Brand page · Outdoor Recreation · Switzerland

transa.ch Top 1% worldwide Top 1% in Switzerland Top 1% in Outdoor Recreation Top 1% in Outdoor Recreation in Switzerland
transa.ch·🇨🇭 Switzerland

transa.ch: 583K visits a month, 81 active Meta ads, Gravity score 694.

transa.ch — Transa Backpacking AG is a Swiss outdoor equipment retailer that sells high-quality travel and outdoor gear, with physical stores across Switzerland and expert advice services. In September 2026 transa.ch drew an estimated 583K visits, down 0% on the month before. It ranks #1 of 349 Outdoor Recreation brands in Switzerland and holds a 4.7 Trustpilot rating over 8,898 reviews.

transa.ch@transa.ch 22.5KYouTube 1.7KFacebookLinkedIn 5.4KTrustpilot 4.7Meta Ad Library 81

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
583K
−0% vs. August 2026
Instagram followers
22.5K
1,360 posts · @transa.ch
Trustpilot
4.7
8,898 reviews · 42 in 12 months
Meta ads
81
active · on Google since 2024
Products
—
Data not available
Rank in Switzerland
#1
of 349 in Outdoor Recreation
LinkedIn
5.4K
followers · 173 employees
Earned media value
€6.6k
per month, Instagram

Gravity score

694/ 1000 · 9 of 10 indicators rated
Brand Power670
Momentum757
Performance654

Percentiles within 9 peers: Outdoor Recreation brands in Switzerland with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Transa Backpacking AG is a Swiss outdoor equipment retailer that sells high-quality travel and outdoor gear, with physical stores across Switzerland and expert advice services.

01 · Traffic

How much traffic transa.ch gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

transa.ch drew an estimated 583K visits in September 2026, down 0% on the month before and up 55% over three months.

  • Worldwide#21,980of 4.5M sites · Top 1%
  • In Switzerland#114of 26.5K sites · Top 1%
  • Outdoor Recreation, worldwide#180of 101,136 brands · Top 1%
  • Outdoor Recreation, Switzerland#1of 349 brands · Top 1%
Monthly visitssource Sept 2026

583K

estimated visits in September

1 mo ▼ −0.3%4 mo ▲ +54.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about transa.ch.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

transa.ch holds 4.7 out of 5 on Trustpilot over 8,898 reviews, 42 of them in the last twelve months: 84% of customers give five stars and 2% one star. That volume places transa.ch in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, transa.ch scores 5.0 over 12 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 8,898 reviews · 42 in 12 months
Top 5% review volumeTop 10% rating quality
5 ★84%
4 ★8%
3 ★3%
2 ★2%
1 ★2%

Outdoor Clothing and Equipment Shop Camping Store Rock Climbing Activewear Store Outdoor Sports Store

Google reviewsread 20 Oct 2026
5.012 reviews on the Google business profile
5 ★92%
4 ★0%
3 ★8%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What transa.ch sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read transa.ch's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation95%
Clothing1%
Backpacks1%

The dominant category places transa.ch in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about transa.ch.

The creators who tag @transa.ch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @transa.ch on Instagram, led by Sandy | solo hikes | Swiss Alps🇨🇭 (66.5K followers, 2.9% engagement).

Influencersaccounts tagging @transa.ch · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSandy | solo hikes | Swiss Alps🇨🇭@hike_away · 🇨🇭 CHTravel tourism exploration Creator66.5K2.9%3Tagged @transa.ch
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who transa.ch competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for transa.ch among Outdoor Recreation brands in Switzerland. The closest is sportler.com, then gigasport.ch, Ochsner Sport, Decathlon, Bergzeit, SportFits.

CompetitorsOutdoor Recreation · Switzerland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
sportler.comsportler.com
gigasport.chgigasport.ch
Ochsner Sportochsnersport.ch
Decathlondecathlon.ch
Bergzeitbergzeit.ch
SportFitssportfits.de
Competitors Gravity finds for transa.ch. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare transa.ch with sportler.com

07 · Company

The company behind transa.ch.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

transa.ch is a company based in Switzerland, founded in 1977 according to LinkedIn. It employs about 173 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇭 Switzerland
Founded
1977, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
173 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
transa.ch
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about transa.ch

What people ask Google about transa.ch.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is transa.ch legit or a scam?

According to Gravity by Benchr, transa.ch is a brand based in Switzerland: its Trustpilot profile is claimed by the brand, it employs 173 people on LinkedIn, it has 22,499 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

transa.ch reviews

Customers rate transa.ch 4.7 out of 5 on Trustpilot over 8,898 reviews, 42 of them in the last twelve months: 84% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, transa.ch scores 5.0 over 12 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is transa.ch?

Transa Backpacking AG is a Swiss outdoor equipment retailer that sells high-quality travel and outdoor gear, with physical stores across Switzerland and expert advice services. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.

transa.ch promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: transa.ch advertises on Facebook and Instagram and on Google, where its offers often run. Check transa.ch for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns transa.ch?

Gravity by Benchr records a company based in Switzerland, founded in 1977 according to LinkedIn, with 173 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is transa.ch growing?

Yes. Gravity by Benchr estimates about 582,700 visits to transa.ch in September 2026, down 0% in a month and up 55% over three months. transa.ch ranks #1 of 349 Outdoor Recreation brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is transa.ch's ad budget?

Gravity by Benchr does not publish a spend figure for transa.ch on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Switzerland?

Among Outdoor Recreation brands in Switzerland in the Gravity by Benchr index, transa.ch ranks #1 of 349 by estimated traffic. Its closest competitors on the same market are sportler.com, gigasport.ch, Ochsner Sport, Decathlon, Bergzeit. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with transa.ch.