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  5. Bona Fide

Brand page · Clothing · United States

Bona Fide Top 5% worldwide Top 5% in the United States Top 5% in Clothing Top 5% in Clothing in the United States
bonafide.us·🇺🇸 JACKSONVILLE, United States· Shopify

Bona Fide traffic, ads & competitors 123k visits a month, 147 active Meta ads, Gravity score 670.

Bona Fide — Bona Fide is a brand that sells premium women's activewear and workout wear designed for confidence and movement. In September 2026 bonafide.us drew an estimated 123k visits, up 6% on the month before. It ranks #1,237 of 97,158 Clothing brands in the United States and holds a 1.7 Trustpilot rating over 21 reviews.

bonafide.us@bonafide 196kLinkedIn 1kTrustpilot 1.7Meta Ad Library 147

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
123k
+6% vs. August 2026
Instagram followers
196k
2,544 posts · @bonafide
Trustpilot
1.7
21 reviews · 12 in 12 months
Meta ads
147
active · on Google since 2025
Products
87%
in stock · 53 collections
Rank in the United States
#1,237
of 97,158 in Clothing
LinkedIn
1k
followers · 39 employees
Earned media value
€63.6k
per month, Instagram

Gravity score

670/ 1000 · 9 of 10 indicators rated
Brand Power617
Momentum756
Performance638

Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Bona Fide is a brand that sells premium women's activewear and workout wear designed for confidence and movement.

01 · Traffic

Bona Fide website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Bona Fide drew an estimated 123k visits in September 2026, up 6% on the month before and up 88% over three months.

  • Worldwide#78,657of 4.5m sites · Top 5%
  • In United States#25,925of 1.2m sites · Top 5%
  • Clothing, worldwide#7,411of 459,295 brands · Top 5%
  • Clothing, United States#1,237of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

123k

estimated visits in September

1 mo ▲ +5.6%4 mo ▲ +87.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Bona Fide reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Bona Fide holds 1.7 out of 5 on Trustpilot over 21 reviews, 12 of them in the last twelve months: 0% of customers give five stars and 90% one star. That volume places Bona Fide in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.7TrustScore · 21 reviews · 12 in 12 months
Top 50% review volume
5 ★0%
4 ★5%
3 ★0%
2 ★5%
1 ★90%

Women's Clothing Store Clothing Store Children's Clothing Store Men's Clothing Store Lingerie Store Streetwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Bona Fide best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Bona Fide sells on Shopify, 87% of its catalogue in stock. The best seller is Leggings Extra Sex Push-Up Black Skin, at US$88.00, followed by Leggings Extra Sex Push-Up LYC Black Skin and Workout Top Extra Sex Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Activewear56%
One-Pieces16%
Shorts8%
Swimwear7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Apparel & Accessories3%
Gift Cards0%

The dominant category places Bona Fide in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
97% of the catalogue
In stock
87%
Upper price quartile
US$78.00
Currency
USD

05 · Influencers

Bona Fide influencers

The creators who tag @bonafide on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @bonafide on Instagram, led by 🦅 IRON RELIGION GYM®️ Orlando (28.2k followers, 1.1% engagement).

Influencersaccounts tagging @bonafide · Instagram
AccountProfileFollowersEngagementTagsRelationship
�🦅 IRON RELIGION GYM®️ Orlando@ironreligiongym · 🇺🇸 USFitness sport bodybuilding Creator28.2k1.1%5Tagged @bonafide
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Bona Fide competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Bona Fide among Clothing brands in the United States. The closest is Pursue Fitness, then Lorna Jane, kaisan.com.br, Hardyn Fitness, Bombshell Sportswear, PARAGON.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Pursue Fitnesspursuefitness.com
Lorna Janelornajane.com.au
kaisan.com.brkaisan.com.br
Hardyn Fitnesshardyn.com.br
Bombshell Sportswearbombshellsportswear.com
PARAGONparagonfitwear.com
Competitors Gravity finds for Bona Fide. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Bona Fide with Pursue Fitness

07 · Company

Who is behind Bona Fide?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Bona Fide is a company based in JACKSONVILLE, United States, founded in 2009 according to LinkedIn. It employs about 39 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · JACKSONVILLE
Founded
2009, per LinkedIn
Employees
39 on LinkedIn
DistributionGravity index, Nov 2026
Own store
bonafide.us · Shopify · USD
Catalogue
53 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Bona Fide

What people ask Google about Bona Fide.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Bona Fide legit?

According to Gravity by Benchr, Bona Fide is a brand based in JACKSONVILLE, United States: it sells on a Shopify store, it employs 39 people on LinkedIn, it has 196,047 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Bona Fide reviews

Customers rate Bona Fide 1.7 out of 5 on Trustpilot over 21 reviews, 12 of them in the last twelve months: 0% give five stars, 90% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Bona Fide known for?

Bona Fide is a brand that sells premium women's activewear and workout wear designed for confidence and movement. Gravity by Benchr classifies it under Clothing, with Activewear making up 56% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Bona Fide prices: how much is it?

Bona Fide's best seller, Leggings Extra Sex Push-Up Black Skin, sells US$88.00 on bonafide.us. 87% of the catalogue is in stock. Gravity does not track prices daily: check bonafide.us before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Bona Fide promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Bona Fide advertises on Facebook and Instagram and on Google, where its offers often run. Check bonafide.us for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Bona Fide?

Bona Fide sells on its own website, bonafide.us, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Bona Fide?

Gravity by Benchr records a company based in JACKSONVILLE, United States, founded in 2009 according to LinkedIn, with 39 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Bona Fide doing well?

Yes. Gravity by Benchr estimates about 123,100 visits to bonafide.us in September 2026, up 6% in a month and up 88% over three months. Bona Fide ranks #1,237 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Bona Fide use?

Gravity by Benchr identifies bonafide.us as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Bona Fide's ad budget?

Gravity by Benchr does not publish a spend figure for Bona Fide on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Bona Fide ranks #1,237 of 97,158 by estimated traffic. Its closest competitors on the same market are Pursue Fitness, Lorna Jane, kaisan.com.br, Hardyn Fitness and Bombshell Sportswear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bona Fide.