Brand page · Clothing · Germany
Sterntaler: 72.4k visits a month, 30 active Meta ads, Gravity score 677.
Sterntaler — Sterntaler is a German brand that designs and manufactures high-quality baby and children's clothing and accessories, including sleep sacks, apparel, and toys. In September 2026 sterntaler.com drew an estimated 72.4k visits, up 9% on the month before. It ranks #227 of 7,326 Clothing brands in Germany and holds a 4.3 Trustpilot rating over 23 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 283 peers: Clothing brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sterntaler is a German brand that designs and manufactures high-quality baby and children's clothing and accessories, including sleep sacks, apparel, and toys.
01 · Traffic
How much traffic Sterntaler gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sterntaler drew an estimated 72.4k visits in September 2026, up 9% on the month before and up 8% over three months.
- Worldwide#123,718of 4.5m sites · Top 5%
- In Germany#5,649of 184k sites · Top 5%
- Clothing, worldwide#11,948of 459,295 brands · Top 5%
- Clothing, Germany#227of 7,326 brands · Top 5%
72.4k
estimated visits in September
1 mo ▲ +9.0%4 mo ▲ +8.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sterntaler.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sterntaler holds 4.3 out of 5 on Trustpilot over 23 reviews, 22 of them in the last twelve months: 87% of customers give five stars and 9% one star. That volume places Sterntaler in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Baby Store Baby Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sterntaler sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Sterntaler sells on Shopify, 95% of its catalogue in stock. The best seller is Hat with visor and neckflap, at €5.99–€14.99, followed by Tights and Gloves.
#1Hat with visor and neckflapSterntaler€5.99–€14.99In stock
#2TightsSterntaler€4.99–€8.99In stock
GlovesSterntaler€4.99–€12.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Sterntaler in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 40% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$25.75
- Currency
- EUR
04 · Ads
What Sterntaler is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sterntaler runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
3 Teile. 1 Lieblingsmotiv.Sterntaler GmbH7 Oct 2026video
☔ Vorteils-Set jetzt 30 % günstiger!Sterntaler GmbH7 Oct 2026video
Esel Emmi auf WeltraumreiseSterntaler GmbH7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Sterntaler GmbHverified
Text ad20 Oct 2026Sterntaler GmbHverified
Text ad20 Oct 2026Sterntaler GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sterntaler.
The creators who tag @sterntalergmbh on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sterntalergmbh on Instagram, led by Princess - dein Fachmarkt für Baby & Kleinkind (17.3k followers, 2.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPrincess - dein Fachmarkt für Baby & Kleinkind@princess_babyfachmarkt · 🇩🇪 DE | Parenting family Creator | 17.3k | 2.2% | 2 | Tagged @sterntalergmbh |
06 · Competitors according to Gravity
Who Sterntaler competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sterntaler among Clothing brands in Germany. The closest is loud + proud, then Hinzling, petit cochon, muffinandco, Zauberzwerge, emma & noah.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| loud + proudloud-proud.com | |||||||
| Hinzlinghinzling.de | |||||||
| petit cochonpetit-cochon.de | |||||||
| muffinandcomuffinandco.de | |||||||
| Zauberzwergezauberzwerge.com | |||||||
| emma & noahemmanoah.de |
07 · Company
The company behind Sterntaler.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sterntaler is a company based in Dornburg-Dorndorf, Germany, founded in 1965 according to LinkedIn, on a domain registered in June 1997. It employs about 57 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Dornburg-Dorndorf
- Founded
- 1965, per LinkedIn
- Domain registered
- 2 Jun 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 57 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sterntaler.com · Shopify · EUR
- Catalogue
- 262 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sterntaler
What people ask Google about Sterntaler.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sterntaler legit or a scam?
According to Gravity by Benchr, Sterntaler is a brand based in Dornburg-Dorndorf, Germany: its website has existed since June 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 57 people on LinkedIn, it has 48,617 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Sterntaler reviews: is it worth it?
Customers rate Sterntaler 4.3 out of 5 on Trustpilot over 23 reviews, 22 of them in the last twelve months: 87% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Sterntaler?
Sterntaler is a German brand that designs and manufactures high-quality baby and children's clothing and accessories, including sleep sacks, apparel, and toys. Gravity by Benchr classifies it under Clothing, with Arts & Crafts making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Sterntaler expensive?
Sterntaler's best seller, Hat with visor and neckflap, sells from €5.99 to €14.99 on sterntaler.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check sterntaler.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Sterntaler have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sterntaler advertises on Facebook and Instagram and on Google, where its offers often run. Check sterntaler.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Sterntaler?
Sterntaler sells on its own website, sterntaler.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Sterntaler?
Gravity by Benchr records a company based in Dornburg-Dorndorf, Germany, founded in 1965 according to LinkedIn, on a domain registered in 1997, with 57 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sterntaler doing well?
Yes. Gravity by Benchr estimates about 72,400 visits to sterntaler.com in September 2026, up 9% in a month and up 8% over three months. Sterntaler ranks #227 of 7,326 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Sterntaler use?
Gravity by Benchr identifies sterntaler.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Sterntaler spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Sterntaler on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, Sterntaler ranks #227 of 7,326 by estimated traffic. Its closest competitors on the same market are loud + proud, Hinzling, petit cochon, muffinandco and Zauberzwerge. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sterntaler.