1. Gravity
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  3. Health & Beauty
  4. Personal Care
  5. The Body Shop

Brand page · Personal Care · Canada

The Body Shop Top 5% worldwide Top 5% in Canada Top 5% in Personal Care Top 1% in Personal Care in Canada
thebodyshop.ca·🇨🇦 Toronto, Canada· Shopify·Since 2000

The Body Shop traffic, ads & competitors 160k visits a month, 86 active Meta ads, Gravity score 610.

The Body Shop — The Body Shop is a beauty brand that sells ethical skincare, haircare, and body products inspired by nature and cruelty-free. It operates as a Canadian channel while being founded in Britain. In September 2026 thebodyshop.ca drew an estimated 160k visits, down 3% on the month before. It ranks #28 of 5,569 Personal Care brands in Canada.

thebodyshop.ca@thebodyshopnorthamerica 57.6kFacebookLinkedIn 1.1kTrustpilot 2.3Meta Ad Library 86

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
160k
−3% vs. August 2026
Instagram followers
57.6k
1,451 posts · @thebodyshopnorthamerica
Trustpilot
2.3
7 reviews · 5 in 12 months
Meta ads
86
active · on Google since 2025
Products
97%
in stock · 158 collections
Rank in Canada
#28
of 5,569 in Personal Care
LinkedIn
1.1k
followers · 45 employees
Earned media value
€3.1k
per month, Instagram

Gravity score

610/ 1000 · 10 of 10 indicators rated
Brand Power406
Momentum866
Performance559

Percentiles within 45 peers: Personal Care brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Body Shop is a beauty brand that sells ethical skincare, haircare, and body products inspired by nature and cruelty-free. It operates as a Canadian channel while being founded in Britain.

01 · Traffic

The Body Shop website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Body Shop drew an estimated 160k visits in September 2026, down 3% on the month before and up 24% over three months.

  • Worldwide#63,026of 4.5m sites · Top 5%
  • In Canada#1,114of 104k sites · Top 5%
  • Personal Care, worldwide#2,955of 215,119 brands · Top 5%
  • Personal Care, Canada#28of 5,569 brands · Top 1%
Monthly visitssource Sept 2026

160k

estimated visits in September

1 mo ▼ −3.0%4 mo ▲ +24.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Body Shop reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Body Shop holds 2.3 out of 5 on Trustpilot over 7 reviews, 5 of them in the last twelve months: 14% of customers give five stars and 86% one star.

Trustpilotread 21 Oct 2026
2.3TrustScore · 7 reviews · 5 in 12 months
5 ★14%
4 ★0%
3 ★0%
2 ★0%
1 ★86%

Beauty Product Supplier Cosmetics Store Flavours, Fragrances and Aroma Supplier Perfume Store Cosmetics and Perfumes Supplier Beauty Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Body Shop best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Body Shop sells on Shopify, 97% of its catalogue in stock. The best seller is Satsuma Shower Gel, at CA$13.00–CA$26.00, followed by Ginger Scalp Care Shampoo and Hemp Hand Protector.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics82%
Bundles7%
Hair Care7%
Foot Care1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care92%
Bundles7%
Decor1%
Gift Cards0%

The dominant category places The Body Shop in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
89% of the catalogue
In stock
97%
Upper price quartile
US$19.63
Currency
CAD

05 · Influencers

The Body Shop influencers

The creators who tag @thebodyshopnorthamerica on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thebodyshopnorthamerica on Instagram, led by YOGEN FRÜZ® (21k followers, 0.6% engagement).

Influencersaccounts tagging @thebodyshopnorthamerica · Instagram
AccountProfileFollowersEngagementTagsRelationship
YYOGEN FRÜZ®@yogenfruz · 🇨🇦 CAFood cooking nutrition Creator21k0.6%2Tagged @thebodyshopnorthamerica
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Body Shop competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Body Shop among Personal Care brands in Canada. The closest is fresh.com, then rituals.com, Bath And Body Works, L'Occitane en Provence, loccitaneaubresil.com, kiehls.ca.

CompetitorsPersonal Care · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
fresh.comfresh.com
rituals.comrituals.com
Bath And Body Worksbathandbodyworks.com
L'Occitane en Provenceuk.loccitane.com
loccitaneaubresil.comloccitaneaubresil.com
kiehls.cakiehls.ca
Competitors Gravity finds for The Body Shop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Body Shop with fresh.com

07 · Company

Who is behind The Body Shop?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Body Shop is a company based in Toronto, Canada, founded in 1976 according to LinkedIn, on a domain registered in October 2000. It employs about 45 people.

Legal entityGravity index, Nov 2026
Entity country
🇨🇦 Canada · Toronto
Founded
1976, per LinkedIn
Domain registered
11 Oct 2000
Employees
45 on LinkedIn
DistributionGravity index, Nov 2026
Own store
thebodyshop.ca · Shopify · CAD
Catalogue
158 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Body Shop

What people ask Google about The Body Shop.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Body Shop legit or a scam?

According to Gravity by Benchr, The Body Shop is a brand based in Toronto, Canada: its website has existed since October 2000, it sells on a Shopify store, it employs 45 people on LinkedIn, it has 57,639 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is The Body Shop?

The Body Shop is a beauty brand that sells ethical skincare, haircare, and body products inspired by nature and cruelty-free. It operates as a Canadian channel while being founded in Britain. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 82% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Body Shop prices: how much is it?

The Body Shop's best seller, Satsuma Shower Gel, sells from CA$13.00 to CA$26.00 on thebodyshop.ca. 97% of the catalogue is in stock. Gravity does not track prices daily: check thebodyshop.ca before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Body Shop promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Body Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check thebodyshop.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Body Shop?

The Body Shop sells on its own website, thebodyshop.ca, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Body Shop?

Gravity by Benchr records a company based in Toronto, Canada, founded in 1976 according to LinkedIn, on a domain registered in 2000, with 45 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Body Shop doing well?

Yes. Gravity by Benchr estimates about 160,400 visits to thebodyshop.ca in September 2026, down 3% in a month and up 24% over three months. The Body Shop ranks #28 of 5,569 Personal Care brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Body Shop use?

Gravity by Benchr identifies thebodyshop.ca as a Shopify store (standard plan, not Shopify Plus), selling in CAD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Body Shop spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Body Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Canada?

Among Personal Care brands in Canada in the Gravity by Benchr index, The Body Shop ranks #28 of 5,569 by estimated traffic. Its closest competitors on the same market are fresh.com, rituals.com, Bath And Body Works, L'Occitane en Provence and loccitaneaubresil.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Body Shop.