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Brand page · Toys · Hong Kong SAR China

BrickBling Top 5% worldwide Top 5% in Hong Kong SAR China Top 5% in Toys Top 5% in Toys in Hong Kong SAR China
brickblingtoy.com·🇭🇰 尖沙咀, Hong Kong SAR China· Shopify·Since 2023

BrickBling traffic, ads & competitors 118k visits a month, 297 active Meta ads, Gravity score 530.

BrickBling — BrickBling provides LEGO enthusiasts with LED lighting kits to upgrade their models, offering DIY LEGO lights for various themes and series. In September 2026 brickblingtoy.com drew an estimated 118k visits, down 21% on the month before. It ranks #141 of 9,046 Toys brands in Hong Kong SAR China and holds a 3.4 Trustpilot rating over 21 reviews.

brickblingtoy.com@brickblinglights 34.5kYouTube 31.5kFacebookTrustpilot 3.4Meta Ad Library 297

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
118k
−21% vs. August 2026
Instagram followers
34.5k
1,006 posts · @brickblinglights
Trustpilot
3.4
21 reviews · 21 in 12 months
Meta ads
297
active · on Google since 2024
Products
100%
in stock · 38 collections
Rank in the United States
#141
of 9,046 in Toys
LinkedIn
—
Data not available
Earned media value
€9.4
per month, Instagram

Gravity score

530/ 1000 · 9 of 10 indicators rated
Brand Power467
Momentum473
Performance650

Percentiles within 29 peers: Toys brands in Hong Kong SAR China with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BrickBling provides LEGO enthusiasts with LED lighting kits to upgrade their models, offering DIY LEGO lights for various themes and series.

01 · Traffic

BrickBling website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BrickBling drew an estimated 118k visits in September 2026, down 21% on the month before and down 17% over three months.

  • Worldwide#81,818of 4.5m sites · Top 5%
  • In United States#26,896of 1.2m sites · Top 5%
  • Toys, worldwide#757of 50,509 brands · Top 5%
  • Toys, United States#141of 9,046 brands · Top 5%
Monthly visitssource Sept 2026

118k

estimated visits in September

1 mo ▼ −21.3%4 mo ▼ −16.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

BrickBling reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BrickBling holds 3.4 out of 5 on Trustpilot over 21 reviews, 21 of them in the last twelve months: 48% of customers give five stars and 43% one star. That volume places BrickBling in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.4TrustScore · 21 reviews · 21 in 12 months
Top 50% review volume
5 ★48%
4 ★0%
3 ★0%
2 ★10%
1 ★43%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

BrickBling best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

BrickBling sells on Shopify, 100% of its catalogue in stock. The best seller is BrickBling Light Kit for LEGO Icons Captain Jack Sparrow's Pirate Ship 10365, at HK$157.00–HK$510.00, followed by BrickBling Light Kit for LEGO Icons Star Trek: U.S.S. Enterprise NCC-1701-D™ 10356 and Universal LED light with 15cm/ 30cm length cord for BrickBling LEGO Light Kit.

ProductsCatalogue read Oct 2026
  • #1BrickBling Light Kit for LEGO Icons Captain Jack Sparrow's Pirate Ship 10365BrickBlingHK$157.00–HK$510.00In stock
  • #2BrickBling Light Kit for LEGO Icons Star Trek: U.S.S. Enterprise NCC-1701-D™ 10356BrickBlingHK$354.00–HK$432.00In stock
  • #3Universal LED light with 15cm/ 30cm length cord for BrickBling LEGO Light KitBrickBlingHK$7.00–HK$8.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Building Toys76%
Lamps1%
Lighting Accessories0%
Light Ropes & Strings0%

Share of the catalogue by product family.

Activity mixdominant: Toys
Toys96%
Lighting2%
Electronics Accessories0%
Lighting Accessories0%
Decor0%

The dominant category places BrickBling in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
62% of the catalogue
In stock
100%
Upper price quartile
US$40.01
Currency
HKD

05 · Influencers

BrickBling influencers

The creators who tag @brickblinglights on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @brickblinglights · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

BrickBling competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BrickBling among Toys brands in Hong Kong SAR China. The closest is Lumibricks, then SuperLightingLED.

CompetitorsToys · Hong Kong SAR China · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Lumibrickslumibricks.com
SuperLightingLEDsuperlightingled.com
Competitors Gravity finds for BrickBling. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BrickBling with Lumibricks

07 · Company

Who is behind BrickBling?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BrickBling is a company based in 尖沙咀, Hong Kong SAR China, on a domain registered in October 2023.

Legal entityGravity index, Nov 2026
Entity country
🇭🇰 Hong Kong SAR China · 尖沙咀
Domain registered
12 Oct 2023
DistributionGravity index, Nov 2026
Own store
brickblingtoy.com · Shopify · USD
Catalogue
38 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BrickBling

What people ask Google about BrickBling.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BrickBling legit or a scam?

According to Gravity by Benchr, BrickBling is a brand based in 尖沙咀, Hong Kong SAR China: its website has existed since October 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 34,540 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

BrickBling reviews

Customers rate BrickBling 3.4 out of 5 on Trustpilot over 21 reviews, 21 of them in the last twelve months: 48% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does BrickBling sell?

BrickBling provides LEGO enthusiasts with LED lighting kits to upgrade their models, offering DIY LEGO lights for various themes and series. Gravity by Benchr classifies it under Toys, with Building Toys making up 76% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does BrickBling cost?

BrickBling's best seller, BrickBling Light Kit for LEGO Icons Captain Jack Sparrow's Pirate Ship 10365, sells from HK$157.00 to HK$510.00 on brickblingtoy.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check brickblingtoy.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

BrickBling promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: BrickBling advertises on Facebook and Instagram and on Google, where its offers often run. Check brickblingtoy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy BrickBling?

BrickBling sells on its own website, brickblingtoy.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind BrickBling?

Gravity by Benchr records a company based in 尖沙咀, Hong Kong SAR China, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BrickBling doing well?

Not at the moment. Gravity by Benchr estimates about 117,600 visits to brickblingtoy.com in September 2026, down 21% in a month and down 17% over three months. BrickBling ranks #141 of 9,046 Toys brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BrickBling use?

Gravity by Benchr identifies brickblingtoy.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does BrickBling spend on Meta ads?

Gravity by Benchr does not publish a spend figure for BrickBling on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BrickBling.