Brand page · Decor · United Kingdom
VillagerJim: 78.7K visits a month, 13 active Meta ads, Gravity score 410.
VillagerJim — Villager Jim's Shop is an online retailer that sells gifts, prints and greetings cards using photographic collections, with products including personalised garden sculptures, pet art greeting cards, and home decor items. In September 2026 villagerjimsshop.com drew an estimated 78.7K visits, down 34% on the month before. It ranks #180 of 13,189 Decor brands in United Kingdom and holds a 4.4 Trustpilot rating over 647 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 391 peers: Decor brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Villager Jim's Shop is an online retailer that sells gifts, prints and greetings cards using photographic collections, with products including personalised garden sculptures, pet art greeting cards, and home decor items.
01 · Traffic
How much traffic VillagerJim gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
VillagerJim drew an estimated 78.7K visits in September 2026, down 34% on the month before and down 11% over three months.
- Worldwide#115,211of 4.5M sites · Top 5%
- In United Kingdom#6,011of 192K sites · Top 5%
- Decor, worldwide#2,192of 185,686 brands · Top 5%
- Decor, United Kingdom#180of 13,189 brands · Top 5%
78.7K
estimated visits in September
1 mo ▼ −34.2%4 mo ▼ −10.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about VillagerJim.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
VillagerJim holds 4.4 out of 5 on Trustpilot over 647 reviews, 131 of them in the last twelve months: 85% of customers give five stars and 10% one star. That volume places VillagerJim in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
General Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What VillagerJim sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
VillagerJim sells on Shopify, 96% of its catalogue in stock. The best seller is Paw Print Heart - Rustic Rusted Garden Sign, at £12.99, followed by Personalised Paw Print Pet Memorial Slate Heart - When Tomorrow Starts.. and Labrador - Rustic Rusted Pet Garden Sculpture - Solid Steel.
#1Paw Print Heart - Rustic Rusted Garden SignVillagerJim£12.99In stock
#2Personalised Paw Print Pet Memorial Slate Heart - When Tomorrow Starts..VillagerJim£13.99In stock
#3Labrador - Rustic Rusted Pet Garden Sculpture - Solid SteelVillagerJim£21.99–£35.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places VillagerJim in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 14% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$26.46
- Currency
- GBP
04 · Ads
What VillagerJim is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
VillagerJim runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2024 (image, text, video).
West Highland Terrier Hanging DecorationVillager Jim30 Sept 2026image
🎅 Find Your Favourite BreedVillager Jim30 Sept 2026image
Everlasting Flowers 🌸Villager Jim21 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Image Industry Limitedverified
Image ad20 Oct 2026Image Industry Limitedverified
Text ad19 Oct 2026Image Industry Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about VillagerJim.
The creators who tag @villagerjim on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who VillagerJim competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for VillagerJim among Decor brands in United Kingdom. The closest is Pretty Little, then Made 2 Treasure, The Little Lenny Company, Dibor, SO Interiors England, giftedturtles.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pretty Littleprettylittlehome.co.uk | |||||||
| Made 2 Treasuremade2treasure.co.uk | |||||||
| The Little Lenny Companylittlelenny.co.uk | |||||||
| Dibordibor.co.uk | |||||||
| SO Interiors Englandsointeriorsengland.co.uk | |||||||
| giftedturtles.comgiftedturtles.com |
07 · Company
The company behind VillagerJim.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
VillagerJim is a company based in Stamford, United Kingdom, on a domain registered in September 2014.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Stamford
- Founded
- Data not available
- Domain registered
- 27 Sept 2014
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- villagerjimsshop.com · Shopify · GBP
- Catalogue
- 665 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about VillagerJim
What people ask Google about VillagerJim.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is VillagerJim legit or a scam?
According to Gravity by Benchr, VillagerJim is a brand based in Stamford, United Kingdom: its website has existed since September 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 61,889 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
VillagerJim reviews
Customers rate VillagerJim 4.4 out of 5 on Trustpilot over 647 reviews, 131 of them in the last twelve months: 85% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does VillagerJim sell?
Villager Jim's Shop is an online retailer that sells gifts, prints and greetings cards using photographic collections, with products including personalised garden sculptures, pet art greeting cards, and home decor items. Gravity by Benchr classifies it under Decor, with Suncatchers making up 11% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
VillagerJim prices: how much is it?
VillagerJim's best seller, Paw Print Heart - Rustic Rusted Garden Sign, sells £12.99 on villagerjimsshop.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check villagerjimsshop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
VillagerJim promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: VillagerJim advertises on Facebook and Instagram and on Google, where its offers often run. Check villagerjimsshop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy VillagerJim?
VillagerJim sells on its own website, villagerjimsshop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns VillagerJim?
Gravity by Benchr records a company based in Stamford, United Kingdom, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is VillagerJim doing well?
Not at the moment. Gravity by Benchr estimates about 78,700 visits to villagerjimsshop.com in September 2026, down 34% in a month and down 11% over three months. VillagerJim ranks #180 of 13,189 Decor brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does VillagerJim use?
Gravity by Benchr identifies villagerjimsshop.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is VillagerJim's ad budget?
Gravity by Benchr does not publish a spend figure for VillagerJim on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in United Kingdom?
Among Decor brands in United Kingdom in the Gravity by Benchr index, VillagerJim ranks #180 of 13,189 by estimated traffic. Its closest competitors on the same market are Pretty Little, Made 2 Treasure, The Little Lenny Company, Dibor, SO Interiors England. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VillagerJim.