Brand page · Jewelry · United States

Studs Top 1% worldwide Top 1% in United States Top 1% in Jewelry Top 1% in Jewelry in United States
studs.com·🇺🇸 New York, United States· Shopify·Since 1994

Studs: 436k visits a month, 32 active Meta ads, Gravity score 555.

Studs — Studs offers expert ear piercing services with needles and sells a wide assortment of high-quality earrings to create custom Earscape® designs. In September 2026 studs.com drew an estimated 436k visits, down 4% on the month before. It ranks #81 of 33,382 Jewelry brands in United States.

studs.com@studs 390kFacebookLinkedIn 572Trustpilot 2.9Meta Ad Library 32

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
436k
−4% vs. August 2026
Instagram followers
390k
3,503 posts · @studs
Trustpilot
2.9
2 reviews · 1 in 12 months
Meta ads
32
active · on Google since 2022
Products
77%
in stock · 398 collections
Rank in United States
#81
of 33,382 in Jewelry
LinkedIn
572
followers · 6 employees
Earned media value
€15.5k
per month, Instagram

Gravity score

555/ 1000 · 10 of 10 indicators rated
Brand Power526
Momentum570
Performance570

Percentiles within 352 peers: Jewelry brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Studs offers expert ear piercing services with needles and sells a wide assortment of high-quality earrings to create custom Earscape® designs.

01 · Traffic

How much traffic Studs gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Studs drew an estimated 436k visits in September 2026, down 4% on the month before and up 23% over three months.

  • Worldwide#27,748of 4.5m sites · Top 1%
  • In United States#9,026of 1.2m sites · Top 1%
  • Jewelry, worldwide#407of 132,285 brands · Top 1%
  • Jewelry, United States#81of 33,382 brands · Top 1%
Monthly visitssource Sept 2026

436k

estimated visits in September

1 mo ▼ −3.9%4 mo ▲ +22.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Studs.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Studs holds 2.9 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.9TrustScore · 2 reviews · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Jewelry Store Watch Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Studs sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Studs sells on Shopify, 77% of its catalogue in stock. The best seller is Titanium CZ 2.5mm, at US$48.00, followed by 14K CZ 2.5mm and Mini Pave Huggie.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Earrings100%
Jewelry Holders0%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry100%
Jewelry Cleaning & Care0%

The dominant category places Studs in its comparison group.

Prices and ratingsstore data
Average rating
4.41 / 5
Rated products
79% of the catalogue
In stock
77%
Upper price quartile
US$95.00
Currency
USD

05 · Influencers

Who talks about Studs.

The creators who tag @studs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @studs on Instagram, led by Dylan Marino (27.4k followers, 26.7% engagement).

Influencersaccounts tagging @studs · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDylan Marino@thedylanjader · 🇺🇸 USMusic concerts dance Creator27.4k26.7%5Tagged @studs
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Studs competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Studs among Jewelry brands in United States. The closest is claires.com, then Rowan, banter.com, Pierced Co, Little Suzies, Oh Clementine.

CompetitorsJewelry · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
claires.comclaires.com
Rowanheyrowan.com
banter.combanter.com
Pierced Copiercedco.com
Little Suzieslittlesuzies.nl
Oh Clementineohclem.com
Competitors Gravity finds for Studs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Studs with claires.com

07 · Company

The company behind Studs.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Studs is a company based in New York, United States, founded in 2014 according to LinkedIn, on a domain registered in January 1994. It employs about 6 people and is listed at early_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2014, per LinkedIn
Domain registered
18 Jan 1994
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
6 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Early stage venture · last deal: series b
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
studs.com · Shopify · USD
Catalogue
398 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Studs

What people ask Google about Studs.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Studs legit?

According to Gravity by Benchr, Studs is a brand based in New York, United States: its website has existed since January 1994, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 389,987 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Studs sell?

Studs offers expert ear piercing services with needles and sells a wide assortment of high-quality earrings to create custom Earscape® designs. Gravity by Benchr classifies it under Jewelry, with Earrings making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Studs cost?

Studs' best seller, Titanium CZ 2.5mm, sells US$48.00 on studs.com. 77% of the catalogue is in stock. Gravity does not track prices daily: check studs.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Studs have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Studs advertises on Facebook and Instagram and on Google, where its offers often run. Check studs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Studs?

Studs sells on its own website, studs.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Studs?

Gravity by Benchr records a company based in New York, United States, founded in 2014 according to LinkedIn, on a domain registered in 1994, with 6 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Studs doing well?

Yes. Gravity by Benchr estimates about 436,100 visits to studs.com in September 2026, down 4% in a month and up 23% over three months. Studs ranks #81 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Studs use?

Gravity by Benchr identifies studs.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Studs' ad budget?

Gravity by Benchr does not publish a spend figure for Studs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in United States?

Among Jewelry brands in United States in the Gravity by Benchr index, Studs ranks #81 of 33,382 by estimated traffic. Its closest competitors on the same market are claires.com, Rowan, banter.com, Pierced Co and Little Suzies. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Studs.