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  5. Carlson Labs

Brand page · Health Care · United States

Carlson Labs Top 5% worldwide Top 5% in United States Top 5% in Health Care Top 10% in Health Care in United States
carlsonlabs.com·🇺🇸 Lincolnshire, United States· Shopify·Since 1996

Carlson Labs: 48.6k visits a month, 47 active Meta ads, Gravity score 607.

Carlson Labs — Carlson Labs is a family-owned, women-led company that produces premium nutritional supplements including vitamins, minerals, omega-3s, and other health products for the whole family. In September 2026 carlsonlabs.com drew an estimated 48.6k visits, down 18% on the month before. It ranks #849 of 12,108 Health Care brands in United States.

carlsonlabs.com@carlsonlabs 7.1kYouTube 1.3kFacebookLinkedIn 1.8kTrustpilot 2.8Meta Ad Library 47

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.6k
−18% vs. August 2026
Instagram followers
7.1k
1,261 posts · @carlsonlabs
Trustpilot
2.8
3 reviews · 3 in 12 months
Meta ads
47
active · on Google since 2023
Products
96%
in stock · 52 collections
Rank in United States
#849
of 12,108 in Health Care
LinkedIn
1.8k
followers · 77 employees
Earned media value
€615.5
per month, Instagram

Gravity score

607/ 1000 · 10 of 10 indicators rated
Brand Power518
Momentum628
Performance673

Percentiles within 815 peers: Health Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Carlson Labs is a family-owned, women-led company that produces premium nutritional supplements including vitamins, minerals, omega-3s, and other health products for the whole family.

01 · Traffic

How much traffic Carlson Labs gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Carlson Labs drew an estimated 48.6k visits in September 2026, down 18% on the month before and down 10% over three months.

  • Worldwide#174,223of 4.5m sites · Top 5%
  • In United States#55,746of 1.2m sites · Top 5%
  • Health Care, worldwide#4,684of 105,715 brands · Top 5%
  • Health Care, United States#849of 12,108 brands · Top 10%
Monthly visitssource Sept 2026

48.6k

estimated visits in September

1 mo ▼ −17.9%4 mo ▼ −10.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Carlson Labs.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Carlson Labs holds 2.8 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.8TrustScore · 3 reviews · 3 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Vitamin and Supplements Store Fitness and Nutrition Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Carlson Labs sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Carlson Labs sells on Shopify, 96% of its catalogue in stock. The best seller is Maximum Omega 2000, at US$39.90–US$112.00, followed by Cod Liver Oil and The Very Finest Fish Oil™.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Fitness & Nutrition93%
Pet Vitamins & Supplements2%
Medical Tests2%
Cosmetics2%

Share of the catalogue by product family.

Activity mixdominant: Health Care
Health Care95%
Personal Care2%
Pet Supplies2%
Nursing & Feeding1%
Gift Cards0%

The dominant category places Carlson Labs in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
91% of the catalogue
In stock
96%
Upper price quartile
US$29.90
Currency
USD

05 · Influencers

Who talks about Carlson Labs.

The creators who tag @carlsonlabs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @carlsonlabs on Instagram, led by Dr Elise Brisco: Integrative Health Expert & Model (91.6k followers, 3.2% engagement).

Influencersaccounts tagging @carlsonlabs · Instagram
AccountProfileFollowersEngagementTagsRelationship
DDr Elise Brisco: Integrative Health Expert & Model@hollywoodeyes · 🇺🇸 USBeauty cosmetics skincare Creator91.6k3.2%1Tagged @carlsonlabs
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Carlson Labs competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Carlson Labs among Health Care brands in United States. The closest is herb-pharm.com, then Spark®, Allmax Nutrition, Cannadips®, Nature's Way®, Natural Factors.

CompetitorsHealth Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
herb-pharm.comherb-pharm.com
Spark®drinkspark.com
Allmax Nutritionallmaxnutrition.com
Cannadips®cannadips.com
Nature's Way®naturesway.com
Natural Factorsnaturalfactors.com
Competitors Gravity finds for Carlson Labs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Carlson Labs with herb-pharm.com

07 · Company

The company behind Carlson Labs.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Carlson Labs is a company based in Lincolnshire, United States, founded in 1965 according to LinkedIn, on a domain registered in April 1996. It employs about 77 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Lincolnshire
Founded
1965, per LinkedIn
Domain registered
4 Apr 1996
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
77 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
carlsonlabs.com · Shopify · USD
Catalogue
52 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Carlson Labs

What people ask Google about Carlson Labs.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Carlson Labs a legit company?

According to Gravity by Benchr, Carlson Labs is a brand based in Lincolnshire, United States: its website has existed since April 1996, it sells on a Shopify store, it employs 77 people on LinkedIn, it has 7,110 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Carlson Labs sell?

Carlson Labs is a family-owned, women-led company that produces premium nutritional supplements including vitamins, minerals, omega-3s, and other health products for the whole family. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Carlson Labs expensive?

Carlson Labs' best seller, Maximum Omega 2000, sells from US$39.90 to US$112.00 on carlsonlabs.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check carlsonlabs.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Carlson Labs promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Carlson Labs advertises on Facebook and Instagram and on Google, where its offers often run. Check carlsonlabs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Carlson Labs?

Carlson Labs sells on its own website, carlsonlabs.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Carlson Labs?

Gravity by Benchr records a company based in Lincolnshire, United States, founded in 1965 according to LinkedIn, on a domain registered in 1996, with 77 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Carlson Labs doing well?

Not at the moment. Gravity by Benchr estimates about 48,600 visits to carlsonlabs.com in September 2026, down 18% in a month and down 10% over three months. Carlson Labs ranks #849 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Carlson Labs use?

Gravity by Benchr identifies carlsonlabs.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Carlson Labs' ad budget?

Gravity by Benchr does not publish a spend figure for Carlson Labs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Health Care brands in United States?

Among Health Care brands in United States in the Gravity by Benchr index, Carlson Labs ranks #849 of 12,108 by estimated traffic. Its closest competitors on the same market are herb-pharm.com, Spark®, Allmax Nutrition, Cannadips® and Nature's Way®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Carlson Labs.