Brand page · Pet Supplies

zooplus.nl Top 1% worldwide Top 1% in Pet Supplies
zooplus.nl·Since 2000

zooplus.nl: 1.5M visits a month, 140 active Meta ads.

zooplus.nl — zooplus is an online pet shop that sells pet supplies, food, and accessories for cats, dogs, and other small animals. In September 2026 zooplus.nl drew an estimated 1.5M visits, down 4% on the month before. It ranks #1 of 491 Pet Supplies brands and holds a 3.5 Trustpilot rating over 7,845 reviews.

zooplus.nl@zooplus.nl 36KYouTube 284FacebookTrustpilot 3.5Meta Ad Library 140

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026

Estimated traffic
1.5M
−4% vs. August 2026
Instagram followers
36K
2,414 posts · @zooplus.nl
Trustpilot
3.5
7,845 reviews · 1,017 in 12 months
Meta ads
140
active · on Google since 2021
Products
—
Data not available
Rank in Netherlands
#1
of 491 in Pet Supplies
LinkedIn
—
Data not available
Earned media value
€11.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

zooplus is an online pet shop that sells pet supplies, food, and accessories for cats, dogs, and other small animals.

01 · Traffic

How much traffic zooplus.nl gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

zooplus.nl drew an estimated 1.5M visits in September 2026, down 4% on the month before and down 0% over three months.

  • Worldwide#10,646of 4.5M sites · Top 1%
  • In Netherlands#118of 78.6K sites · Top 1%
  • Pet Supplies, worldwide#28of 52,845 brands · Top 1%
  • Pet Supplies, Netherlands#1of 491 brands · Top 1%
Monthly visitssource Sept 2026

1.5M

estimated visits in September

1 mo ▼ −3.8%4 mo ▼ −0.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about zooplus.nl.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

zooplus.nl holds 3.5 out of 5 on Trustpilot over 7,845 reviews, 1,017 of them in the last twelve months: 53% of customers give five stars and 18% one star. That volume places zooplus.nl in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.5TrustScore · 7,845 reviews · 1,017 in 12 months
Top 5% review volume
5 ★53%
4 ★15%
3 ★7%
2 ★6%
1 ★18%

Pet Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What zooplus.nl sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read zooplus.nl's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies95%
Animals & Pet Supplies3%
Live Animals0%

The dominant category places zooplus.nl in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about zooplus.nl.

The creators who tag @zooplus.nl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @zooplus.nl on Instagram, led by Cattery de Beetse (15.1K followers, 16.4% engagement).

Influencersaccounts tagging @zooplus.nl · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCattery de Beetse@cattery.de.beetse · 🇳🇱 NLPets nature Creator15.1K16.4%4Tagged @zooplus.nl
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who zooplus.nl competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for zooplus.nl among Pet Supplies brands. The closest is Petsense, then futterhaus.de, Musti, Guaw, VetZoo, medpets.de.

CompetitorsPet Supplies · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Petsensepetsense.com
futterhaus.defutterhaus.de
Mustimusti.no
Guawguaw.com
VetZoovetzoo.se
medpets.demedpets.de
Competitors Gravity finds for zooplus.nl. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare zooplus.nl with Petsense

07 · Company

The company behind zooplus.nl.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

zooplus.nl is an e-commerce brand, on a domain registered in March 2000.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
26 Mar 2000
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
zooplus.nl
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about zooplus.nl

What people ask Google about zooplus.nl.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is zooplus.nl a legit company?

According to Gravity by Benchr, zooplus.nl is a brand: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it has 36,015 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

zooplus.nl reviews: is it worth it?

Customers rate zooplus.nl 3.5 out of 5 on Trustpilot over 7,845 reviews, 1,017 of them in the last twelve months: 53% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is zooplus.nl?

zooplus is an online pet shop that sells pet supplies, food, and accessories for cats, dogs, and other small animals. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Is there a zooplus.nl discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: zooplus.nl advertises on Facebook and Instagram and on Google, where its offers often run. Check zooplus.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind zooplus.nl?

Gravity by Benchr records a company, whose domain was registered in 2000. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is zooplus.nl growing?

Not at the moment. Gravity by Benchr estimates about 1,476,700 visits to zooplus.nl in September 2026, down 4% in a month and down 0% over three months. zooplus.nl ranks #1 of 491 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is zooplus.nl's ad budget?

Gravity by Benchr does not publish a spend figure for zooplus.nl on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands?

Among Pet Supplies brands in the Gravity by Benchr index, zooplus.nl ranks #1 of 491 by estimated traffic. Its closest competitors on the same market are Petsense, futterhaus.de, Musti, Guaw, VetZoo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with zooplus.nl.