Brand page · Handbags, Wallets & Cases · United States
The Sak: 378k visits a month, 109 active Meta ads, Gravity score 493.
The Sak — The Sak is a brand that sells sustainable crochet bags, clogs, and accessories, also available in leather. They create consciously crafted objects that invite touch and are certified B Corp. In September 2026 thesak.com drew an estimated 378k visits, up 1% on the month before. It ranks #32 of 6,027 Handbags, Wallets & Cases brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Handbags, Wallets & Cases brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
The Sak is a brand that sells sustainable crochet bags, clogs, and accessories, also available in leather. They create consciously crafted objects that invite touch and are certified B Corp.
01 · Traffic
How much traffic The Sak gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Sak drew an estimated 378k visits in September 2026, up 1% on the month before and up 10% over three months.
- Worldwide#31,194of 4.5m sites · Top 1%
- In United States#10,120of 1.2m sites · Top 1%
- Handbags, Wallets & Cases, worldwide#127of 28,870 brands · Top 1%
- Handbags, Wallets & Cases, United States#32of 6,027 brands · Top 1%
378k
estimated visits in September
1 mo ▲ +1.0%4 mo ▲ +10.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about The Sak.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Sak holds 2.3 out of 5 on Trustpilot over 9 reviews, 7 of them in the last twelve months: 11% of customers give five stars and 56% one star.
Bags and Luggage Store Bag Shop Fashion Accessories Store Handbags Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What The Sak sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
The Sak sells on Shopify, 95% of its catalogue in stock. The best seller is Tess Sling - Hand Crochet - Bamboo Static, at US$129.00, followed by Tess Sling - Straw - Natural Primrose and Los Feliz Hobo - Leather - Stone.
#1Tess Sling - Hand Crochet - Bamboo StaticThe SakUS$129.00In stock
#2Tess Sling - Straw - Natural PrimroseThe SakUS$129.00In stock
#3Los Feliz Hobo - Leather - StoneThe SakUS$169.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places The Sak in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 96% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$149.00
- Currency
- USD
04 · Ads
What The Sak is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Sak runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since April 2023 (image, text, video).
Sequoia HoboThe Sak7 Oct 2026image
The Lumi CrossbodyThe Sak7 Oct 2026image
Bolo ClogsThe Sak7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Indonesian Imports, Incverified
Text ad20 Oct 2026Indonesian Imports, Incverified
Text ad20 Oct 2026Indonesian Imports, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about The Sak.
The creators who tag @thesak on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @thesak on Instagram, led by Kalee Foster (32.7k followers, 26.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKalee Foster@kalee_foster · 🇺🇸 US | Fashion style luxury Creator | 32.7k | 26.8% | 4 | Tagged @thesak |
06 · Competitors according to Gravity
Who The Sak competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Sak among Handbags, Wallets & Cases brands in United States. The closest is ByNyla, then edisac.com, Parker Thatch, katespade.co.uk, Kate Spade Outlet, Songmont.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ByNylabynyla.com | |||||||
| edisac.comedisac.com | |||||||
| Parker Thatchparkerthatch.com | |||||||
| katespade.co.ukkatespade.co.uk | |||||||
| Kate Spade Outletkatespadeoutlet.com | |||||||
| Songmontsongmontofficial.com |
07 · Company
The company behind The Sak.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Sak is a company based in New York, United States, founded in 1989 according to LinkedIn, on a domain registered in July 1996. It employs about 90 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1989, per LinkedIn
- Domain registered
- 11 Jul 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 90 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- thesak.com · Shopify · USD
- Catalogue
- 556 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Sak
What people ask Google about The Sak.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Sak legit or a scam?
According to Gravity by Benchr, The Sak is a brand based in New York, United States: its website has existed since July 1996, it sells on a Shopify store, it employs 90 people on LinkedIn, it has 79,003 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is The Sak?
The Sak is a brand that sells sustainable crochet bags, clogs, and accessories, also available in leather. They create consciously crafted objects that invite touch and are certified B Corp. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 41% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does The Sak cost?
The Sak's best seller, Tess Sling - Hand Crochet - Bamboo Static, sells US$129.00 on thesak.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check thesak.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
The Sak promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: The Sak advertises on Facebook and Instagram and on Google, where its offers often run. Check thesak.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy The Sak?
The Sak sells on its own website, thesak.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind The Sak?
Gravity by Benchr records a company based in New York, United States, founded in 1989 according to LinkedIn, on a domain registered in 1996, with 90 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is The Sak doing well?
Yes. Gravity by Benchr estimates about 377,600 visits to thesak.com in September 2026, up 1% in a month and up 10% over three months. The Sak ranks #32 of 6,027 Handbags, Wallets & Cases brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does The Sak use?
Gravity by Benchr identifies thesak.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is The Sak's ad budget?
Gravity by Benchr does not publish a spend figure for The Sak on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in United States?
Among Handbags, Wallets & Cases brands in United States in the Gravity by Benchr index, The Sak ranks #32 of 6,027 by estimated traffic. Its closest competitors on the same market are ByNyla, edisac.com, Parker Thatch, katespade.co.uk and Kate Spade Outlet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Sak.