Brand page · Beverages · Australia
Starbucks Australia: 194k visits a month, 37 active Meta ads, Gravity score 631.
Starbucks Australia — Starbucks Australia is a coffee shop chain that serves coffee, tea, food, and merchandise, creating moments of connection with customers as Australia's Third Place. In September 2026 starbucks.com.au drew an estimated 194k visits, down 15% on the month before. It ranks #5 of 3,000 Beverages brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Beverages brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Starbucks Australia is a coffee shop chain that serves coffee, tea, food, and merchandise, creating moments of connection with customers as Australia's Third Place.
01 · Traffic
How much traffic Starbucks Australia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Starbucks Australia drew an estimated 194k visits in September 2026, down 15% on the month before and down 1% over three months.
- Worldwide#53,897of 4.5m sites · Top 5%
- In Australia#1,110of 105k sites · Top 5%
- Beverages, worldwide#331of 97,069 brands · Top 1%
- Beverages, Australia#5of 3,000 brands · Top 1%
194k
estimated visits in September
1 mo ▼ −14.7%4 mo ▼ −1.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Starbucks Australia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Starbucks Australia holds 3.3 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 0% one star.
Food Producer Coffee Store Coffee Shop Food Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Starbucks Australia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Starbucks Australia's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Starbucks Australia in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Starbucks Australia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Starbucks Australia runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
Starbucks AustraliaStarbucks Australia6 Oct 2026image
Starbucks AustraliaStarbucks Australia6 Oct 2026image
New Pistachio Velvet | LIMITED TIME ONLYStarbucks Australia6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Starbucks Australia.
The creators who tag @starbucksau on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @starbucksau on Instagram, led by Marissa.a 🕊 (111k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMarissa.a 🕊@marissaantoni_ · 🇦🇺 AU | Fashion style luxury Creator | 111k | 0.3% | 1 | Tagged @starbucksau |
06 · Competitors according to Gravity
Who Starbucks Australia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Starbucks Australia among Beverages brands in Australia. The closest is starbucks.com.cn, then Starbucks, Kopi Kenangan, Luckin Coffee, lkcoffee.com, Caribou Coffee.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| starbucks.com.cnstarbucks.com.cn | |||||||
| Starbucksstarbucks.co.id | |||||||
| Kopi Kenangankopikenangan.com | |||||||
| Luckin Coffeeluckincoffee.com | |||||||
| lkcoffee.comlkcoffee.com | |||||||
| Caribou Coffeecariboucoffee.com |
07 · Company
The company behind Starbucks Australia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Starbucks Australia is a company based in Australia. It employs about 233 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 233 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- starbucks.com.au
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Starbucks Australia
What people ask Google about Starbucks Australia.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Starbucks Australia legit or a scam?
According to Gravity by Benchr, Starbucks Australia is a brand based in Australia: it employs 233 people on LinkedIn, it has 116,894 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Starbucks Australia sell?
Starbucks Australia is a coffee shop chain that serves coffee, tea, food, and merchandise, creating moments of connection with customers as Australia's Third Place. Gravity by Benchr classifies it under Beverages. Source: Gravity by Benchr product classification.
Does Starbucks Australia have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Starbucks Australia advertises on Facebook and Instagram, where its offers often run. Check starbucks.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Starbucks Australia?
Gravity by Benchr records a company based in Australia, with 233 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Starbucks Australia doing well?
Not at the moment. Gravity by Benchr estimates about 193,500 visits to starbucks.com.au in September 2026, down 15% in a month and down 1% over three months. Starbucks Australia ranks #5 of 3,000 Beverages brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Starbucks Australia's ad budget?
Gravity by Benchr does not publish a spend figure for Starbucks Australia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in Australia?
Among Beverages brands in Australia in the Gravity by Benchr index, Starbucks Australia ranks #5 of 3,000 by estimated traffic. Its closest competitors on the same market are starbucks.com.cn, Starbucks, Kopi Kenangan, Luckin Coffee and lkcoffee.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Starbucks Australia.