- Gravity
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- Personal Care
- The Body Shop
Brand page · Personal Care · Germany
The Body Shop traffic, ads & competitors 37.6k visits a month, 59 active Meta ads, Gravity score 660.
The Body Shop — The Body Shop is a brand that sells skincare, body care and beauty products inspired by nature and made with care, being 100% natural and free from animal testing. In September 2026 thebodyshop.de drew an estimated 37.6k visits, down 32% on the month before. It ranks #201 of 3,138 Personal Care brands in Germany and holds a 4.0 Trustpilot rating over 159 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 181 peers: Personal Care brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The Body Shop is a brand that sells skincare, body care and beauty products inspired by nature and made with care, being 100% natural and free from animal testing.
01 · Traffic
The Body Shop website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Body Shop drew an estimated 37.6k visits in September 2026, down 32% on the month before and up 35% over three months.
- Worldwide#217,168of 4.5m sites · Top 5%
- In Germany#9,624of 184k sites · Top 10%
- Personal Care, worldwide#11,058of 215,119 brands · Top 10%
- Personal Care, Germany#201of 3,138 brands · Top 10%
37.6k
estimated visits in September
1 mo ▼ −32.2%4 mo ▲ +34.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
The Body Shop reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Body Shop holds 4.0 out of 5 on Trustpilot over 159 reviews, 64 of them in the last twelve months: 41% of customers give five stars and 41% one star. That volume places The Body Shop in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Beauty Supply Store Beauty Product Supplier Skin Care Clinic Cosmetics Store Health and Beauty Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
The Body Shop best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Body Shop sells on Shopify, 95% of its catalogue in stock. The best seller is Ginger Anti-Dandruff Shampoo, at €6.30–€17.00, followed by Hemp Hand Protector and Shea Hand Balm.
#1Ginger Anti-Dandruff ShampooThe Body Shop€6.30–€17.00In stock
#2Hemp Hand ProtectorThe Body Shop€9.20–€18.90In stock
#3Shea Hand BalmThe Body Shop€6.97–€17.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Body Shop in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 80% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$31.81
- Currency
- EUR
04 · Ads
The Body Shop ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Body Shop runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since February 2026 (image, text, video).
Am 10. Oktober rollen wir für Dich den grünen Teppich aus! Feier mit uns den Launch unseres Love Your Body Clubs ✨ Die ersten 30 kaufenden CThe Body Shop7 Oct 2026video
Am 10. Oktober rollen wir für Dich den grünen Teppich aus! Feier mit uns den Launch unseres Love Your Body Clubs ✨ Die ersten 30 kaufenden CThe Body Shop7 Oct 2026video
Am 10. Oktober rollen wir für Dich den grünen Teppich aus! Feier mit uns den Launch unseres Love Your Body Clubs ✨ Die ersten 30 kaufenden CThe Body Shop7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad10 Jun 2026TBS Retail Holding GmbHverified
Text ad10 Jun 2026TBS Retail Holding GmbHverified
Text ad10 Jun 2026TBS Retail Holding GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
The Body Shop influencers
The creators who tag @thebodyshop_de on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thebodyshop_de on Instagram, led by @blnbeautyfashion (25.4k followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| bblnbeautyfashion@blnbeautyfashion · 🇩🇪 DE | Beauty cosmetics skincare Creator | 25.4k | 0.7% | 1 | Tagged @thebodyshop_de |
06 · Competitors according to Gravity
The Body Shop competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Body Shop among Personal Care brands in Germany. The closest is Wimpernboutique, then fleeky, Brooklyn Soap Company, COSLINE Cosmetics, Sergejs Soap, NAILD.de.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wimpernboutiquewimpernboutique.de | |||||||
| fleekyfleeky.de | |||||||
| Brooklyn Soap Companybklynsoap.com | |||||||
| COSLINE Cosmeticscosline.de | |||||||
| Sergejs Soapsergejs-soap.com | |||||||
| NAILD.denaild.de |
07 · Company
Who is behind The Body Shop?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Body Shop is a company based in Düsseldorf, Germany.
- Entity country
- 🇩🇪 Germany · Düsseldorf
- Own store
- thebodyshop.de · Shopify · EUR
- Catalogue
- 89 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Body Shop
What people ask Google about The Body Shop.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Body Shop legit or a scam?
According to Gravity by Benchr, The Body Shop is a brand based in Düsseldorf, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 1,605 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
The Body Shop reviews
Customers rate The Body Shop 4.0 out of 5 on Trustpilot over 159 reviews, 64 of them in the last twelve months: 41% give five stars, 41% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is The Body Shop?
The Body Shop is a brand that sells skincare, body care and beauty products inspired by nature and made with care, being 100% natural and free from animal testing. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 78% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does The Body Shop cost?
The Body Shop's best seller, Ginger Anti-Dandruff Shampoo, sells from €6.30 to €17.00 on thebodyshop.de. 95% of the catalogue is in stock. Gravity does not track prices daily: check thebodyshop.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does The Body Shop have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: The Body Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check thebodyshop.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy The Body Shop?
The Body Shop sells on its own website, thebodyshop.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Is The Body Shop doing well?
Yes. Gravity by Benchr estimates about 37,600 visits to thebodyshop.de in September 2026, down 32% in a month and up 35% over three months. The Body Shop ranks #201 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Body Shop use?
Gravity by Benchr identifies thebodyshop.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does The Body Shop spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Body Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Germany?
Among Personal Care brands in Germany in the Gravity by Benchr index, The Body Shop ranks #201 of 3,138 by estimated traffic. Its closest competitors on the same market are Wimpernboutique, fleeky, Brooklyn Soap Company, COSLINE Cosmetics and Sergejs Soap. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Body Shop.