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  5. The Citizenry

Brand page · Decor · United States

The Citizenry Top 1% worldwide Top 1% in United States Top 1% in Decor Top 1% in Decor in United States
the-citizenry.com·🇺🇸 Dallas, United States· Shopify·Since 2013

The Citizenry: 425k visits a month, 86 active Meta ads, Gravity score 519.

The Citizenry — The Citizenry is a globally inspired home decor brand that partners with artisans to create modern goods for the well-traveled home. In September 2026 the-citizenry.com drew an estimated 425k visits, up 23% on the month before. It ranks #63 of 42,373 Decor brands in United States and holds a 2.3 Trustpilot rating over 261 reviews.

the-citizenry.com@the_citizenry 535kFacebookLinkedIn 9.5kTrustpilot 2.3Meta Ad Library 86

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
425k
+23% vs. August 2026
Instagram followers
535k
3,589 posts · @the_citizenry
Trustpilot
2.3
261 reviews · 136 in 12 months
Meta ads
86
active · on Google since 2021
Products
56%
in stock · 1,196 collections
Rank in United States
#63
of 42,373 in Decor
LinkedIn
9.5k
followers · 15 employees
Earned media value
€8.0k
per month, Instagram

Gravity score

519/ 1000 · 10 of 10 indicators rated
Brand Power576
Momentum451
Performance532

Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Citizenry is a globally inspired home decor brand that partners with artisans to create modern goods for the well-traveled home.

01 · Traffic

How much traffic The Citizenry gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Citizenry drew an estimated 425k visits in September 2026, up 23% on the month before and up 17% over three months.

  • Worldwide#28,300of 4.5m sites · Top 1%
  • In United States#9,214of 1.2m sites · Top 1%
  • Decor, worldwide#381of 185,686 brands · Top 1%
  • Decor, United States#63of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

425k

estimated visits in September

1 mo ▲ +23.3%4 mo ▲ +17.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Citizenry.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Citizenry holds 2.3 out of 5 on Trustpilot over 261 reviews, 136 of them in the last twelve months: 25% of customers give five stars and 60% one star. That volume places The Citizenry in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.3TrustScore · 261 reviews · 136 in 12 months
Top 20% review volume
5 ★25%
4 ★2%
3 ★6%
2 ★7%
1 ★60%

Home Goods Store Bedding Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Citizenry sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Citizenry sells on Shopify, 56% of its catalogue in stock. The best seller is Stonewashed Linen Sheet Set, at US$262.00–US$299.00, followed by Stonewashed Linen Quilt and Stonewashed Linen Duvet Cover.

ProductsCatalogue read Oct 2026
  • #1Stonewashed Linen Sheet SetThe CitizenryUS$262.00–US$299.00In stock
  • #2Stonewashed Linen QuiltThe CitizenryUS$247.00–US$292.00In stock
  • #3Stonewashed Linen Duvet CoverThe CitizenryUS$247.00–US$367.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Rugs26%
Bedding16%
Throw Pillows16%
Artwork5%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor58%
Linens & Bedding19%
Tables3%
Bathroom Accessories3%
Furniture3%

The dominant category places The Citizenry in its comparison group.

Prices and ratingsstore data
Average rating
4.36 / 5
Rated products
72% of the catalogue
In stock
56%
Upper price quartile
US$611.75
Currency
USD

05 · Influencers

Who talks about The Citizenry.

The creators who tag @the_citizenry on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @the_citizenry on Instagram, led by Evan Braaten (134k followers, 1.7% engagement).

Influencersaccounts tagging @the_citizenry · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEvan Braaten@sweetlifeofevan · 🇺🇸 USTravel tourism exploration Creator134k1.7%3Tagged @the_citizenry
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Citizenry competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Citizenry among Decor brands in United States. The closest is Urban Space, then Comod Acasa, Obeetee, Sheet Street, sheetsociety.com, Secret Linen Store.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Urban Spaceurbanspacestore.in
Comod Acasacomodacasa.ro
Obeeteeobeetee.in
Sheet Streetsheetstreet.com
sheetsociety.comsheetsociety.com
Secret Linen Storesecretlinenstore.com
Competitors Gravity finds for The Citizenry. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Citizenry with Urban Space

07 · Company

The company behind The Citizenry.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Citizenry is a company based in Dallas, United States, founded in 2014 according to LinkedIn, on a domain registered in August 2013. It employs about 15 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Dallas
Founded
2014, per LinkedIn
Domain registered
8 Aug 2013
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series b
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
the-citizenry.com · Shopify · USD
Catalogue
1,196 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Citizenry

What people ask Google about The Citizenry.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Citizenry legit?

According to Gravity by Benchr, The Citizenry is a brand based in Dallas, United States: its website has existed since August 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 535,415 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Citizenry reviews: is it worth it?

Customers rate The Citizenry 2.3 out of 5 on Trustpilot over 261 reviews, 136 of them in the last twelve months: 25% give five stars, 60% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Citizenry known for?

The Citizenry is a globally inspired home decor brand that partners with artisans to create modern goods for the well-traveled home. Gravity by Benchr classifies it under Decor, with Rugs making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does The Citizenry cost?

The Citizenry's best seller, Stonewashed Linen Sheet Set, sells from US$262.00 to US$299.00 on the-citizenry.com. 56% of the catalogue is in stock. Gravity does not track prices daily: check the-citizenry.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Citizenry discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Citizenry advertises on Facebook and Instagram and on Google, where its offers often run. Check the-citizenry.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Citizenry?

The Citizenry sells on its own website, the-citizenry.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Citizenry?

Gravity by Benchr records a company based in Dallas, United States, founded in 2014 according to LinkedIn, on a domain registered in 2013, with 15 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Citizenry doing well?

Yes. Gravity by Benchr estimates about 425,300 visits to the-citizenry.com in September 2026, up 23% in a month and up 17% over three months. The Citizenry ranks #63 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Citizenry use?

Gravity by Benchr identifies the-citizenry.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Citizenry spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Citizenry on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, The Citizenry ranks #63 of 42,373 by estimated traffic. Its closest competitors on the same market are Urban Space, Comod Acasa, Obeetee, Sheet Street and sheetsociety.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Citizenry.