Brand page · Clothing · Australia
Tigerlily: 76.6k visits a month, 20 active Meta ads, Gravity score 585.
Tigerlily — Tigerlily is an Australian brand that designs and sells swimwear and resort wear, including bikinis, one-piece swimsuits, dresses, and clothing inspired by beach and bohemian lifestyles. In September 2026 tigerlily.com.au drew an estimated 76.6k visits, down 34% on the month before. It ranks #429 of 12,275 Clothing brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 635 peers: Clothing brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Tigerlily is an Australian brand that designs and sells swimwear and resort wear, including bikinis, one-piece swimsuits, dresses, and clothing inspired by beach and bohemian lifestyles.
01 · Traffic
How much traffic Tigerlily gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tigerlily drew an estimated 76.6k visits in September 2026, down 34% on the month before and up 37% over three months.
- Worldwide#117,880of 4.5m sites · Top 5%
- In Australia#2,709of 105k sites · Top 5%
- Clothing, worldwide#11,373of 459,295 brands · Top 5%
- Clothing, Australia#429of 12,275 brands · Top 5%
76.6k
estimated visits in September
1 mo ▼ −33.8%4 mo ▲ +36.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tigerlily.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tigerlily holds 2.8 out of 5 on Trustpilot over 3 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Swimwear Store Beach Clothing Store Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tigerlily sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Tigerlily sells on Shopify, 78% of its catalogue in stock. The best seller is Hot Elle One Piece, at A$139.00, followed by Tara Triangle Bikini Top and Miranda Bikini Bottom.
#1Hot Elle One PieceTigerlilyA$139.00In stock
#2Tara Triangle Bikini TopTigerlilyA$69.00In stock
#3Miranda Bikini BottomTigerlilyA$69.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Tigerlily in its comparison group.
- Average rating
- 3.67 / 5
- Rated products
- 1% of the catalogue
- In stock
- 78%
- Upper price quartile
- US$96.94
- Currency
- AUD
04 · Ads
What Tigerlily is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tigerlily runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp.
Shop the new Sundara collection online now.Tigerlily6 Oct 2026image
Shop the new Sundara collection online now.Tigerlily5 Oct 2026image
Shop the new Sundara collection online now.Tigerlily5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Tigerlily.
The creators who tag @tigerlily on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tigerlily on Instagram, led by Dakota Morgan (10.5k followers, 9.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDakota Morgan@dakota.morgan_ · 🇺🇸 US | Fashion style luxury Creator | 10.5k | 9.9% | 2 | Tagged @tigerlily |
06 · Competitors according to Gravity
Who Tigerlily competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tigerlily among Clothing brands in Australia. The closest is Sylk Swim, then ORPHE, Wicked Weasel, Kulani Kinis, bond-eye swim, Seafolly Australia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Sylk Swimsylkswim.com | |||||||
| ORPHEorphe.com.au | |||||||
| Wicked Weaselwickedweasel.com | |||||||
| Kulani Kiniskulanikinis.com.au | |||||||
| bond-eye swimbond-eye.com | |||||||
| Seafolly Australiaau.seafolly.com |
07 · Company
The company behind Tigerlily.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tigerlily is a company based in Cremorne, Australia, founded in 2000 according to LinkedIn. It employs about 53 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Cremorne
- Founded
- 2000, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 53 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tigerlily.com.au · Shopify · AUD
- Catalogue
- 394 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tigerlily
What people ask Google about Tigerlily.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tigerlily legit or a scam?
According to Gravity by Benchr, Tigerlily is a brand based in Cremorne, Australia: it sells on a Shopify store, it employs 53 people on LinkedIn, it has 325,801 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Tigerlily sell?
Tigerlily is an Australian brand that designs and sells swimwear and resort wear, including bikinis, one-piece swimsuits, dresses, and clothing inspired by beach and bohemian lifestyles. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.
How much does Tigerlily cost?
Tigerlily's best seller, Hot Elle One Piece, sells A$139.00 on tigerlily.com.au. 78% of the catalogue is in stock. Gravity does not track prices daily: check tigerlily.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Tigerlily discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Tigerlily advertises on Facebook and Instagram, where its offers often run. Check tigerlily.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Tigerlily?
Tigerlily sells on its own website, tigerlily.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Tigerlily?
Gravity by Benchr records a company based in Cremorne, Australia, founded in 2000 according to LinkedIn, with 53 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Tigerlily growing?
Yes. Gravity by Benchr estimates about 76,600 visits to tigerlily.com.au in September 2026, down 34% in a month and up 37% over three months. Tigerlily ranks #429 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tigerlily use?
Gravity by Benchr identifies tigerlily.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Tigerlily spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Tigerlily on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, Tigerlily ranks #429 of 12,275 by estimated traffic. Its closest competitors on the same market are Sylk Swim, ORPHE, Wicked Weasel, Kulani Kinis and bond-eye swim. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tigerlily.