Brand page · Jewelry · United Kingdom

The Great Frog Top 5% worldwide Top 5% in United Kingdom Top 5% in Jewelry Top 5% in Jewelry in United Kingdom
thegreatfroglondon.com·🇬🇧 London, United Kingdom· Shopify·Since 2007

The Great Frog: 66.1k visits a month, 2 active Meta ads, Gravity score 573.

The Great Frog — The Great Frog London is a jewellery brand that designs and produces handmade jewellery since 1972, creating bold statement pieces that are timeless in execution and unorthodox in symbolism. In September 2026 thegreatfroglondon.com drew an estimated 66.1k visits, down 30% on the month before. It ranks #554 of 33,382 Jewelry brands in United Kingdom and holds a 4.1 Trustpilot rating over 22 reviews.

thegreatfroglondon.com@thegreatfrogldn 253kLinkedIn 1.5kTrustpilot 4.1Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
66.1k
−30% vs. August 2026
Instagram followers
253k
684 posts · @thegreatfrogldn
Trustpilot
4.1
22 reviews · 12 in 12 months
Meta ads
2
active
Products
89%
in stock · 70 collections
Rank in United States
#554
of 33,382 in Jewelry
LinkedIn
1.5k
followers · 28 employees
Earned media value
€94.9k
per month, Instagram

Gravity score

573/ 1000 · 10 of 10 indicators rated
Brand Power761
Momentum369
Performance589

Percentiles within 265 peers: Jewelry brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Great Frog London is a jewellery brand that designs and produces handmade jewellery since 1972, creating bold statement pieces that are timeless in execution and unorthodox in symbolism.

01 · Traffic

How much traffic The Great Frog gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Great Frog drew an estimated 66.1k visits in September 2026, down 30% on the month before and down 38% over three months.

  • Worldwide#133,810of 4.5m sites · Top 5%
  • In United States#43,409of 1.2m sites · Top 5%
  • Jewelry, worldwide#3,003of 132,285 brands · Top 5%
  • Jewelry, United States#554of 33,382 brands · Top 5%
Monthly visitssource Sept 2026

66.1k

estimated visits in September

1 mo ▼ −29.8%4 mo ▼ −37.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Great Frog.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Great Frog holds 4.1 out of 5 on Trustpilot over 22 reviews, 12 of them in the last twelve months: 73% of customers give five stars and 27% one star. That volume places The Great Frog in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 22 reviews · 12 in 12 months
Top 50% review volume
5 ★73%
4 ★0%
3 ★0%
2 ★0%
1 ★27%

Jewelry Store Jeweler Jewellery Manufacturer Jewelry Designer Costume Jewelry Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Great Frog sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Great Frog sells on Shopify, 89% of its catalogue in stock. The best seller is Alphabones, at £95.00, followed by Gift Voucher and Flaming Heart Pendant.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rings44%
Charms & Pendants17%
Bracelets7%
Earrings6%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry78%
Clothing Accessories8%
Clothing7%
Handbag & Wallet Accessories2%
Tote Bags1%

The dominant category places The Great Frog in its comparison group.

Prices and ratingsstore data
Average rating
4.96 / 5
Rated products
26% of the catalogue
In stock
89%
Upper price quartile
US$666.75
Currency
GBP

05 · Influencers

Who talks about The Great Frog.

The creators who tag @thegreatfrogldn on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thegreatfrogldn on Instagram, led by LEXII (18.5k followers, 2.1% engagement).

Influencersaccounts tagging @thegreatfrogldn · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLEXII@lexii.london · 🇬🇧 GBMusic concerts dance Creator18.5k2.1%6Tagged @thegreatfrogldn
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Great Frog competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Great Frog among Jewelry brands in United Kingdom. The closest is TRU DIAMONDS, then Gold Reserves, BRENNMORE, Regent Jewellers Weston, Cumbria Life Casting, Ring-Life.

CompetitorsJewelry · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
TRU DIAMONDStrudiamonds.com
Gold Reservesgoldreserves.co.uk
BRENNMOREbrennmore.com
Regent Jewellers Westonregentjewellersweston.co.uk
Cumbria Life Castingcumbrialifecasting.co.uk
Ring-Lifering-life.com
Competitors Gravity finds for The Great Frog. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Great Frog with TRU DIAMONDS

07 · Company

The company behind The Great Frog.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Great Frog is a company based in London, United Kingdom, founded in 1972 according to LinkedIn, on a domain registered in September 2007. It employs about 28 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
1972, per LinkedIn
Domain registered
11 Sept 2007
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
28 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thegreatfroglondon.com · Shopify · GBP
Catalogue
70 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Great Frog

What people ask Google about The Great Frog.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Great Frog legit or a scam?

According to Gravity by Benchr, The Great Frog is a brand based in London, United Kingdom: its website has existed since September 2007, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 28 people on LinkedIn, it has 253,203 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

The Great Frog reviews: is it worth it?

Customers rate The Great Frog 4.1 out of 5 on Trustpilot over 22 reviews, 12 of them in the last twelve months: 73% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is The Great Frog known for?

The Great Frog London is a jewellery brand that designs and produces handmade jewellery since 1972, creating bold statement pieces that are timeless in execution and unorthodox in symbolism. Gravity by Benchr classifies it under Jewelry, with Rings making up 44% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

The Great Frog prices: how much is it?

The Great Frog's best seller, Alphabones, sells £95.00 on thegreatfroglondon.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check thegreatfroglondon.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a The Great Frog discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: The Great Frog advertises on Facebook and Instagram, where its offers often run. Check thegreatfroglondon.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Great Frog?

The Great Frog sells on its own website, thegreatfroglondon.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind The Great Frog?

Gravity by Benchr records a company based in London, United Kingdom, founded in 1972 according to LinkedIn, on a domain registered in 2007, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Great Frog doing well?

Not at the moment. Gravity by Benchr estimates about 66,100 visits to thegreatfroglondon.com in September 2026, down 30% in a month and down 38% over three months. The Great Frog ranks #554 of 33,382 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Great Frog use?

Gravity by Benchr identifies thegreatfroglondon.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Great Frog's ad budget?

Gravity by Benchr does not publish a spend figure for The Great Frog on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in United Kingdom?

Among Jewelry brands in United Kingdom in the Gravity by Benchr index, The Great Frog ranks #554 of 33,382 by estimated traffic. Its closest competitors on the same market are TRU DIAMONDS, Gold Reserves, BRENNMORE, Regent Jewellers Weston and Cumbria Life Casting. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Great Frog.