Brand page · Shoes · United States
STRAYE: 181K visits a month, 318 active Meta ads, Gravity score 729.
STRAYE — STRAYE is an independent skate shoe brand that sells footwear, clothing, and accessories for skaters, creators, misfits and outlaws. In September 2026 straye.com drew an estimated 181K visits, down 26% on the month before. It ranks #179 of 6,771 Shoes brands in United States and holds a 4.2 Trustpilot rating over 715 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 259 peers: Shoes brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
STRAYE is an independent skate shoe brand that sells footwear, clothing, and accessories for skaters, creators, misfits and outlaws.
01 · Traffic
How much traffic STRAYE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
STRAYE drew an estimated 181K visits in September 2026, down 26% on the month before and up 3% over three months.
- Worldwide#56,844of 4.5M sites · Top 5%
- In United States#18,696of 1.2M sites · Top 5%
- Shoes, worldwide#1,169of 46,962 brands · Top 5%
- Shoes, United States#179of 6,771 brands · Top 5%
181K
estimated visits in September
1 mo ▼ −25.6%4 mo ▲ +2.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about STRAYE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
STRAYE holds 4.2 out of 5 on Trustpilot over 715 reviews, 7 of them in the last twelve months: 78% of customers give five stars and 10% one star. That volume places STRAYE in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Shoe Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What STRAYE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
STRAYE sells on Shopify, 99% of its catalogue in stock. The best seller is LOGAN - BLACK FLAME, at US$85.00, followed by LOGAN PUFF - BLACK and MYSTERY.
#1LOGAN - BLACK FLAMESTRAYEUS$85.00In stock
#2LOGAN PUFF - BLACKSTRAYEUS$95.00In stock
#3MYSTERYSTRAYEUS$20.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places STRAYE in its comparison group.
- Average rating
- 4.85 / 5
- Rated products
- 62% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$85.00
- Currency
- USD
04 · Ads
What STRAYE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
STRAYE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2024 (image, text, video).
STRAYE HEATSTRAYE6 Oct 2026video
STRAYESTRAYE1 Oct 2026image
STRAYE HEATSTRAYE28 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026STRAYE INTERNATIONAL LLCverified
Text ad20 Oct 2026STRAYE INTERNATIONAL LLCverified
Text ad20 Oct 2026STRAYE INTERNATIONAL LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about STRAYE.
The creators who tag @thestraye on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thestraye on Instagram, led by Dillon Cook (199K followers, 5.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDillon Cook@lowlifestunts · 🇺🇸 US | Automotive mobility Creator | 199K | 5.7% | 10 | Tagged @thestraye |
06 · Competitors according to Gravity
Who STRAYE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for STRAYE among Shoes brands in United States. The closest is nikesb.com, then lakai.com, etnies, GLOBE, Route One, supereight.net.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| nikesb.comnikesb.com | |||||||
| lakai.comlakai.com | |||||||
| etniesetnies.com | |||||||
| GLOBEglobebrand.com | |||||||
| Route Onerouteone.co.uk | |||||||
| supereight.netsupereight.net |
07 · Company
The company behind STRAYE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
STRAYE is a company based in Los Angeles, United States, founded in 2012 according to LinkedIn, on a domain registered in September 2009. It employs about 67 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2012, per LinkedIn
- Domain registered
- 3 Sept 2009
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 67 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- straye.com · Shopify · USD
- Catalogue
- 46 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about STRAYE
What people ask Google about STRAYE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is STRAYE legit?
According to Gravity by Benchr, STRAYE is a brand based in Los Angeles, United States: its website has existed since September 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 67 people on LinkedIn, it has 340,614 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
STRAYE reviews: is it worth it?
Customers rate STRAYE 4.2 out of 5 on Trustpilot over 715 reviews, 7 of them in the last twelve months: 78% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is STRAYE known for?
STRAYE is an independent skate shoe brand that sells footwear, clothing, and accessories for skaters, creators, misfits and outlaws. Gravity by Benchr classifies it under Shoes, with Sneakers making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
STRAYE prices: how much is it?
STRAYE's best seller, LOGAN - BLACK FLAME, sells US$85.00 on straye.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check straye.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does STRAYE have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: STRAYE advertises on Facebook and Instagram and on Google, where its offers often run. Check straye.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy STRAYE?
STRAYE sells on its own website, straye.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns STRAYE?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2012 according to LinkedIn, on a domain registered in 2009, with 67 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is STRAYE growing?
Yes. Gravity by Benchr estimates about 181,500 visits to straye.com in September 2026, down 26% in a month and up 3% over three months. STRAYE ranks #179 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does STRAYE use?
Gravity by Benchr identifies straye.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is STRAYE's ad budget?
Gravity by Benchr does not publish a spend figure for STRAYE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, STRAYE ranks #179 of 6,771 by estimated traffic. Its closest competitors on the same market are nikesb.com, lakai.com, etnies, GLOBE, Route One. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with STRAYE.