Brand page · Toys · United States

Stapelstein® Top 5% worldwide Top 5% in United States Top 5% in Toys Top 5% in Toys in United States
stapelstein.com·🇺🇸 New York, United States· Shopify·Since 2016

Stapelstein®: 147k visits a month, 13 active Meta ads, Gravity score 545.

Stapelstein® — Stapelstein® is a brand that creates modular play elements for children, designed to encourage active play, movement, and imaginative activities like stacking, bouncing, balancing, building, jumping, and climbing. In September 2026 stapelstein.com drew an estimated 147k visits, up 276% on the month before. It ranks #111 of 9,046 Toys brands in United States.

stapelstein.com@stapelstein.northamerica 51.7kFacebookLinkedIn 3.4kTrustpilot 2.5Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
147k
+276% vs. August 2026
Instagram followers
51.7k
529 posts · @stapelstein.northamerica
Trustpilot
2.5
8 reviews · 5 in 12 months
Meta ads
13
active · on Google since 2023
Products
100%
in stock · 21 collections
Rank in United States
#111
of 9,046 in Toys
LinkedIn
3.4k
followers · 34 employees
Earned media value
€7.1k
per month, Instagram

Gravity score

545/ 1000 · 8 of 10 indicators rated
Brand Power452
Momentum782
Performance402

Percentiles within 10 peers: Toys brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Stapelstein® is a brand that creates modular play elements for children, designed to encourage active play, movement, and imaginative activities like stacking, bouncing, balancing, building, jumping, and climbing.

01 · Traffic

How much traffic Stapelstein® gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Stapelstein® drew an estimated 147k visits in September 2026, up 276% on the month before and up 426% over three months.

  • Worldwide#67,796of 4.5m sites · Top 5%
  • In United States#22,350of 1.2m sites · Top 5%
  • Toys, worldwide#583of 50,509 brands · Top 5%
  • Toys, United States#111of 9,046 brands · Top 5%
Monthly visitssource Sept 2026

147k

estimated visits in September

1 mo ▲ +276.1%4 mo ▲ +426.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Stapelstein®.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Stapelstein® holds 2.5 out of 5 on Trustpilot over 8 reviews, 5 of them in the last twelve months: 13% of customers give five stars and 63% one star.

Trustpilotclaimed page · read 21 Oct 2026
2.5TrustScore · 8 reviews · 5 in 12 months
5 ★13%
4 ★0%
3 ★13%
2 ★13%
1 ★63%

Hardware Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Stapelstein® sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Stapelstein® sells on Shopify, 100% of its catalogue in stock. The best seller is Rainbow Set, at US$299.00, followed by Board and Original.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Toys63%
E-Books4%
Play Mats & Gyms4%
Books4%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys78%
Books9%
Baby Toys & Activity Equipment4%
Toys & Games4%
Gift Cards4%

The dominant category places Stapelstein® in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
100% of the catalogue
In stock
100%
Upper price quartile
US$306.50
Currency
USD

05 · Influencers

Who talks about Stapelstein®.

The creators who tag @stapelstein.northamerica on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @stapelstein.northamerica on Instagram, led by Sarah Yates (32.6k followers, 0.5% engagement).

Influencersaccounts tagging @stapelstein.northamerica · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSarah Yates@sarahyatestheartist · 🇺🇸 USDecoration garden diy Creator32.6k0.5%4Tagged @stapelstein.northamerica
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Stapelstein® competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Stapelstein® among Toys brands in United States. The closest is MAGNA TILES, then Lovevery, Montessori Generation, Toypark Australia, Dawbu, Small Kins.

CompetitorsToys · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MAGNA TILESmagnatiles.com
Loveverylovevery.eu
Montessori Generationmontessorigeneration.com
Toypark Australiatoypark.com.au
Dawbudawbu.com
Small Kinssmallkins.com
Competitors Gravity finds for Stapelstein®. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Stapelstein® with MAGNA TILES

07 · Company

The company behind Stapelstein®.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Stapelstein® is a company based in New York, United States, founded in 2016 according to LinkedIn, on a domain registered in November 2016. It employs about 34 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2016, per LinkedIn
Domain registered
15 Nov 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
34 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
stapelstein.com · Shopify · USD
Catalogue
21 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Stapelstein®

What people ask Google about Stapelstein®.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Stapelstein® legit or a scam?

According to Gravity by Benchr, Stapelstein® is a brand based in New York, United States: its website has existed since November 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 34 people on LinkedIn, it has 51,736 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Stapelstein® sell?

Stapelstein® is a brand that creates modular play elements for children, designed to encourage active play, movement, and imaginative activities like stacking, bouncing, balancing, building, jumping, and climbing. Gravity by Benchr classifies it under Toys, with Toys making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Stapelstein® expensive?

Stapelstein®'s best seller, Rainbow Set, sells US$299.00 on stapelstein.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check stapelstein.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Stapelstein® promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Stapelstein® advertises on Facebook and Instagram and on Google, where its offers often run. Check stapelstein.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Stapelstein®?

Stapelstein® sells on its own website, stapelstein.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Stapelstein®?

Gravity by Benchr records a company based in New York, United States, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Stapelstein® doing well?

Yes. Gravity by Benchr estimates about 147,100 visits to stapelstein.com in September 2026, up 276% in a month and up 426% over three months. Stapelstein® ranks #111 of 9,046 Toys brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Stapelstein® use?

Gravity by Benchr identifies stapelstein.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Stapelstein®'s ad budget?

Gravity by Benchr does not publish a spend figure for Stapelstein® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in United States?

Among Toys brands in United States in the Gravity by Benchr index, Stapelstein® ranks #111 of 9,046 by estimated traffic. Its closest competitors on the same market are MAGNA TILES, Lovevery, Montessori Generation, Toypark Australia and Dawbu. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Stapelstein®.