Brand page · Shoes · United States
XTRATUF: 879K visits a month, 126 active Meta ads, Gravity score 720.
XTRATUF — XTRATUF is a footwear brand that makes rugged and reliable boots built for demanding environments, trusted by commercial fishermen, offshore workers, and adventurers. In September 2026 xtratuf.com drew an estimated 879K visits, up 272% on the month before. It ranks #46 of 6,771 Shoes brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 259 peers: Shoes brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
XTRATUF is a footwear brand that makes rugged and reliable boots built for demanding environments, trusted by commercial fishermen, offshore workers, and adventurers.
01 · Traffic
How much traffic XTRATUF gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
XTRATUF drew an estimated 879K visits in September 2026, up 272% on the month before and up 537% over three months.
- Worldwide#16,030of 4.5M sites · Top 1%
- In United States#5,288of 1.2M sites · Top 1%
- Shoes, worldwide#262of 46,962 brands · Top 1%
- Shoes, United States#46of 6,771 brands · Top 1%
879K
estimated visits in September
1 mo ▲ +272.3%4 mo ▲ +536.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about XTRATUF.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
XTRATUF holds 3.2 out of 5 on Trustpilot over 4 reviews, 2 of them in the last twelve months: 50% of customers give five stars and 50% one star.
Shoe Store Boot Store Clothing Store Shoe Factory Outdoor Clothing and Equipment Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What XTRATUF sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
XTRATUF sells on Shopify, 97% of its catalogue in stock. The best seller is Men's Ankle Deck Boot, at US$39.99–US$125.00, followed by Women's Ankle Deck Boot and Men's Ankle Deck Boot Sport.
#1Men's Ankle Deck BootXTRATUFUS$39.99–US$125.00In stock
#2Women's Ankle Deck BootXTRATUFUS$115.00–US$125.00In stock
#3Men's Ankle Deck Boot SportXTRATUFUS$89.00–US$145.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places XTRATUF in its comparison group.
- Average rating
- 4.90 / 5
- Rated products
- 58% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$130.00
- Currency
- USD
04 · Ads
What XTRATUF is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
XTRATUF runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Shop Kids BootsXTRATUF7 Oct 2026image
Shop XTRATUF OutdoorsXTRATUF7 Oct 2026video
Shop Kids BootsXTRATUF7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Rocky Brands Incverified
Text ad20 Oct 2026Rocky Brands Incverified
Text ad20 Oct 2026Rocky Brands Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about XTRATUF.
The creators who tag @xtratuf on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @xtratuf on Instagram, led by Andrew Cotton (146K followers, 7.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAndrew Cotton@andrew_cotty · 🇬🇧 GB | Pro sports athletes Creator | 146K | 7.2% | 10 | Tagged @xtratuf |
06 · Competitors according to Gravity
Who XTRATUF competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for XTRATUF among Shoes brands in United States. The closest is The Original Muck Boot Company, then BOGS Footwear, Merry People, gummistiefelexperte.de, Le Chameau, Grundens.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Original Muck Boot Companymuckbootcompany.com | |||||||
| BOGS Footwearbogsfootwear.com | |||||||
| Merry Peoplemerrypeople.com | |||||||
| gummistiefelexperte.degummistiefelexperte.de | |||||||
| Le Chameaulechameau.com | |||||||
| Grundensgrundens.com |
07 · Company
The company behind XTRATUF.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
XTRATUF is a company based in Nelsonville, United States, on a domain registered in November 2009. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Nelsonville
- Founded
- Data not available
- Domain registered
- 4 Nov 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- xtratuf.com · Shopify · USD
- Catalogue
- 175 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about XTRATUF
What people ask Google about XTRATUF.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is XTRATUF a legit company?
According to Gravity by Benchr, XTRATUF is a brand based in Nelsonville, United States: its website has existed since November 2009, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 173,267 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does XTRATUF sell?
XTRATUF is a footwear brand that makes rugged and reliable boots built for demanding environments, trusted by commercial fishermen, offshore workers, and adventurers. Gravity by Benchr classifies it under Shoes, with Boots making up 82% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
XTRATUF prices: how much is it?
XTRATUF's best seller, Men's Ankle Deck Boot, sells from US$39.99 to US$125.00 on xtratuf.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check xtratuf.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does XTRATUF have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: XTRATUF advertises on Facebook and Instagram and on Google, where its offers often run. Check xtratuf.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy XTRATUF?
XTRATUF sells on its own website, xtratuf.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns XTRATUF?
Gravity by Benchr records a company based in Nelsonville, United States, whose domain was registered in 2009, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is XTRATUF growing?
Yes. Gravity by Benchr estimates about 879,000 visits to xtratuf.com in September 2026, up 272% in a month and up 537% over three months. XTRATUF ranks #46 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does XTRATUF use?
Gravity by Benchr identifies xtratuf.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is XTRATUF's ad budget?
Gravity by Benchr does not publish a spend figure for XTRATUF on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, XTRATUF ranks #46 of 6,771 by estimated traffic. Its closest competitors on the same market are The Original Muck Boot Company, BOGS Footwear, Merry People, gummistiefelexperte.de, Le Chameau. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with XTRATUF.