Brand page · Hobbies & Creative Arts
Wool Warehouse: 901K visits a month, 78 active Meta ads.
Wool Warehouse — Wool Warehouse is an independent online retailer that sells yarn, wool, needles, and other knitting supplies. The company offers a range of yarns including their in-house brand Yarnsmiths. In September 2026 woolwarehouse.co.uk drew an estimated 901K visits, up 13% on the month before. It ranks #6 of 6,836 Hobbies & Creative Arts brands and holds a 4.6 Trustpilot rating over 500 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Wool Warehouse is an independent online retailer that sells yarn, wool, needles, and other knitting supplies. The company offers a range of yarns including their in-house brand Yarnsmiths.
01 · Traffic
How much traffic Wool Warehouse gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Wool Warehouse drew an estimated 901K visits in September 2026, up 13% on the month before and up 13% over three months.
- Worldwide#15,698of 4.5M sites · Top 1%
- In United Kingdom#621of 192K sites · Top 1%
- Hobbies & Creative Arts, worldwide#127of 136,278 brands · Top 1%
- Hobbies & Creative Arts, United Kingdom#6of 6,836 brands · Top 1%
901K
estimated visits in September
1 mo ▲ +12.8%4 mo ▲ +13.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Wool Warehouse.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Wool Warehouse holds 4.6 out of 5 on Trustpilot over 500 reviews, 61 of them in the last twelve months: 87% of customers give five stars and 7% one star. That volume places Wool Warehouse in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Yarn Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Wool Warehouse sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Wool Warehouse's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Wool Warehouse in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Wool Warehouse is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Wool Warehouse runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since July 2022 (image, text, video).
Wool WarehouseWool Warehouse11 Oct 2026image
Yarnsmiths Glow in the Dark!Wool Warehouse10 Oct 2026video
Get Blocking Now!Wool Warehouse9 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Wool Warehouse Direct Limitedverified
Text ad21 Oct 2026Wool Warehouse Direct Limitedverified
Text ad21 Oct 2026Wool Warehouse Direct Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Wool Warehouse.
The creators who tag @woolwarehouse on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @woolwarehouse on Instagram, led by ♡ ᴍɪʟʟʏ'ꜱ ᴍᴀᴋᴇꜱ ♡ (85K followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ♡♡ ᴍɪʟʟʏ'ꜱ ᴍᴀᴋᴇꜱ ♡@millysmakes · 🇬🇧 GB | Decoration garden diy Creator | 85K | 0.9% | 24 | Tagged @woolwarehouse |
06 · Competitors according to Gravity
Who Wool Warehouse competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Wool Warehouse among Hobbies & Creative Arts brands. The closest is lindehobby.com, then The Knitting Network, Knit Picks, Wool and the Gang, weareknitters.be, Wool and Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| lindehobby.comlindehobby.com | |||||||
| The Knitting Networktheknittingnetwork.co.uk | |||||||
| Knit Picksknitpicks.com | |||||||
| Wool and the Gangwoolandthegang.com | |||||||
| weareknitters.beweareknitters.be | |||||||
| Wool and Companywoolandcompany.com |
07 · Company
The company behind Wool Warehouse.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Wool Warehouse is an e-commerce brand, founded in 2011 according to LinkedIn, on a domain registered in January 2012. It employs about 22 people.
- Legal name
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- Registration no.
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- VAT
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- Legal form
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- Entity country
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- Founded
- 2011, per LinkedIn
- Domain registered
- 3 Jan 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 22 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- woolwarehouse.co.uk · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Wool Warehouse
What people ask Google about Wool Warehouse.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Wool Warehouse a legit company?
According to Gravity by Benchr, Wool Warehouse is a brand: its website has existed since January 2012, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 22 people on LinkedIn, it has 125,061 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Wool Warehouse reviews: is it worth it?
Customers rate Wool Warehouse 4.6 out of 5 on Trustpilot over 500 reviews, 61 of them in the last twelve months: 87% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Wool Warehouse?
Wool Warehouse is an independent online retailer that sells yarn, wool, needles, and other knitting supplies. The company offers a range of yarns including their in-house brand Yarnsmiths. Gravity by Benchr classifies it under Hobbies & Creative Arts. Source: Gravity by Benchr product classification.
Does Wool Warehouse have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Wool Warehouse advertises on Facebook and Instagram and on Google, where its offers often run. Check woolwarehouse.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Wool Warehouse?
Wool Warehouse sells on its own website, woolwarehouse.co.uk, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Wool Warehouse?
Gravity by Benchr records a company, founded in 2011 according to LinkedIn, on a domain registered in 2012, with 22 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Wool Warehouse growing?
Yes. Gravity by Benchr estimates about 901,200 visits to woolwarehouse.co.uk in September 2026, up 13% in a month and up 13% over three months. Wool Warehouse ranks #6 of 6,836 Hobbies & Creative Arts brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Wool Warehouse use?
Gravity by Benchr identifies woolwarehouse.co.uk as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records.
How much does Wool Warehouse spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Wool Warehouse on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands?
Among Hobbies & Creative Arts brands in the Gravity by Benchr index, Wool Warehouse ranks #6 of 6,836 by estimated traffic. Its closest competitors on the same market are lindehobby.com, The Knitting Network, Knit Picks, Wool and the Gang, weareknitters.be. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Wool Warehouse.