Brand page · Toys

VTech Toys UK Top 5% worldwide Top 5% in Toys
vtech.co.uk·Since 2007

VTech Toys UK: 65.6K visits a month, 22 active Meta ads.

VTech Toys UK — VTech is an electronic learning toys company offering educational toys for children from birth to age 9. In September 2026 vtech.co.uk drew an estimated 65.6K visits, up 23% on the month before. It ranks #88 of 2,441 Toys brands and holds a 1.9 Trustpilot rating over 136 reviews.

vtech.co.uk@vtechtoysuk 13KYouTube 34.7KFacebookLinkedIn 343Trustpilot 1.9Meta Ad Library 22

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
65.6K
+23% vs. August 2026
Instagram followers
13K
687 posts · @vtechtoysuk
Trustpilot
1.9
136 reviews · 28 in 12 months
Meta ads
22
active · on Google since 2025
Products
—
Data not available
Rank in United Kingdom
#88
of 2,441 in Toys
LinkedIn
343
followers · 6 employees
Earned media value
€667.9
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

VTech is an electronic learning toys company offering educational toys for children from birth to age 9.

01 · Traffic

How much traffic VTech Toys UK gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

VTech Toys UK drew an estimated 65.6K visits in September 2026, up 23% on the month before and up 3% over three months.

  • Worldwide#134,712of 4.5M sites · Top 5%
  • In United Kingdom#7,040of 192K sites · Top 5%
  • Toys, worldwide#1,400of 50,509 brands · Top 5%
  • Toys, United Kingdom#88of 2,441 brands · Top 5%
Monthly visitssource Sept 2026

65.6K

estimated visits in September

1 mo ▲ +23.4%4 mo ▲ +3.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about VTech Toys UK.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

VTech Toys UK holds 1.9 out of 5 on Trustpilot over 136 reviews, 28 of them in the last twelve months: 13% of customers give five stars and 77% one star. That volume places VTech Toys UK in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.9TrustScore · 136 reviews · 28 in 12 months
Top 30% review volume
5 ★13%
4 ★3%
3 ★2%
2 ★5%
1 ★77%

Toy Store Children's Toys Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What VTech Toys UK sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read VTech Toys UK's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys86%
Toys & Games2%
Books1%

The dominant category places VTech Toys UK in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about VTech Toys UK.

The creators who tag @vtechtoysuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @vtechtoysuk on Instagram, led by Cosatto (89.6K followers, 0.2% engagement).

Influencersaccounts tagging @vtechtoysuk · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCosatto@cosatto · 🇬🇧 GBParenting family Creator89.6K0.2%1Tagged @vtechtoysuk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who VTech Toys UK competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for VTech Toys UK among Toys brands. The closest is BERG, then webrick.com, agatsuma.co.jp, Meccano, Micki, korearocket.co.kr.

CompetitorsToys · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
BERGbergtoys.com
webrick.comwebrick.com
agatsuma.co.jpagatsuma.co.jp
Meccanomeccano.com
Mickimickiofsweden.com
korearocket.co.krkorearocket.co.kr
Competitors Gravity finds for VTech Toys UK. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare VTech Toys UK with BERG

07 · Company

The company behind VTech Toys UK.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

VTech Toys UK is an e-commerce brand, on a domain registered in April 2007. It employs about 6 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
10 Apr 2007
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
6 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
vtech.co.uk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about VTech Toys UK

What people ask Google about VTech Toys UK.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is VTech Toys UK a legit company?

According to Gravity by Benchr, VTech Toys UK is a brand: its website has existed since April 2007, it employs 6 people on LinkedIn, it has 13,031 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

VTech Toys UK reviews: is it worth it?

Customers rate VTech Toys UK 1.9 out of 5 on Trustpilot over 136 reviews, 28 of them in the last twelve months: 13% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does VTech Toys UK sell?

VTech is an electronic learning toys company offering educational toys for children from birth to age 9. Gravity by Benchr classifies it under Toys. Source: Gravity by Benchr product classification.

Does VTech Toys UK have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: VTech Toys UK advertises on Facebook and Instagram and on Google, where its offers often run. Check vtech.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns VTech Toys UK?

Gravity by Benchr records a company, whose domain was registered in 2007, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is VTech Toys UK growing?

Yes. Gravity by Benchr estimates about 65,600 visits to vtech.co.uk in September 2026, up 23% in a month and up 3% over three months. VTech Toys UK ranks #88 of 2,441 Toys brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does VTech Toys UK spend on Meta ads?

Gravity by Benchr does not publish a spend figure for VTech Toys UK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Toys brands?

Among Toys brands in the Gravity by Benchr index, VTech Toys UK ranks #88 of 2,441 by estimated traffic. Its closest competitors on the same market are BERG, webrick.com, agatsuma.co.jp, Meccano, Micki. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VTech Toys UK.