 4.3M visits in September 2026, down 8% on the month before and down 4% over three months.

  • Worldwide#4,116of 4.5M sites · Top 1%
  • In United Kingdom#139of 192K sites · Top 1%
  • Category, worldwide—Data not available
  • Category, United Kingdom—Data not available
Monthly visitssource Sept 2026

4.3M

estimated visits in September

1 mo ▼ −8.2%4 mo ▼ −3.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Specsavers.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Specsavers holds 4.5 out of 5 on Trustpilot over 192,118 reviews, 33,394 of them in the last twelve months: 75% of customers give five stars and 8% one star. That volume places Specsavers in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Specsavers scores 4.7 over 329 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 192,118 reviews · 33,394 in 12 months
Top 1% review volumeTop 20% rating quality
5 ★75%
4 ★10%
3 ★4%
2 ★3%
1 ★8%

Optician Contact Lenses Supplier Glasses Store Audiologist

Google reviewsread 19 Oct 2026
4.7329 reviews on the Google business profile
5 ★81%
4 ★12%
3 ★1%
2 ★2%
1 ★3%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Specsavers sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Specsavers's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixData not available

Data not available

The dominant category places Specsavers in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Specsavers.

The creators who tag @specsavers on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @specsavers on Instagram, led by Rikesh • RKZ (22.6K followers, 2.3% engagement).

Influencersaccounts tagging @specsavers · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRikesh • RKZ@rkzuk · 🇬🇧 GBPhotography visual arts Creator22.6K2.3%5Tagged @specsavers
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Specsavers competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Specsavers. The closest is Iris, then Fielmann Group, Vision Express, wutscher.com, optical-center.fr, atol.fr.

CompetitorsUnited Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Irisiris.ca
Fielmann Groupfielmann.de
Vision Expressvisionexpress.com
wutscher.comwutscher.com
optical-center.froptical-center.fr
atol.fratol.fr
Competitors Gravity finds for Specsavers. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Specsavers with Iris

07 · Company

The company behind Specsavers.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Specsavers is a company based in United Kingdom, founded in 1984 according to LinkedIn, on a domain registered in July 1996. It employs about 25 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom
Founded
1984, per LinkedIn
Domain registered
19 Jul 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
25 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
specsavers.co.uk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Specsavers

What people ask Google about Specsavers.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Specsavers a legit company?

According to Gravity by Benchr, Specsavers is a brand based in United Kingdom: its website has existed since July 1996, its Trustpilot profile is claimed by the brand, it employs 25 people on LinkedIn, it has 95,153 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Specsavers reviews

Customers rate Specsavers 4.5 out of 5 on Trustpilot over 192,118 reviews, 33,394 of them in the last twelve months: 75% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Specsavers scores 4.7 over 329 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Specsavers?

Specsavers is a British optical retail chain that sells glasses, contact lenses, and offers eye tests and hearing services. Source: Gravity by Benchr product classification.

Does Specsavers have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Specsavers advertises on Facebook and Instagram, where its offers often run. Check specsavers.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Specsavers?

Gravity by Benchr records a company based in United Kingdom, founded in 1984 according to LinkedIn, on a domain registered in 1996, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Specsavers doing well?

Not at the moment. Gravity by Benchr estimates about 4,321,600 visits to specsavers.co.uk in September 2026, down 8% in a month and down 4% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

What is Specsavers' ad budget?

Gravity by Benchr does not publish a spend figure for Specsavers on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Specsavers.