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- The Good Guys
Brand page · Kitchen & Dining · Australia
The Good Guys traffic, ads & competitors 7.7m visits a month, 255 active Meta ads.
The Good Guys — The Good Guys is an Australian retail company that sells home appliances, televisions, and entertainment technology products. In September 2026 thegoodguys.com.au drew an estimated 7.7m visits, down 8% on the month before. It ranks #1 of 4,419 Kitchen & Dining brands in Australia and holds a 1.5 Trustpilot rating over 700 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
The Good Guys is an Australian retail company that sells home appliances, televisions, and entertainment technology products.
01 · Traffic
The Good Guys website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Good Guys drew an estimated 7.7m visits in September 2026, down 8% on the month before and down 21% over three months.
- Worldwide#2,696of 4.5m sites · Top 1%
- In Australia#42of 105k sites · Top 1%
- Kitchen & Dining, worldwide#33of 145,612 brands · Top 1%
- Kitchen & Dining, Australia#1of 4,419 brands · Top 1%
7.7m
estimated visits in September
1 mo ▼ −7.6%4 mo ▼ −20.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
The Good Guys reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Good Guys holds 1.5 out of 5 on Trustpilot over 700 reviews, 237 of them in the last twelve months: 11% of customers give five stars and 85% one star. That volume places The Good Guys in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Electronics Store Appliance Store TV store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
The Good Guys best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Good Guys sells on Shopify, 100% of its catalogue in stock. The best seller is Ninja Slushi Professional Frozen Drink Maker, at A$479.00, followed by NUTRIBULLET Mega Pack 1000 Watts and 3 Years Gold Service Extras.
#1Ninja Slushi Professional Frozen Drink MakerThe Good GuysA$479.00In stock
#2NUTRIBULLET Mega Pack 1000 WattsThe Good GuysA$119.00In stock
#33 Years Gold Service ExtrasThe Good GuysA$30.00–A$829.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Good Guys in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 17% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$892.50
- Currency
- AUD
04 · Ads
The Good Guys ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Good Guys runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since October 2021 (image, text, video).
Don't miss these DEALSThe Good Guys7 Oct 2026image
Don't miss these DEALSThe Good Guys7 Oct 2026image
Pay Less Every Day at The Good GuysThe Good Guys7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026The Good Guys Discount Warehouses (Australia) Pty Ltdverified
Text ad20 Oct 2026The Good Guys Discount Warehouses (Australia) Pty Ltdverified
Text ad20 Oct 2026The Good Guys Discount Warehouses (Australia) Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
The Good Guys influencers
The creators who tag @thegoodguysau on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thegoodguysau on Instagram, led by Laser Corp (13.4k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLaser Corp@lasercorporation · 🇦🇺 AU | Tech gadgets innovation Creator | 13.4k | 0.1% | 2 | Tagged @thegoodguysau |
06 · Competitors according to Gravity
The Good Guys competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Good Guys among Kitchen & Dining brands in Australia. The closest is The Good Guys, then geraldgiles.co.uk, Offizieller expert TechnoMarkt, powercity.ie, MediaMarkt, ao.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Good Guystgg.com.au | |||||||
| geraldgiles.co.ukgeraldgiles.co.uk | |||||||
| Offizieller expert TechnoMarktexpert-technomarkt.de | |||||||
| powercity.iepowercity.ie | |||||||
| MediaMarktmediamarkt.pl | |||||||
| ao.comao.com |
07 · Company
Who is behind The Good Guys?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Good Guys is a company based in Australia, founded in 1952 according to LinkedIn. It employs about 2,364 people.
- Entity country
- 🇦🇺 Australia
- Founded
- 1952, per LinkedIn
- Employees
- 2,364 on LinkedIn
- Own store
- thegoodguys.com.au · Shopify · AUD
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Good Guys
What people ask Google about The Good Guys.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Good Guys a legit company?
According to Gravity by Benchr, The Good Guys is a brand based in Australia: it sells on a Shopify store, it employs 2,364 people on LinkedIn, it has 84,419 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
The Good Guys reviews
Customers rate The Good Guys 1.5 out of 5 on Trustpilot over 700 reviews, 237 of them in the last twelve months: 11% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is The Good Guys known for?
The Good Guys is an Australian retail company that sells home appliances, televisions, and entertainment technology products. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does The Good Guys cost?
The Good Guys' best seller, Ninja Slushi Professional Frozen Drink Maker, sells A$479.00 on thegoodguys.com.au. 100% of the catalogue is in stock. Gravity does not track prices daily: check thegoodguys.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a The Good Guys discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: The Good Guys advertises on Facebook and Instagram and on Google, where its offers often run. Check thegoodguys.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Good Guys?
The Good Guys sells on its own website, thegoodguys.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind The Good Guys?
Gravity by Benchr records a company based in Australia, founded in 1952 according to LinkedIn, with 2,364 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is The Good Guys doing well?
Not at the moment. Gravity by Benchr estimates about 7,713,000 visits to thegoodguys.com.au in September 2026, down 8% in a month and down 21% over three months. The Good Guys ranks #1 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Good Guys use?
Gravity by Benchr identifies thegoodguys.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is The Good Guys' ad budget?
Gravity by Benchr does not publish a spend figure for The Good Guys on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Australia?
Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, The Good Guys ranks #1 of 4,419 by estimated traffic. Its closest competitors on the same market are The Good Guys, geraldgiles.co.uk, Offizieller expert TechnoMarkt, powercity.ie and MediaMarkt. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Good Guys.