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- Stirling Sports
Brand page · Clothing · New Zealand
Stirling Sports traffic, ads & competitors 182k visits a month, 34 active Meta ads, Gravity score 582.
Stirling Sports — Stirling Sports is a New Zealand sportswear retailer offering athletic apparel, footwear, and accessories from top global brands like Nike, adidas, and Asics. In September 2026 stirlingsports.co.nz drew an estimated 182k visits, down 19% on the month before. It ranks #20 of 2,191 Clothing brands in New Zealand and holds a 2.2 Trustpilot rating over 20 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 34 peers: Clothing brands in New Zealand with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Stirling Sports is a New Zealand sportswear retailer offering athletic apparel, footwear, and accessories from top global brands like Nike, adidas, and Asics.
01 · Traffic
Stirling Sports website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Stirling Sports drew an estimated 182k visits in September 2026, down 19% on the month before and down 31% over three months.
- Worldwide#56,675of 4.5m sites · Top 5%
- In New Zealand#191of 26.3k sites · Top 1%
- Clothing, worldwide#5,206of 459,295 brands · Top 5%
- Clothing, New Zealand#20of 2,191 brands · Top 1%
182k
estimated visits in September
1 mo ▼ −19.2%4 mo ▼ −30.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Stirling Sports reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Stirling Sports holds 2.2 out of 5 on Trustpilot over 20 reviews, 2 of them in the last twelve months: 15% of customers give five stars and 80% one star. That volume places Stirling Sports in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Activewear Store Clothing Store Shoe Store Sportswear Store Men's Clothing Store Streetwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Stirling Sports best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Stirling Sports sells on Shopify, 100% of its catalogue in stock. The best seller is Adilette Unisex, at NZ$65.00, followed by Everyday Cushioned Training Crew Socks 3 Pack Unisex and Everyday Cushioned Training Crew Socks 3 Pack Unisex.
#1Adilette UnisexStirling SportsNZ$65.00In stock
#2Everyday Cushioned Training Crew Socks 3 Pack UnisexStirling SportsNZ$35.00In stock
#3Everyday Cushioned Training Crew Socks 3 Pack UnisexStirling SportsNZ$35.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Stirling Sports in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 9% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$61.63
- Currency
- NZD
04 · Ads
Stirling Sports ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Stirling Sports runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Franchise Opportunities AvailableStirling Sports6 Oct 2026image
New ASICS Has ArrivedStirling Sports2 Oct 2026video
9060 UnisexStirling Sports2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Stirling Sports Ltdverified
Text ad20 Oct 2026Stirling Sports Ltdverified
Text ad20 Oct 2026Stirling Sports Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Stirling Sports influencers
The creators who tag @stirlingsportsofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @stirlingsportsofficial on Instagram, led by 𝑰𝒂𝒏 𝑪𝒉𝒖𝒍 𝑱𝒂𝒆 철재 (20.2k followers, 2.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝑰𝒂𝒏 𝑪𝒉𝒖𝒍 𝑱𝒂𝒆 철재@inchlj · 🇰🇷 KR | Pets nature Creator | 20.2k | 2.0% | 4 | Tagged @stirlingsportsofficial |
06 · Competitors according to Gravity
Stirling Sports competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Stirling Sports among Clothing brands in New Zealand. The closest is Sporthink, then Sports Direct Australia, Newsport, Sportive, Sportinn, Sport Vision.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Sporthinksporthink.com.tr | |||||||
| Sports Direct Australiasportsdirect.com.au | |||||||
| Newsportnewsport.com.ar | |||||||
| Sportivesportive.com.tr | |||||||
| Sportinnsportinn.com.tr | |||||||
| Sport Visionsportvision.si |
07 · Company
Who is behind Stirling Sports?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Stirling Sports is a company based in Christchurch, New Zealand, founded in 1964 according to LinkedIn, on a domain registered in April 1997. It employs about 142 people.
- Entity country
- 🇳🇿 New Zealand · Christchurch
- Founded
- 1964, per LinkedIn
- Domain registered
- 13 Apr 1997
- Status
- Operating
- Employees
- 142 on LinkedIn
- Own store
- stirlingsports.co.nz · Shopify · NZD
- Catalogue
- 455 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Stirling Sports
What people ask Google about Stirling Sports.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Stirling Sports legit?
According to Gravity by Benchr, Stirling Sports is a brand based in Christchurch, New Zealand: its website has existed since April 1997, it sells on a Shopify store, it employs 142 people on LinkedIn, it has 31,641 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Stirling Sports?
Customers rate Stirling Sports 2.2 out of 5 on Trustpilot over 20 reviews, 2 of them in the last twelve months: 15% give five stars, 80% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Stirling Sports?
Stirling Sports is a New Zealand sportswear retailer offering athletic apparel, footwear, and accessories from top global brands like Nike, adidas, and Asics. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Stirling Sports expensive?
Stirling Sports' best seller, Adilette Unisex, sells NZ$65.00 on stirlingsports.co.nz. 100% of the catalogue is in stock. Gravity does not track prices daily: check stirlingsports.co.nz before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Stirling Sports have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Stirling Sports advertises on Facebook and Instagram and on Google, where its offers often run. Check stirlingsports.co.nz for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Stirling Sports?
Stirling Sports sells on its own website, stirlingsports.co.nz, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Stirling Sports?
Gravity by Benchr records a company based in Christchurch, New Zealand, founded in 1964 according to LinkedIn, on a domain registered in 1997, with 142 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Stirling Sports doing well?
Not at the moment. Gravity by Benchr estimates about 182,100 visits to stirlingsports.co.nz in September 2026, down 19% in a month and down 31% over three months. Stirling Sports ranks #20 of 2,191 Clothing brands in New Zealand in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Stirling Sports use?
Gravity by Benchr identifies stirlingsports.co.nz as a Shopify store (standard plan, not Shopify Plus), selling in NZD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Stirling Sports spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Stirling Sports on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in New Zealand?
Among Clothing brands in New Zealand in the Gravity by Benchr index, Stirling Sports ranks #20 of 2,191 by estimated traffic. Its closest competitors on the same market are Sporthink, Sports Direct Australia, Newsport, Sportive and Sportinn. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Stirling Sports.