Brand page · Jewelry · France
Yema: 450K visits a month, 523 active Meta ads, Gravity score 671.
Yema — YEMA is a French watchmaker that designs and sells fine watches for sailing, diving, car racing and space exploration. In September 2026 yema.com drew an estimated 450K visits, down 18% on the month before. It ranks #3 of 2,952 Jewelry brands in France and holds a 4.5 Trustpilot rating over 4,780 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 32 peers: Jewelry brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
YEMA is a French watchmaker that designs and sells fine watches for sailing, diving, car racing and space exploration.
01 · Traffic
How much traffic Yema gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Yema drew an estimated 450K visits in September 2026, down 18% on the month before and up 29% over three months.
- Worldwide#26,991of 4.5M sites · Top 1%
- In France#1,027of 166K sites · Top 1%
- Jewelry, worldwide#391of 132,285 brands · Top 1%
- Jewelry, France#3of 2,952 brands · Top 1%
450K
estimated visits in September
1 mo ▼ −17.7%4 mo ▲ +28.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Yema.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Yema holds 4.5 out of 5 on Trustpilot over 4,780 reviews, 1,053 of them in the last twelve months: 72% of customers give five stars and 8% one star. That volume places Yema in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, Yema scores 4.6 over 2,363 reviews.
Watch Manufacturer
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Yema sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Yema sells on Shopify, 82% of its catalogue in stock. The best seller is Rallygraf Meca-Quartz Panda, at €369.00–€399.00, followed by Navygraf Marine Nationale Quartz and Rallygraf Meca-Quartz Reverse Panda.
#2Rallygraf Meca-Quartz PandaYema€369.00–€399.00In stock
#3Navygraf Marine Nationale QuartzYema€449.00In stock
Rallygraf Meca-Quartz Reverse PandaYema€369.00–€399.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Yema in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 51% of the catalogue
- In stock
- 82%
- Upper price quartile
- US$1,895.11
- Currency
- EUR
04 · Ads
What Yema is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Yema runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2025 (image, text, video).
YEMA Navygraf BarracudaYema7 Oct 2026video
C'est une montre de plongée... mais elle est inspirée par la Lune : Yema fait coup double avec sa nouvelle Superman TitaniumYema6 Oct 2026image
YEMA Navygraf BarracudaYema6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026AMBRE FRANCE SAverified
Image ad20 Oct 2026AMBRE FRANCE SAverified
Image ad20 Oct 2026AMBRE FRANCE SAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Yema.
The creators who tag @yema_watches on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Yema competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Yema among Jewelry brands in France. The closest is Marathon Watch, then https://www.sinn.de/, laco.de, DOXA, Luminox, Momentum Watches.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Marathon Watchmarathonwatch.com | |||||||
| https://www.sinn.de/sinn.de | |||||||
| laco.delaco.de | |||||||
| DOXAdoxawatches.com | |||||||
| Luminoxluminox.com | |||||||
| Momentum Watchesmomentumwatch.com |
07 · Company
The company behind Yema.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Yema is a company based in Morteau, France, founded in 1948 according to LinkedIn, on a domain registered in November 1998. It employs about 33 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · Morteau
- Founded
- 1948, per LinkedIn
- Domain registered
- 25 Nov 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 33 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- yema.com · Shopify · EUR
- Catalogue
- 41 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Yema
What people ask Google about Yema.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Yema legit?
According to Gravity by Benchr, Yema is a brand based in Morteau, France: its website has existed since November 1998, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 33 people on LinkedIn, it has 139,994 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Yema reviews: is it worth it?
Customers rate Yema 4.5 out of 5 on Trustpilot over 4,780 reviews, 1,053 of them in the last twelve months: 72% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Yema scores 4.6 over 2,363 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Yema known for?
YEMA is a French watchmaker that designs and sells fine watches for sailing, diving, car racing and space exploration. Gravity by Benchr classifies it under Jewelry, with Watches making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Yema cost?
Yema's best seller, Rallygraf Meca-Quartz Panda, sells from €369.00 to €399.00 on yema.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check yema.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Yema promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Yema advertises on Facebook and Instagram and on Google, where its offers often run. Check yema.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Yema?
Yema sells on its own website, yema.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Yema?
Gravity by Benchr records a company based in Morteau, France, founded in 1948 according to LinkedIn, on a domain registered in 1998, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Yema growing?
Yes. Gravity by Benchr estimates about 450,300 visits to yema.com in September 2026, down 18% in a month and up 29% over three months. Yema ranks #3 of 2,952 Jewelry brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Yema use?
Gravity by Benchr identifies yema.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Yema's ad budget?
Gravity by Benchr does not publish a spend figure for Yema on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in France?
Among Jewelry brands in France in the Gravity by Benchr index, Yema ranks #3 of 2,952 by estimated traffic. Its closest competitors on the same market are Marathon Watch, https://www.sinn.de/, laco.de, DOXA, Luminox. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Yema. Version française.