Brand page · Toys · United States

Super7 Top 5% worldwide Top 5% in United States Top 1% in Toys Top 1% in Toys in United States
super7.com·🇺🇸 San Francisco, United States· Shopify·Since 1998

Super7: 239k visits a month, 1,043 active Meta ads, Gravity score 572.

Super7 — Super7 is a pop-culture design house and producer of lifestyle-oriented collectibles, toys and apparel based in San Francisco. In September 2026 super7.com drew an estimated 239k visits. It ranks #61 of 9,046 Toys brands in United States and holds a 1.8 Trustpilot rating over 17 reviews.

super7.com@super7 306kYouTube 17.6kFacebookLinkedIn 8kTrustpilot 1.8Meta Ad Library 1,043

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
239k
+0% vs. August 2026
Instagram followers
306k
7,594 posts · @super7
Trustpilot
1.8
17 reviews · 6 in 12 months
Meta ads
1,043
active · on Google since 2023
Products
13%
in stock · 402 collections
Rank in United States
#61
of 9,046 in Toys
LinkedIn
8k
followers · 142 employees
Earned media value
€66.5k
per month, Instagram

Gravity score

572/ 1000 · 10 of 10 indicators rated
Brand Power468
Momentum567
Performance681

Percentiles within 160 peers: Toys brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Super7 is a pop-culture design house and producer of lifestyle-oriented collectibles, toys and apparel based in San Francisco.

01 · Traffic

How much traffic Super7 gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Super7 drew an estimated 239k visits in September 2026 and up 13% over three months.

  • Worldwide#45,270of 4.5m sites · Top 5%
  • In United States#14,773of 1.2m sites · Top 5%
  • Toys, worldwide#344of 50,509 brands · Top 1%
  • Toys, United States#61of 9,046 brands · Top 1%
Monthly visitssource Sept 2026

239k

estimated visits in September

1 mo ▲ +0.5%4 mo ▲ +13.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Super7.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Super7 holds 1.8 out of 5 on Trustpilot over 17 reviews, 6 of them in the last twelve months: 6% of customers give five stars and 88% one star. That volume places Super7 in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 17 reviews · 6 in 12 months
Top 50% review volume
5 ★6%
4 ★0%
3 ★6%
2 ★0%
1 ★88%

Shoe Store Toy Store Children's Store Children's Toys Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Super7 sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Super7 sells on Shopify, 13% of its catalogue in stock. The best seller is ODB ReAction Figure, at US$20.00, followed by Mystery ReAction Figure - Movies & TV and Beastie Boys ReAction Wave 1 - Sabotage - Alasondro Alegré.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dolls, Playsets & Toy Figures84%
Clothing Tops8%
Collectibles1%
Masks1%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys85%
Clothing9%
Hobbies & Creative Arts1%
Kitchen & Dining1%
Costumes & Accessories1%

The dominant category places Super7 in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
96% of the catalogue
In stock
13%
Upper price quartile
US$55.00
Currency
USD

05 · Influencers

Who talks about Super7.

The creators who tag @super7 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @super7 on Instagram, led by We Want More ThunderCats (13k followers, 3.2% engagement).

Influencersaccounts tagging @super7 · Instagram
AccountProfileFollowersEngagementTagsRelationship
WWe Want More ThunderCats@wewantmorethundercats · INTLCinema series pop culture Creator13k3.2%12Tagged @super7
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Super7 competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Super7 among Toys brands in United States. The closest is Mezco Toyz, then McFarlane Toys Store, funko.com, NECAOnline.com, Star Action Figures, McFarlane Toys.

CompetitorsToys · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mezco Toyzmezcotoyz.com
McFarlane Toys Storemcfarlanetoysstore.com
funko.comfunko.com
NECAOnline.comnecaonline.com
Star Action Figuresstaractionfigures.co.uk
McFarlane Toysmcfarlane.com
Competitors Gravity finds for Super7. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Super7 with Mezco Toyz

07 · Company

The company behind Super7.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Super7 is a company based in San Francisco, United States, founded in 2001 according to LinkedIn, on a domain registered in September 1998. It employs about 142 people and is listed at private_equity stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · San Francisco
Founded
2001, per LinkedIn
Domain registered
15 Sept 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
142 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Private equity · last deal: debt financing
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
super7.com · Shopify · USD
Catalogue
402 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Super7

What people ask Google about Super7.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Super7 a legit company?

According to Gravity by Benchr, Super7 is a brand based in San Francisco, United States: its website has existed since September 1998, it sells on a Shopify store, it employs 142 people on LinkedIn, it has 306,021 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Super7 reviews

Customers rate Super7 1.8 out of 5 on Trustpilot over 17 reviews, 6 of them in the last twelve months: 6% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Super7 known for?

Super7 is a pop-culture design house and producer of lifestyle-oriented collectibles, toys and apparel based in San Francisco. Gravity by Benchr classifies it under Toys, with Dolls, Playsets & Toy Figures making up 84% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Super7 cost?

Super7's best seller, ODB ReAction Figure, sells US$20.00 on super7.com. 13% of the catalogue is in stock. Gravity does not track prices daily: check super7.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Super7 promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Super7 advertises on Facebook and Instagram and on Google, where its offers often run. Check super7.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Super7?

Super7 sells on its own website, super7.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Super7?

Gravity by Benchr records a company based in San Francisco, United States, founded in 2001 according to LinkedIn, on a domain registered in 1998, with 142 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Super7 growing?

Yes. Gravity by Benchr estimates about 238,600 visits to super7.com in September 2026, up 0% in a month and up 13% over three months. Super7 ranks #61 of 9,046 Toys brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Super7 use?

Gravity by Benchr identifies super7.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Super7's ad budget?

Gravity by Benchr does not publish a spend figure for Super7 on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands in United States?

Among Toys brands in United States in the Gravity by Benchr index, Super7 ranks #61 of 9,046 by estimated traffic. Its closest competitors on the same market are Mezco Toyz, McFarlane Toys Store, funko.com, NECAOnline.com and Star Action Figures. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Super7.