Brand page · Kitchen & Dining · United States
Tupperware: 554K visits a month, 65 active Meta ads, Gravity score 601.
Tupperware — Tupperware Brand is an American manufacturer of kitchen and household products that designs innovative, functional and environmentally responsible food storage containers and kitchen tools. In September 2026 tupperware.com drew an estimated 554K visits, down 14% on the month before. It ranks #43 of 25,135 Kitchen & Dining brands in United States and holds a 1.7 Trustpilot rating over 20 reviews.
Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Tupperware Brand is an American manufacturer of kitchen and household products that designs innovative, functional and environmentally responsible food storage containers and kitchen tools.
01 · Traffic
How much traffic Tupperware gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tupperware drew an estimated 554K visits in September 2026, down 14% on the month before and down 27% over three months.
- Worldwide#22,918of 4.5M sites · Top 1%
- In United States#7,530of 1.2M sites · Top 1%
- Kitchen & Dining, worldwide#415of 145,612 brands · Top 1%
- Kitchen & Dining, United States#43of 25,135 brands · Top 1%
554K
estimated visits in September
1 mo ▼ −13.9%4 mo ▼ −26.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tupperware.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tupperware holds 1.7 out of 5 on Trustpilot over 20 reviews, 13 of them in the last twelve months: 0% of customers give five stars and 90% one star. That volume places Tupperware in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Countertop Store Kitchen Supply Store Home Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tupperware sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Tupperware sells on Shopify, 60% of its catalogue in stock. The best seller is Tupperware® Potato Smart™ Container | Produce Bin | 8.75 qt (8.3 L), at US$39.00, followed by Tupperware® WOW Pop Microwave Popcorn Maker | All-in-1 Popper and Tupperware Thatsa® Bowl | Airtight, Leakproof, Mixing Bowl, 32-cups / 7.8 L.
#1Tupperware® Potato Smart™ Container | Produce Bin | 8.75 qt (8.3 L)TupperwareUS$39.00In stock
#2Tupperware® WOW Pop Microwave Popcorn Maker | All-in-1 PopperTupperwareUS$20.00In stock
#3Tupperware Thatsa® Bowl | Airtight, Leakproof, Mixing Bowl, 32-cups / 7.8 LTupperwareUS$30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Tupperware in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 99% of the catalogue
- In stock
- 60%
- Upper price quartile
- US$43.75
- Currency
- USD
04 · Ads
What Tupperware is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tupperware runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2023 (image, text, video).
Porque lo icónico permanece. 💜Tupperware México4 Oct 2026image
Algunos productos no solo duran años... también acumulan recuerdos. 💗✨ Por eso siguen siendo parte de tantos hogares generación tras generacTupperware México29 Sept 2026video
instagram.comTupperware México22 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Ashlie Nicole Costelloverified
Text ad20 Oct 2026Ashlie Nicole Costelloverified
Text ad20 Oct 2026Dart Industries Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tupperware.
The creators who tag @mxtupperware on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mxtupperware on Instagram, led by MALENA (30.4K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMALENA@malena_carrillo · 🇨🇱 CL | Decoration garden diy Creator | 30.4K | 0.8% | 1 | Tagged @mxtupperware |
06 · Competitors according to Gravity
Who Tupperware competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tupperware among Kitchen & Dining brands in United States. The closest is Tupperware France, then Pyrex, mepal.com, Sistema, Rubbermaid, Princess House.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Tupperware Francetupperware-eu.com | |||||||
| Pyrexpyrexhome.com | |||||||
| mepal.commepal.com | |||||||
| Sistemasistemaplastics.com | |||||||
| Rubbermaidrubbermaid.com | |||||||
| Princess Houseprincesshouse.com |
07 · Company
The company behind Tupperware.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tupperware is a company based in Orlando, United States, founded in 1946 according to LinkedIn, on a domain registered in October 1995. It employs about 10,291 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Orlando
- Founded
- 1946, per LinkedIn
- Domain registered
- 9 Oct 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10,291 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tupperware.com · Shopify · USD
- Catalogue
- 99 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tupperware
What people ask Google about Tupperware.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tupperware legit or a scam?
According to Gravity by Benchr, Tupperware is a brand based in Orlando, United States: its website has existed since October 1995, it sells on a Shopify store, it employs 10,291 people on LinkedIn, it has 179,345 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Tupperware?
Customers rate Tupperware 1.7 out of 5 on Trustpilot over 20 reviews, 13 of them in the last twelve months: 0% give five stars, 90% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Tupperware known for?
Tupperware Brand is an American manufacturer of kitchen and household products that designs innovative, functional and environmentally responsible food storage containers and kitchen tools. Gravity by Benchr classifies it under Kitchen & Dining, with Food Storage making up 37% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Tupperware expensive?
Tupperware's best seller, Tupperware® Potato Smart™ Container | Produce Bin | 8.75 qt (8.3 L), sells US$39.00 on tupperware.com. 60% of the catalogue is in stock. Gravity does not track prices daily: check tupperware.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Tupperware promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Tupperware advertises on Facebook and Instagram and on Google, where its offers often run. Check tupperware.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Tupperware?
Tupperware sells on its own website, tupperware.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Tupperware?
Gravity by Benchr records a company based in Orlando, United States, founded in 1946 according to LinkedIn, on a domain registered in 1995, with 10,291 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Tupperware growing?
Not at the moment. Gravity by Benchr estimates about 554,300 visits to tupperware.com in September 2026, down 14% in a month and down 27% over three months. Tupperware ranks #43 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tupperware use?
Gravity by Benchr identifies tupperware.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Tupperware spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Tupperware on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in United States?
Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Tupperware ranks #43 of 25,135 by estimated traffic. Its closest competitors on the same market are Tupperware France, Pyrex, mepal.com, Sistema, Rubbermaid. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tupperware.