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  5. The Outpost

Brand page · Games

The Outpost Top 5% worldwide Top 5% in Games
the-outpost.co.uk· Woocommerce·Since 2012

The Outpost traffic, ads & competitors 46k visits a month, 22 active Meta ads.

The Outpost — The Outpost is a UK-based online retailer specializing in miniature games, board games, card games, and roleplaying games, offering discounts on Warhammer 40,000 and other tabletop gaming products. In September 2026 the-outpost.co.uk drew an estimated 46k visits, down 2% on the month before. It ranks #47 of 785 Games brands and holds a 4.9 Trustpilot rating over 1,898 reviews.

the-outpost.co.uk@theoutpostsheffield 4.3kYouTube 35FacebookTrustpilot 4.9Meta Ad Library 22

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
46k
−2% vs. August 2026
Instagram followers
4.3k
2,474 posts · @theoutpostsheffield
Trustpilot
4.9
1,898 reviews · 60 in 12 months
Meta ads
22
active · on Google since 2025
Products
—
Data not available
Rank in the United Kingdom
#47
of 785 in Games
LinkedIn
—
Data not available
Earned media value
€99.0
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

The Outpost is a UK-based online retailer specializing in miniature games, board games, card games, and roleplaying games, offering discounts on Warhammer 40,000 and other tabletop gaming products.

01 · Traffic

The Outpost website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Outpost drew an estimated 46k visits in September 2026, down 2% on the month before and up 2% over three months.

  • Worldwide#182,586of 4.5m sites · Top 5%
  • In United Kingdom#9,604of 192k sites · Top 10%
  • Games, worldwide#665of 13,383 brands · Top 5%
  • Games, United Kingdom#47of 785 brands · Top 10%
Monthly visitssource Sept 2026

46k

estimated visits in September

1 mo ▼ −1.9%4 mo ▲ +1.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Outpost reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Outpost holds 4.9 out of 5 on Trustpilot over 1,898 reviews, 60 of them in the last twelve months: 96% of customers give five stars and 1% one star. That volume places The Outpost in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.

Trustpilotclaimed page · read 21 Oct 2026
4.9TrustScore · 1,898 reviews · 60 in 12 months
Top 10% review volumeTop 1% rating quality
5 ★96%
4 ★2%
3 ★1%
2 ★1%
1 ★1%

Art Supply Store Hobby Store Game Store Gaming service Provider Miniatures Store Model Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Outpost best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read The Outpost's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Games
Games69%
Hobbies & Creative Arts22%
Toys & Games2%

The dominant category places The Outpost in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

The Outpost influencers

The creators who tag @theoutpostsheffield on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @theoutpostsheffield · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Outpost competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Outpost among Games brands. The closest is BoardGames.BG, then The Portland Game Store, coolstuffgames.com, Metagame, The Connection Games & Hobbies, Great Escape Gaming.

CompetitorsGames · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
BoardGames.BGboardgames-bg.com
The Portland Game Storetheportlandgamestore.com
coolstuffgames.comcoolstuffgames.com
Metagamemetagames.hu
The Connection Games & Hobbiestheconnectiongames.com
Great Escape Gaminggreatescapegaming.com
Competitors Gravity finds for The Outpost. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Outpost with BoardGames.BG

07 · Company

Who is behind The Outpost?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Outpost is an e-commerce brand, on a domain registered in February 2012.

Legal entityGravity index, Sept 2026
Domain registered
6 Feb 2012
DistributionGravity index, Sept 2026
Own store
the-outpost.co.uk · Woocommerce
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Outpost

What people ask Google about The Outpost.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Outpost a legit company?

According to Gravity by Benchr, The Outpost is a brand: its website has existed since February 2012, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it has 4,285 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about The Outpost?

Customers rate The Outpost 4.9 out of 5 on Trustpilot over 1,898 reviews, 60 of them in the last twelve months: 96% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Outpost?

The Outpost is a UK-based online retailer specializing in miniature games, board games, card games, and roleplaying games, offering discounts on Warhammer 40,000 and other tabletop gaming products. Gravity by Benchr classifies it under Games. Source: Gravity by Benchr product classification.

Does The Outpost have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Outpost advertises on Facebook and Instagram and on Google, where its offers often run. Check the-outpost.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Outpost?

The Outpost sells on its own website, the-outpost.co.uk, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns The Outpost?

Gravity by Benchr records a company, whose domain was registered in 2012. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is The Outpost doing well?

Yes. Gravity by Benchr estimates about 46,000 visits to the-outpost.co.uk in September 2026, down 2% in a month and up 2% over three months. The Outpost ranks #47 of 785 Games brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Outpost use?

Gravity by Benchr identifies the-outpost.co.uk as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records.

How much does The Outpost spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Outpost on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Games brands?

Among Games brands in the Gravity by Benchr index, The Outpost ranks #47 of 785 by estimated traffic. Its closest competitors on the same market are BoardGames.BG, The Portland Game Store, coolstuffgames.com, Metagame and The Connection Games & Hobbies. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Outpost.