Brand page · Clothing · France
Yade: 142K visits a month, 237 active Meta ads, Gravity score 607.
Yade — Yade is a French brand of skinwear focused on lingerie and second-skin essentials. The company designs eco-conscious products that are effective and sensory, addressing problems with existing products. In September 2026 yade-paris.fr drew an estimated 142K visits, up 66% on the month before. It ranks #86 of 5,763 Clothing brands in France and holds a 4.3 Trustpilot rating over 5,472 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 129 peers: Clothing brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Yade is a French brand of skinwear focused on lingerie and second-skin essentials. The company designs eco-conscious products that are effective and sensory, addressing problems with existing products.
01 · Traffic
How much traffic Yade gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Yade drew an estimated 142K visits in September 2026, up 66% on the month before and up 130% over three months.
- Worldwide#69,706of 4.5M sites · Top 5%
- In France#2,689of 166K sites · Top 5%
- Clothing, worldwide#6,502of 459,295 brands · Top 5%
- Clothing, France#86of 5,763 brands · Top 5%
142K
estimated visits in September
1 mo ▲ +66.2%4 mo ▲ +129.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Yade.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Yade holds 4.3 out of 5 on Trustpilot over 5,472 reviews, 716 of them in the last twelve months: 78% of customers give five stars and 9% one star. That volume places Yade in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Lingerie Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Yade sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Yade sells on Shopify, 86% of its catalogue in stock. The best seller is Hot Plunging-Neckline Bralette Lingerie Edition, at €60.00, followed by Hot Plunging-Neckline Bralette - Dark and Hot Plunge Bralette - Light Beige.
#1Hot Plunging-Neckline Bralette Lingerie EditionYade€60.00In stock
#2Hot Plunging-Neckline Bralette - DarkYade€55.00In stock
#3Hot Plunge Bralette - Light BeigeYade€55.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Yade in its comparison group.
- Average rating
- 4.19 / 5
- Rated products
- 32% of the catalogue
- In stock
- 86%
- Upper price quartile
- US$61.60
- Currency
- EUR
04 · Ads
What Yade is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Yade runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2022 (image, text, video).
CHAUD. DOUX. TRÈS SEXY.Yade7 Oct 2026video
CHAUD. DOUX. TRÈS SEXY.Yade7 Oct 2026video
NOUVELLE LINGERIE.Yade7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Yadeverified
Text ad20 Oct 2026Yadeverified
Text ad20 Oct 2026Yadeverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Yade.
The creators who tag @yadeparis on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @yadeparis on Instagram, led by MARION LOUISA | Mode & Style (160K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMARION LOUISA | Mode & Style@_marionlouisa_ · 🇫🇷 FR | Fashion style luxury Creator | 160K | 0.5% | 2 | Tagged @yadeparis |
06 · Competitors according to Gravity
Who Yade competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Yade among Clothing brands in France. The closest is pureleafye.com, then Shapedly, FloralShe, Maidenform, Feelingirl, Shapermint.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| pureleafye.compureleafye.com | |||||||
| Shapedlyshapedly.com | |||||||
| FloralShefloralshe.com | |||||||
| Maidenformmaidenform.com | |||||||
| Feelingirlfeelingirl.com | |||||||
| Shapermintshapermint.com |
07 · Company
The company behind Yade.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Yade is a company based in Paris, France, founded in 2017 according to LinkedIn, on a domain registered in December 2017. It employs about 33 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · Paris
- Founded
- 2017, per LinkedIn
- Domain registered
- 7 Dec 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 33 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- yade-paris.fr · Shopify · EUR
- Catalogue
- 100 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Yade
What people ask Google about Yade.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Yade legit?
According to Gravity by Benchr, Yade is a brand based in Paris, France: its website has existed since December 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 33 people on LinkedIn, it has 135,056 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Yade?
Customers rate Yade 4.3 out of 5 on Trustpilot over 5,472 reviews, 716 of them in the last twelve months: 78% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Yade?
Yade is a French brand of skinwear focused on lingerie and second-skin essentials. The company designs eco-conscious products that are effective and sensory, addressing problems with existing products. Gravity by Benchr classifies it under Clothing, with Lingerie making up 48% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Yade prices: how much is it?
Yade's best seller, Hot Plunging-Neckline Bralette Lingerie Edition, sells €60.00 on yade-paris.fr. 86% of the catalogue is in stock. Gravity does not track prices daily: check yade-paris.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Yade discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Yade advertises on Facebook and Instagram and on Google, where its offers often run. Check yade-paris.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Yade?
Yade sells on its own website, yade-paris.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Yade?
Gravity by Benchr records a company based in Paris, France, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Yade growing?
Yes. Gravity by Benchr estimates about 142,400 visits to yade-paris.fr in September 2026, up 66% in a month and up 130% over three months. Yade ranks #86 of 5,763 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Yade use?
Gravity by Benchr identifies yade-paris.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Yade's ad budget?
Gravity by Benchr does not publish a spend figure for Yade on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, Yade ranks #86 of 5,763 by estimated traffic. Its closest competitors on the same market are pureleafye.com, Shapedly, FloralShe, Maidenform, Feelingirl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Yade. Version française.