Brand page · Personal Care · United States

WMP Eyewear Top 1% worldwide Top 1% in United States Top 1% in Personal Care Top 1% in Personal Care in United States
wmpeyewear.com·🇺🇸 Scottsdale, United States· Shopify·Since 2018

WMP Eyewear: 411K visits a month, 315 active Meta ads, Gravity score 569.

WMP Eyewear — WMP Eyewear is a family owned and operated company providing fashionable and affordable glasses for men and women, including sunglasses and prescription eyewear. In September 2026 wmpeyewear.com drew an estimated 411K visits, down 12% on the month before. It ranks #182 of 33,626 Personal Care brands in United States and holds a 4.5 Trustpilot rating over 519 reviews.

wmpeyewear.com@wmpeyewear 322KFacebookLinkedIn 13.4KTrustpilot 4.5Meta Ad Library 315

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
411K
−12% vs. August 2026
Instagram followers
322K
2,574 posts · @wmpeyewear
Trustpilot
4.5
519 reviews · 370 in 12 months
Meta ads
315
active · on Google since 2021
Products
99%
in stock · 162 collections
Rank in United States
#182
of 33,626 in Personal Care
LinkedIn
13.4K
followers · 39 employees
Earned media value
€6.2k
per month, Instagram

Gravity score

569/ 1000 · 10 of 10 indicators rated
Brand Power566
Momentum589
Performance553

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

WMP Eyewear is a family owned and operated company providing fashionable and affordable glasses for men and women, including sunglasses and prescription eyewear.

01 · Traffic

How much traffic WMP Eyewear gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

WMP Eyewear drew an estimated 411K visits in September 2026, down 12% on the month before and down 27% over three months.

  • Worldwide#29,137of 4.5M sites · Top 1%
  • In United States#9,470of 1.2M sites · Top 1%
  • Personal Care, worldwide#1,183of 215,119 brands · Top 1%
  • Personal Care, United States#182of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

411K

estimated visits in September

1 mo ▼ −12.0%4 mo ▼ −26.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about WMP Eyewear.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

WMP Eyewear holds 4.5 out of 5 on Trustpilot over 519 reviews, 370 of them in the last twelve months: 77% of customers give five stars and 13% one star. That volume places WMP Eyewear in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 519 reviews · 370 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★77%
4 ★4%
3 ★3%
2 ★3%
1 ★13%

Sunglasses Store Glasses Store Fashion Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What WMP Eyewear sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

WMP Eyewear sells on Shopify, 99% of its catalogue in stock. The best seller is Nick | Polarized, at US$49.00, followed by Tate | Polarized and Emerson | Polarized.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Vision Care68%
Sunglasses27%
Bracelets2%
Necklaces1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care68%
Clothing Accessories27%
Jewelry3%
Outdoor Recreation0%
Gift Cards0%

The dominant category places WMP Eyewear in its comparison group.

Prices and ratingsstore data
Average rating
4.67 / 5
Rated products
89% of the catalogue
In stock
99%
Upper price quartile
US$55.00
Currency
USD

05 · Influencers

Who talks about WMP Eyewear.

The creators who tag @wmpeyewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @wmpeyewear on Instagram, led by Natalie (10K followers, 1.3% engagement).

Influencersaccounts tagging @wmpeyewear · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNatalie@nattholloway · 🇺🇸 USFashion style luxury Creator10K1.3%2Tagged @wmpeyewear
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who WMP Eyewear competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for WMP Eyewear among Personal Care brands in United States. The closest is Polaroid Eyewear, then GoEye, smartbuyglasses.co.uk, Fashion Eyewear, Warby Parker, Yesglasses.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Polaroid Eyewearpolaroideyewear.com
GoEyegoeye.in
smartbuyglasses.co.uksmartbuyglasses.co.uk
Fashion Eyewearfashioneyewear.com
Warby Parkerwarbyparker.com
Yesglassesyesglasses.com
Competitors Gravity finds for WMP Eyewear. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare WMP Eyewear with Polaroid Eyewear

07 · Company

The company behind WMP Eyewear.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

WMP Eyewear is a company based in Scottsdale, United States, founded in 2011 according to LinkedIn, on a domain registered in August 2018. It employs about 39 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Scottsdale
Founded
2011, per LinkedIn
Domain registered
14 Aug 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
39 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
wmpeyewear.com · Shopify · USD
Catalogue
162 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about WMP Eyewear

What people ask Google about WMP Eyewear.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is WMP Eyewear a legit company?

According to Gravity by Benchr, WMP Eyewear is a brand based in Scottsdale, United States: its website has existed since August 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 39 people on LinkedIn, it has 322,061 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

WMP Eyewear reviews

Customers rate WMP Eyewear 4.5 out of 5 on Trustpilot over 519 reviews, 370 of them in the last twelve months: 77% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is WMP Eyewear known for?

WMP Eyewear is a family owned and operated company providing fashionable and affordable glasses for men and women, including sunglasses and prescription eyewear. Gravity by Benchr classifies it under Personal Care, with Vision Care making up 68% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does WMP Eyewear cost?

WMP Eyewear's best seller, Nick | Polarized, sells US$49.00 on wmpeyewear.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check wmpeyewear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

WMP Eyewear promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: WMP Eyewear advertises on Facebook and Instagram and on Google, where its offers often run. Check wmpeyewear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy WMP Eyewear?

WMP Eyewear sells on its own website, wmpeyewear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns WMP Eyewear?

Gravity by Benchr records a company based in Scottsdale, United States, founded in 2011 according to LinkedIn, on a domain registered in 2018, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is WMP Eyewear growing?

Not at the moment. Gravity by Benchr estimates about 410,600 visits to wmpeyewear.com in September 2026, down 12% in a month and down 27% over three months. WMP Eyewear ranks #182 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does WMP Eyewear use?

Gravity by Benchr identifies wmpeyewear.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does WMP Eyewear spend on Meta ads?

Gravity by Benchr does not publish a spend figure for WMP Eyewear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, WMP Eyewear ranks #182 of 33,626 by estimated traffic. Its closest competitors on the same market are Polaroid Eyewear, GoEye, smartbuyglasses.co.uk, Fashion Eyewear, Warby Parker. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with WMP Eyewear.