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Brand page · Toys · United States
BreyerHorses.com traffic, ads & competitors 233k visits a month, 27 active Meta ads, Gravity score 516.
BreyerHorses.com — BreyerHorses.com is the official online store for Breyer Animal Creations, selling authentic horse models, toy horses, and related accessories for horse lovers of all ages. In September 2026 breyerhorses.com drew an estimated 233k visits, up 10% on the month before. It ranks #63 of 9,046 Toys brands in the United States and holds a 1.6 Trustpilot rating over 39 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 160 peers: Toys brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BreyerHorses.com is the official online store for Breyer Animal Creations, selling authentic horse models, toy horses, and related accessories for horse lovers of all ages.
01 · Traffic
BreyerHorses.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BreyerHorses.com drew an estimated 233k visits in September 2026, up 10% on the month before and up 6% over three months.
- Worldwide#46,142of 4.5m sites · Top 5%
- In United States#15,053of 1.2m sites · Top 5%
- Toys, worldwide#351of 50,509 brands · Top 1%
- Toys, United States#63of 9,046 brands · Top 1%
233k
estimated visits in September
1 mo ▲ +10.0%4 mo ▲ +6.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
BreyerHorses.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BreyerHorses.com holds 1.6 out of 5 on Trustpilot over 39 reviews, 2 of them in the last twelve months: 10% of customers give five stars and 85% one star. That volume places BreyerHorses.com in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Tack Shop Horseback Riding Service Saddlery Pet Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
BreyerHorses.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
BreyerHorses.com sells on Shopify, 84% of its catalogue in stock. The best seller is Misty & Stormy - Models and Book Set, at US$49.99, followed by Unicorn Magic Wood Carry Stable with 6 Unicorns and Après Ski | 2024 Holiday Horse.
#1Misty & Stormy - Models and Book SetBreyerHorses.comUS$49.99In stock
#2Unicorn Magic Wood Carry Stable with 6 UnicornsBreyerHorses.comUS$26.99In stock
#3Après Ski | 2024 Holiday HorseBreyerHorses.comUS$48.74In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places BreyerHorses.com in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 18% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$29.99
- Currency
- USD
04 · Ads
BreyerHorses.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BreyerHorses.com runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
The 30th Breyer Holiday HorseBreyer Model Horses6 Oct 2026image
Cryptid A Secret Halloween ReleaseBreyer Model Horses5 Oct 2026image
Watch Him Trim the TreeBreyer Model Horses5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Reeves International, Inc.verified
Text ad20 Oct 2026Reeves International, Inc.verified
Text ad20 Oct 2026Reeves International, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
BreyerHorses.com influencers
The creators who tag @breyermodelhorsesofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
BreyerHorses.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BreyerHorses.com among Toys brands in the United States. The closest is schleich®, then ponyclubstore.co.uk, Calico Critters, ToyArena, Littlest Pet Shop, moosetoys.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| schleich®us.schleich-s.com | |||||||
| ponyclubstore.co.ukponyclubstore.co.uk | |||||||
| Calico Critterscalicocritters.com | |||||||
| ToyArenatoyarena.com | |||||||
| Littlest Pet Shoplittlestpetshop.com | |||||||
| moosetoys.commoosetoys.com |
07 · Company
Who is behind BreyerHorses.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BreyerHorses.com is a company based in Pequannock, United States, founded in 1946 according to LinkedIn, on a domain registered in September 1999. It employs about 59 people.
- Entity country
- 🇺🇸 United States · Pequannock
- Founded
- 1946, per LinkedIn
- Domain registered
- 1 Sept 1999
- Status
- Operating
- Employees
- 59 on LinkedIn
- Own store
- breyerhorses.com · Shopify · USD
- Catalogue
- 71 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BreyerHorses.com
What people ask Google about BreyerHorses.com.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BreyerHorses.com legit?
According to Gravity by Benchr, BreyerHorses.com is a brand based in Pequannock, United States: its website has existed since September 1999, it sells on a Shopify store, it employs 59 people on LinkedIn, it has 93,238 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about BreyerHorses.com?
Customers rate BreyerHorses.com 1.6 out of 5 on Trustpilot over 39 reviews, 2 of them in the last twelve months: 10% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BreyerHorses.com?
BreyerHorses.com is the official online store for Breyer Animal Creations, selling authentic horse models, toy horses, and related accessories for horse lovers of all ages. Gravity by Benchr classifies it under Toys, with Toys making up 16% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
BreyerHorses.com prices: how much is it?
BreyerHorses.com's best seller, Misty & Stormy - Models and Book Set, sells US$49.99 on breyerhorses.com. 84% of the catalogue is in stock. Gravity does not track prices daily: check breyerhorses.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does BreyerHorses.com have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BreyerHorses.com advertises on Facebook and Instagram and on Google, where its offers often run. Check breyerhorses.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy BreyerHorses.com?
BreyerHorses.com sells on its own website, breyerhorses.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns BreyerHorses.com?
Gravity by Benchr records a company based in Pequannock, United States, founded in 1946 according to LinkedIn, on a domain registered in 1999, with 59 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BreyerHorses.com growing?
Yes. Gravity by Benchr estimates about 232,900 visits to breyerhorses.com in September 2026, up 10% in a month and up 6% over three months. BreyerHorses.com ranks #63 of 9,046 Toys brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BreyerHorses.com use?
Gravity by Benchr identifies breyerhorses.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is BreyerHorses.com's ad budget?
Gravity by Benchr does not publish a spend figure for BreyerHorses.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Toys brands in the United States?
Among Toys brands in the United States in the Gravity by Benchr index, BreyerHorses.com ranks #63 of 9,046 by estimated traffic. Its closest competitors on the same market are schleich®, ponyclubstore.co.uk, Calico Critters, ToyArena and Littlest Pet Shop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BreyerHorses.com.