Brand page · Clothing · United States
Blauer traffic, ads & competitors 116k visits a month, 133 active Meta ads.
Blauer — Blauer is an American brand that creates fashion and apparel designed for performance since 1936. In September 2026 blauerusa.com drew an estimated 116k visits, up 34% on the month before. It ranks #146 of 7,326 Clothing brands in the United States and holds a 1.7 Trustpilot rating over 65 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Blauer is an American brand that creates fashion and apparel designed for performance since 1936.
01 · Traffic
Blauer website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Blauer drew an estimated 116k visits in September 2026, up 34% on the month before and up 35% over three months.
- Worldwide#82,542of 4.5m sites · Top 5%
- In Germany#3,763of 184k sites · Top 5%
- Clothing, worldwide#7,837of 459,295 brands · Top 5%
- Clothing, Germany#146of 7,326 brands · Top 5%
116k
estimated visits in September
1 mo ▲ +33.5%4 mo ▲ +35.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Blauer reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Blauer holds 1.7 out of 5 on Trustpilot over 65 reviews, 12 of them in the last twelve months: 5% of customers give five stars and 82% one star. That volume places Blauer in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Children's Clothing Store Men's Clothing Store Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Blauer best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Blauer's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Blauer in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Blauer ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Blauer runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2025 (image, text, video).
Nuova Collezione FW26/27Blauer6 Oct 2026image
Blauer® BariBlauer6 Oct 2026image
Nueva Colección FW26/27Blauer6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026FGF INDUSTRY SPAverified
Image ad21 Oct 2026FGF INDUSTRY SPAverified
Image ad21 Oct 2026FGF INDUSTRY SPAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Blauer influencers
The creators who tag @blauerusa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @blauerusa on Instagram, led by Tar Dior (10.5k followers, 6.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTar Dior@tar_dior · 🇺🇸 US | Fashion style luxury Creator | 10.5k | 6.1% | 8 | Tagged @blauerusa |
06 · Competitors according to Gravity
Blauer competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Blauer among Clothing brands in the United States. The closest is PUFFIT, then JOTT, woolrich.com, cpcompany.com, moncler.com, SAVE THE DUCK.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| PUFFITpuffit.com | |||||||
| JOTTjott.com | |||||||
| woolrich.comwoolrich.com | |||||||
| cpcompany.comcpcompany.com | |||||||
| moncler.commoncler.com | |||||||
| SAVE THE DUCKsavetheduck.com |
07 · Company
Who is behind Blauer?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Blauer is a company based in United States, on a domain registered in August 2013.
- Entity country
- 🇺🇸 United States
- Domain registered
- 9 Aug 2013
- Own store
- blauerusa.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Blauer
What people ask Google about Blauer.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Blauer a legit company?
According to Gravity by Benchr, Blauer is a brand based in the United States: its website has existed since August 2013, it has 132,517 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Blauer reviews
Customers rate Blauer 1.7 out of 5 on Trustpilot over 65 reviews, 12 of them in the last twelve months: 5% give five stars, 82% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Blauer known for?
Blauer is an American brand that creates fashion and apparel designed for performance since 1936. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Blauer have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Blauer advertises on Facebook and Instagram and on Google, where its offers often run. Check blauerusa.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Blauer?
Gravity by Benchr records a company based in United States, whose domain was registered in 2013. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Blauer doing well?
Yes. Gravity by Benchr estimates about 116,400 visits to blauerusa.com in September 2026, up 34% in a month and up 35% over three months. Blauer ranks #146 of 7,326 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Blauer's ad budget?
Gravity by Benchr does not publish a spend figure for Blauer on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, Blauer ranks #146 of 7,326 by estimated traffic. Its closest competitors on the same market are PUFFIT, JOTT, woolrich.com, cpcompany.com and moncler.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Blauer.