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  5. The Body Shop Sweden

Brand page · Personal Care · Sweden

The Body Shop Sweden Top 10% worldwide Top 10% in Sweden Top 10% in Personal Care Top 10% in Personal Care in Sweden
thebodyshop.se·🇸🇪 Visby, Sweden· Shopify

The Body Shop Sweden traffic, ads & competitors 35.4k visits a month, 51 active Meta ads, Gravity score 612.

The Body Shop Sweden — The Body Shop Sweden is a brand that sells sustainable beauty and skincare products inspired by nature and ethically made. In September 2026 thebodyshop.se drew an estimated 35.4k visits, up 23% on the month before. It ranks #50 of 830 Personal Care brands in Sweden and holds a 2.4 Trustpilot rating over 18 reviews.

thebodyshop.se@thebodyshop.sweden 13.8kFacebookTrustpilot 2.4Meta Ad Library 51

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
35.4k
+23% vs. August 2026
Instagram followers
13.8k
323 posts · @thebodyshop.sweden
Trustpilot
2.4
18 reviews · 7 in 12 months
Meta ads
51
active · on Google since 2025
Products
82%
in stock · 151 collections
Rank in Sweden
#50
of 830 in Personal Care
LinkedIn
—
Data not available
Earned media value
€1.4k
per month, Instagram

Gravity score

612/ 1000 · 9 of 10 indicators rated
Brand Power555
Momentum641
Performance640

Percentiles within 28 peers: Personal Care brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Body Shop Sweden is a brand that sells sustainable beauty and skincare products inspired by nature and ethically made.

01 · Traffic

The Body Shop Sweden website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Body Shop Sweden drew an estimated 35.4k visits in September 2026, up 23% on the month before and up 43% over three months.

  • Worldwide#228,397of 4.5m sites · Top 10%
  • In Sweden#1,709of 27.3k sites · Top 10%
  • Personal Care, worldwide#11,628of 215,119 brands · Top 10%
  • Personal Care, Sweden#50of 830 brands · Top 10%
Monthly visitssource Sept 2026

35.4k

estimated visits in September

1 mo ▲ +23.4%4 mo ▲ +43.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

The Body Shop Sweden reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Body Shop Sweden holds 2.4 out of 5 on Trustpilot over 18 reviews, 7 of them in the last twelve months: 22% of customers give five stars and 61% one star. That volume places The Body Shop Sweden in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.4TrustScore · 18 reviews · 7 in 12 months
Top 50% review volume
5 ★22%
4 ★11%
3 ★6%
2 ★0%
1 ★61%

Cosmetics Store Skin Care Clinic Beauty Supply Store Beauty Product Supplier Health and Beauty Shop Cosmetics Industry

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

The Body Shop Sweden best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Body Shop Sweden sells on Shopify, 82% of its catalogue in stock. The best seller is Hemp Hand Protector, at SEK 95.00–SEK 195.00, followed by Moringa Shower Gel and Ginger Anti-dandruff Shampoo.

ProductsCatalogue read Oct 2026
  • #1Hemp Hand ProtectorThe Body Shop SwedenSEK 95.00–SEK 195.00In stock
  • #2Moringa Shower GelThe Body Shop SwedenSEK 40.00–SEK 265.00In stock
  • #3Ginger Anti-dandruff ShampooThe Body Shop SwedenSEK 50.00–SEK 185.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Cosmetics84%
Hair Care2%
Seasonal & Holiday Decorations1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care99%
Decor1%

The dominant category places The Body Shop Sweden in its comparison group.

Prices and ratingsstore data
Average rating
4.54 / 5
Rated products
73% of the catalogue
In stock
82%
Upper price quartile
US$27.48
Currency
SEK

05 · Influencers

The Body Shop Sweden influencers

The creators who tag @thebodyshop.sweden on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thebodyshop.sweden on Instagram, led by LYKO Sverige (187k followers, 0.1% engagement).

Influencersaccounts tagging @thebodyshop.sweden · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLYKO Sverige@lykosverige · 🇸🇪 SEBeauty cosmetics skincare Creator187k0.1%1Tagged @thebodyshop.sweden
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

The Body Shop Sweden competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Body Shop Sweden among Personal Care brands in Sweden. The closest is IDUN Minerals, then Common Clouds, nagelexperten.se, Evermark, Hickap, ZENTS.

CompetitorsPersonal Care · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
IDUN Mineralsidunminerals.com
Common Cloudscommonclouds.com
nagelexperten.senagelexperten.se
Evermarktryevermark.com
Hickaphickap.com
ZENTSzents.se
Competitors Gravity finds for The Body Shop Sweden. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Body Shop Sweden with IDUN Minerals

07 · Company

Who is behind The Body Shop Sweden?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Body Shop Sweden is a company based in Visby, Sweden.

Legal entityGravity index, Nov 2026
Entity country
🇸🇪 Sweden · Visby
DistributionGravity index, Nov 2026
Own store
thebodyshop.se · Shopify · SEK
Catalogue
151 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Body Shop Sweden

What people ask Google about The Body Shop Sweden.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Body Shop Sweden legit?

According to Gravity by Benchr, The Body Shop Sweden is a brand based in Visby, Sweden: it sells on a Shopify store, it has 13,758 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Body Shop Sweden reviews: is it worth it?

Customers rate The Body Shop Sweden 2.4 out of 5 on Trustpilot over 18 reviews, 7 of them in the last twelve months: 22% give five stars, 61% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Body Shop Sweden known for?

The Body Shop Sweden is a brand that sells sustainable beauty and skincare products inspired by nature and ethically made. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 84% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is The Body Shop Sweden expensive?

The Body Shop Sweden's best seller, Hemp Hand Protector, sells from SEK 95.00 to SEK 195.00 on thebodyshop.se. 82% of the catalogue is in stock. Gravity does not track prices daily: check thebodyshop.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Body Shop Sweden promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Body Shop Sweden advertises on Facebook and Instagram and on Google, where its offers often run. Check thebodyshop.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Body Shop Sweden?

The Body Shop Sweden sells on its own website, thebodyshop.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is The Body Shop Sweden growing?

Yes. Gravity by Benchr estimates about 35,400 visits to thebodyshop.se in September 2026, up 23% in a month and up 43% over three months. The Body Shop Sweden ranks #50 of 830 Personal Care brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Body Shop Sweden use?

Gravity by Benchr identifies thebodyshop.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Body Shop Sweden spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Body Shop Sweden on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Sweden?

Among Personal Care brands in Sweden in the Gravity by Benchr index, The Body Shop Sweden ranks #50 of 830 by estimated traffic. Its closest competitors on the same market are IDUN Minerals, Common Clouds, nagelexperten.se, Evermark and Hickap. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Body Shop Sweden.