Brand page · Clothing · United Kingdom
WAWWA Ф: 209K visits a month, 102 active Meta ads, Gravity score 652.
WAWWA Ф — WAWWA is a UK-based sustainable clothing brand making organic, fairtrade, vegan planet-friendly clothing with a positive social impact. In September 2026 wawwaclothing.com drew an estimated 209K visits, up 17% on the month before. It ranks #259 of 19,668 Clothing brands in United Kingdom and holds a 4.7 Trustpilot rating over 278 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
WAWWA is a UK-based sustainable clothing brand making organic, fairtrade, vegan planet-friendly clothing with a positive social impact.
01 · Traffic
How much traffic WAWWA Ф gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
WAWWA Ф drew an estimated 209K visits in September 2026, up 17% on the month before and up 33% over three months.
- Worldwide#50,576of 4.5M sites · Top 5%
- In United Kingdom#2,573of 192K sites · Top 5%
- Clothing, worldwide#4,587of 459,295 brands · Top 1%
- Clothing, United Kingdom#259of 19,668 brands · Top 5%
209K
estimated visits in September
1 mo ▲ +17.2%4 mo ▲ +33.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about WAWWA Ф.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
WAWWA Ф holds 4.7 out of 5 on Trustpilot over 278 reviews, 93 of them in the last twelve months: 71% of customers give five stars and 20% one star. That volume places WAWWA Ф in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What WAWWA Ф sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
WAWWA Ф sells on Shopify, 97% of its catalogue in stock. The best seller is Carabiner Key Holder, at £15.00, followed by Reproofing Spray and Water Resistant Messenger Bag - Dark Olive.
#1Carabiner Key HolderWAWWA Ф£15.00In stock
#2Reproofing SprayWAWWA Ф£20.00In stock
#3Water Resistant Messenger Bag - Dark OliveWAWWA Ф£60.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places WAWWA Ф in its comparison group.
- Average rating
- 4.77 / 5
- Rated products
- 50% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$185.30
- Currency
- GBP
04 · Ads
What WAWWA Ф is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
WAWWA Ф runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2024 (image, text, video).
WAWWA Softwear Co.WAWWA Softwear Co.6 Oct 2026image
Trust us: that look you're after — the perfectly lived-in piece with real character — is never going to come from polyester. We'd put moneyWAWWA Softwear Co.6 Oct 2026video
The Messenger Bag, now in two custom Brick Camo prints. Because of the scale of the print, no two bags come out the same - so yours is, inWAWWA Softwear Co.6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026WAWWA Limitedverified
Text ad20 Oct 2026WAWWA Limitedverified
Text ad20 Oct 2026WAWWA Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about WAWWA Ф.
The creators who tag @wawwaclothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @wawwaclothing on Instagram, led by Nathan Peers (10.3K followers, 22.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNathan Peers@nathantheks · 🇬🇧 GB | Music concerts dance Creator | 10.3K | 22.7% | 4 | Tagged @wawwaclothing |
06 · Competitors according to Gravity
Who WAWWA Ф competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for WAWWA Ф among Clothing brands in United Kingdom. The closest is Fjällräven ANZ, then 7thEarthStudios, MARKAWARE, Colorful Standard, armorlux.com, Filson.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Fjällräven ANZfjallraven.com.au | |||||||
| 7thEarthStudios7thearthstudios.com | |||||||
| MARKAWAREmarkaware.jp | |||||||
| Colorful Standardcolorfulstandard.com | |||||||
| armorlux.comarmorlux.com | |||||||
| Filsonfilson.eu |
07 · Company
The company behind WAWWA Ф.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
WAWWA Ф is a company based in Manchester, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in July 2016. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Manchester
- Founded
- 2016, per LinkedIn
- Domain registered
- 14 Jul 2016
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- wawwaclothing.com · Shopify · GBP
- Catalogue
- 111 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about WAWWA Ф
What people ask Google about WAWWA Ф.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is WAWWA Ф legit?
According to Gravity by Benchr, WAWWA Ф is a brand based in Manchester, United Kingdom: its website has existed since July 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 17 people on LinkedIn, it has 244,910 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about WAWWA Ф?
Customers rate WAWWA Ф 4.7 out of 5 on Trustpilot over 278 reviews, 93 of them in the last twelve months: 71% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is WAWWA Ф?
WAWWA is a UK-based sustainable clothing brand making organic, fairtrade, vegan planet-friendly clothing with a positive social impact. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
WAWWA Ф prices: how much is it?
WAWWA Ф's best seller, Carabiner Key Holder, sells £15.00 on wawwaclothing.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check wawwaclothing.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a WAWWA Ф discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: WAWWA Ф advertises on Facebook and Instagram and on Google, where its offers often run. Check wawwaclothing.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy WAWWA Ф?
WAWWA Ф sells on its own website, wawwaclothing.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind WAWWA Ф?
Gravity by Benchr records a company based in Manchester, United Kingdom, founded in 2016 according to LinkedIn, on a domain registered in 2016, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is WAWWA Ф doing well?
Yes. Gravity by Benchr estimates about 208,800 visits to wawwaclothing.com in September 2026, up 17% in a month and up 33% over three months. WAWWA Ф ranks #259 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does WAWWA Ф use?
Gravity by Benchr identifies wawwaclothing.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is WAWWA Ф's ad budget?
Gravity by Benchr does not publish a spend figure for WAWWA Ф on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, WAWWA Ф ranks #259 of 19,668 by estimated traffic. Its closest competitors on the same market are Fjällräven ANZ, 7thEarthStudios, MARKAWARE, Colorful Standard, armorlux.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with WAWWA Ф.