Brand page · Pet Supplies · France
Truffaut: 1M visits a month, 45 active Meta ads.
Truffaut — Truffaut is a French gardening supply retail chain that specializes in garden, pets, and home products. In September 2026 truffaut.com drew an estimated 1M visits, up 10% on the month before. It ranks #2 of 577 Pet Supplies brands in France and holds a 2.1 Trustpilot rating over 1,062 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Truffaut is a French gardening supply retail chain that specializes in garden, pets, and home products.
01 · Traffic
How much traffic Truffaut gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Truffaut drew an estimated 1M visits in September 2026, up 10% on the month before and down 21% over three months.
- Worldwide#14,400of 4.5M sites · Top 1%
- In France#519of 166K sites · Top 1%
- Pet Supplies, worldwide#46of 52,845 brands · Top 1%
- Pet Supplies, France#2of 577 brands · Top 1%
1M
estimated visits in September
1 mo ▲ +10.4%4 mo ▼ −21.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Truffaut.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Truffaut holds 2.1 out of 5 on Trustpilot over 1,062 reviews, 96 of them in the last twelve months: 14% of customers give five stars and 71% one star. That volume places Truffaut in the top 10 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Truffaut scores 4.6.
Money & Insurance
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Truffaut sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Truffaut's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Truffaut in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Truffaut is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Truffaut runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2021 (image, text, video).
Découvrez la tendance Truffaut automne 2026 🍂Truffaut7 Oct 2026video
Découvrez la tendance Truffaut automne 2026 🍂Truffaut7 Oct 2026video
Découvrez la tendance Truffaut automne 2026 🍂Truffaut7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026ETABLISSEMENTS HORTICOLES GEORGES TRUFFAUT (EHGT) SASverified
Text ad21 Oct 2026ETABLISSEMENTS HORTICOLES GEORGES TRUFFAUT (EHGT) SASverified
Text ad21 Oct 2026ETABLISSEMENTS HORTICOLES GEORGES TRUFFAUT (EHGT) SASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Truffaut.
The creators who tag @jardineriestruffaut on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @jardineriestruffaut on Instagram, led by C é c i l i a (40.3K followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CC é c i l i a@ceciliapetit26 · 🇫🇷 FR | Decoration garden diy Creator | 40.3K | 1.5% | 2 | Tagged @jardineriestruffaut |
06 · Competitors according to Gravity
Who Truffaut competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Truffaut among Pet Supplies brands in France. The closest is VIRIDEA, then jardiland.com, botanic.com, Intratuin, Verdecora, Dehner.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| VIRIDEAviridea.it | |||||||
| jardiland.comjardiland.com | |||||||
| botanic.combotanic.com | |||||||
| Intratuinintratuin.nl | |||||||
| Verdecoraverdecora.es | |||||||
| Dehnerdehner.de |
07 · Company
The company behind Truffaut.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Truffaut is a company based in France, founded in 1824 according to LinkedIn, on a domain registered in May 1999. It employs about 1,693 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1824, per LinkedIn
- Domain registered
- 3 May 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,693 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- truffaut.com · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Truffaut
What people ask Google about Truffaut.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Truffaut legit or a scam?
According to Gravity by Benchr, Truffaut is a brand based in France: its website has existed since May 1999, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 1,693 people on LinkedIn, it has 152,902 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Truffaut reviews
Customers rate Truffaut 2.1 out of 5 on Trustpilot over 1,062 reviews, 96 of them in the last twelve months: 14% give five stars, 71% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, Truffaut scores 4.6. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Truffaut sell?
Truffaut is a French gardening supply retail chain that specializes in garden, pets, and home products. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Does Truffaut have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Truffaut advertises on Facebook and Instagram and on Google, where its offers often run. Check truffaut.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Truffaut?
Truffaut sells on its own website, truffaut.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Truffaut?
Gravity by Benchr records a company based in France, founded in 1824 according to LinkedIn, on a domain registered in 1999, with 1,693 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Truffaut growing?
Not at the moment. Gravity by Benchr estimates about 1,007,400 visits to truffaut.com in September 2026, up 10% in a month and down 21% over three months. Truffaut ranks #2 of 577 Pet Supplies brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Truffaut use?
Gravity by Benchr identifies truffaut.com as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
How much does Truffaut spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Truffaut on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in France?
Among Pet Supplies brands in France in the Gravity by Benchr index, Truffaut ranks #2 of 577 by estimated traffic. Its closest competitors on the same market are VIRIDEA, jardiland.com, botanic.com, Intratuin, Verdecora. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Truffaut. Version française.