Brand page · Beverages · United Kingdom

The Curious Drinker Top 1% worldwide Top 5% in United Kingdom Top 1% in Beverages Top 1% in Beverages in United Kingdom
thecuriousdrinker.com·🇬🇧 London, United Kingdom· Shopify·Since 2019

The Curious Drinker: 249k visits a month, 163 active Meta ads, Gravity score 681.

The Curious Drinker — The Curious Drinker is a UK-based online shop that sells craft spirits, cocktail sets, and gifts, offering subscriptions and one-off purchases of quality spirits including gin, rum, tequila, vodka, and liqueurs. In September 2026 thecuriousdrinker.com drew an estimated 249k visits, down 37% on the month before. It ranks #16 of 3,913 Beverages brands in United Kingdom and holds a 4.0 Trustpilot rating over 5,316 reviews.

thecuriousdrinker.com@thecuriousdrinker 166kYouTube 10.4kFacebookLinkedIn 16kTrustpilot 4.0Meta Ad Library 163

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
249k
−37% vs. August 2026
Instagram followers
166k
4,110 posts · @thecuriousdrinker
Trustpilot
4.0
5,316 reviews · 1,539 in 12 months
Meta ads
163
active · on Google since 2026
Products
56%
in stock · 62 collections
Rank in United Kingdom
#16
of 3,913 in Beverages
LinkedIn
16k
followers · 42 employees
Earned media value
—
Data not available

Gravity score

681/ 1000 · 8 of 10 indicators rated
Brand Power493
Momentum771
Performance780

Percentiles within 47 peers: Beverages brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Curious Drinker is a UK-based online shop that sells craft spirits, cocktail sets, and gifts, offering subscriptions and one-off purchases of quality spirits including gin, rum, tequila, vodka, and liqueurs.

01 · Traffic

How much traffic The Curious Drinker gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Curious Drinker drew an estimated 249k visits in September 2026, down 37% on the month before and up 78% over three months.

  • Worldwide#43,544of 4.5m sites · Top 1%
  • In United Kingdom#2,200of 192k sites · Top 5%
  • Beverages, worldwide#248of 97,069 brands · Top 1%
  • Beverages, United Kingdom#16of 3,913 brands · Top 1%
Monthly visitssource Sept 2026

249k

estimated visits in September

1 mo ▼ −37.1%4 mo ▲ +78.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Curious Drinker.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Curious Drinker holds 4.0 out of 5 on Trustpilot over 5,316 reviews, 1,539 of them in the last twelve months: 66% of customers give five stars and 16% one star. That volume places The Curious Drinker in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 5,316 reviews · 1,539 in 12 months
Top 5% review volumeTop 40% rating quality
5 ★66%
4 ★9%
3 ★6%
2 ★4%
1 ★16%

Liquor Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Curious Drinker sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Curious Drinker sells on Shopify, 56% of its catalogue in stock. The best seller is The Curious Drinker | Gin Membership, at £28.00–£55.00, followed by The Curious Drinker | Rum Membership and Gin Taster Box.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Alcoholic Beverages51%
Low Alcohol & Alcohol-Free Beverages6%
Candy & Chocolate1%
Bundles1%

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages83%
Food Items10%
Gift Cards2%
Kitchen & Dining2%
Bundles1%

The dominant category places The Curious Drinker in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
2% of the catalogue
In stock
56%
Upper price quartile
US$54.27
Currency
GBP

05 · Influencers

Who talks about The Curious Drinker.

The creators who tag @thecuriousdrinker on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @thecuriousdrinker · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Curious Drinker competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Curious Drinker among Beverages brands in United Kingdom. The closest is The Capital Distillery, then cutwaterspirits.com, whic.de, Rum, Flaviar, Seelbach's.

CompetitorsBeverages · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Capital Distillerythecapitaldistillery.com
cutwaterspirits.comcutwaterspirits.com
whic.dewhic.de
Rumrumundco.de
Flaviarflaviar.com
Seelbach'sseelbachs.com
Competitors Gravity finds for The Curious Drinker. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Curious Drinker with The Capital Distillery

07 · Company

The company behind The Curious Drinker.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Curious Drinker is a company based in London, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in August 2019. It employs about 42 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
2015, per LinkedIn
Domain registered
15 Aug 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
42 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thecuriousdrinker.com · Shopify · GBP
Catalogue
62 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Curious Drinker

What people ask Google about The Curious Drinker.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Curious Drinker legit?

According to Gravity by Benchr, The Curious Drinker is a brand based in London, United Kingdom: its website has existed since August 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 42 people on LinkedIn, it has 166,000 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Curious Drinker reviews: is it worth it?

Customers rate The Curious Drinker 4.0 out of 5 on Trustpilot over 5,316 reviews, 1,539 of them in the last twelve months: 66% give five stars, 16% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Curious Drinker?

The Curious Drinker is a UK-based online shop that sells craft spirits, cocktail sets, and gifts, offering subscriptions and one-off purchases of quality spirits including gin, rum, tequila, vodka, and liqueurs. Gravity by Benchr classifies it under Beverages, with Alcoholic Beverages making up 51% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does The Curious Drinker cost?

The Curious Drinker's best seller, The Curious Drinker | Gin Membership, sells from £28.00 to £55.00 on thecuriousdrinker.com. 56% of the catalogue is in stock. Gravity does not track prices daily: check thecuriousdrinker.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does The Curious Drinker have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Curious Drinker advertises on Facebook and Instagram and on Google, where its offers often run. Check thecuriousdrinker.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy The Curious Drinker?

The Curious Drinker sells on its own website, thecuriousdrinker.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Curious Drinker?

Gravity by Benchr records a company based in London, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in 2019, with 42 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Curious Drinker growing?

Yes. Gravity by Benchr estimates about 249,500 visits to thecuriousdrinker.com in September 2026, down 37% in a month and up 78% over three months. The Curious Drinker ranks #16 of 3,913 Beverages brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Curious Drinker use?

Gravity by Benchr identifies thecuriousdrinker.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does The Curious Drinker spend on Meta ads?

Gravity by Benchr does not publish a spend figure for The Curious Drinker on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands in United Kingdom?

Among Beverages brands in United Kingdom in the Gravity by Benchr index, The Curious Drinker ranks #16 of 3,913 by estimated traffic. Its closest competitors on the same market are The Capital Distillery, cutwaterspirits.com, whic.de, Rum and Flaviar. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Curious Drinker.