Brand page · Personal Care · United States
Credo traffic, ads & competitors 360k visits a month, 76 active Meta ads, Gravity score 532.
Credo — Credo is a clean beauty retailer that sells natural makeup, organic skincare, hair care, bath & body products, fragrance, and sun care products through their online store and 15 boutiques. In September 2026 credobeauty.com drew an estimated 360k visits, up 16% on the month before. It ranks #211 of 33,626 Personal Care brands in the United States and holds a 2.7 Trustpilot rating over 14 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Credo is a clean beauty retailer that sells natural makeup, organic skincare, hair care, bath & body products, fragrance, and sun care products through their online store and 15 boutiques.
01 · Traffic
Credo website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Credo drew an estimated 360k visits in September 2026, up 16% on the month before and up 9% over three months.
- Worldwide#32,365of 4.5m sites · Top 1%
- In United States#10,498of 1.2m sites · Top 1%
- Personal Care, worldwide#1,332of 215,119 brands · Top 1%
- Personal Care, United States#211of 33,626 brands · Top 1%
360k
estimated visits in September
1 mo ▲ +15.5%4 mo ▲ +8.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Credo reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Credo holds 2.7 out of 5 on Trustpilot over 14 reviews, 1 of them in the last twelve months: 36% of customers give five stars and 43% one star.
Cosmetics Industry Cosmetics Store Beauty Supply Store Beauty Product Supplier Health and Beauty Shop Skin Care Clinic
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Credo best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Credo sells on Shopify, 92% of its catalogue in stock. The best seller is Limitless Lash Mascara, at US$17.00–US$29.00, followed by Super Serum Skin Tint SPF 40 and Botanical B Enzyme Cleansing Oil + Makeup Remover.
#1Limitless Lash MascaraCredoUS$17.00–US$29.00In stock
#2Super Serum Skin Tint SPF 40CredoUS$48.00In stock
#3Botanical B Enzyme Cleansing Oil + Makeup RemoverCredoUS$12.00–US$45.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Credo in its comparison group.
- Average rating
- 4.62 / 5
- Rated products
- 85% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$58.00
- Currency
- USD
04 · Ads
Credo ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Credo runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since February 2023 (image, text, video).
Celeb eyeliner tipCredo Beauty4 Oct 2026video
Your new lip obsessionCredo Beauty3 Oct 2026video
New to saleCredo Beauty3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Eco-Chic LLCverified
Text ad20 Oct 2026Eco-Chic LLCverified
Text ad20 Oct 2026Eco-Chic LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Credo influencers
The creators who tag @credobeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @credobeauty on Instagram, led by Axiology (94.9k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAxiology@axiology_beauty · 🇺🇸 US | Beauty cosmetics skincare Creator | 94.9k | 0.1% | 3 | Tagged @credobeauty |
06 · Competitors according to Gravity
Credo competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Credo among Personal Care brands in the United States. The closest is Adore Beauty, then MAKEUP, cultbeauty.com, Counter, Clé de Peau Beauté, CARE.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Adore Beautyadorebeauty.com.au | |||||||
| MAKEUPmakeupstore.no | |||||||
| cultbeauty.comcultbeauty.com | |||||||
| Countercounter.com | |||||||
| Clé de Peau Beautécledepeau-beaute.com | |||||||
| CAREcarenb.com |
07 · Company
Who is behind Credo?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Credo is a company based in San Francisco, United States, founded in 2014 according to LinkedIn, on a domain registered in August 2011. It employs about 231 people.
- Entity country
- 🇺🇸 United States · San Francisco
- Founded
- 2014, per LinkedIn
- Domain registered
- 24 Aug 2011
- Status
- Operating
- Employees
- 231 on LinkedIn
- Own store
- credobeauty.com · Shopify · USD
- Catalogue
- 745 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Credo
What people ask Google about Credo.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Credo legit or a scam?
According to Gravity by Benchr, Credo is a brand based in San Francisco, United States: its website has existed since August 2011, it sells on a Shopify store, it employs 231 people on LinkedIn, it has 252,632 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Credo reviews: is it worth it?
Customers rate Credo 2.7 out of 5 on Trustpilot over 14 reviews, 1 of them in the last twelve months: 36% give five stars, 43% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Credo sell?
Credo is a clean beauty retailer that sells natural makeup, organic skincare, hair care, bath & body products, fragrance, and sun care products through their online store and 15 boutiques. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 8% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Credo prices: how much is it?
Credo's best seller, Limitless Lash Mascara, sells from US$17.00 to US$29.00 on credobeauty.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check credobeauty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Credo discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Credo advertises on Facebook and Instagram and on Google, where its offers often run. Check credobeauty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Credo?
Credo sells on its own website, credobeauty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Credo?
Gravity by Benchr records a company based in San Francisco, United States, founded in 2014 according to LinkedIn, on a domain registered in 2011, with 231 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Credo doing well?
Yes. Gravity by Benchr estimates about 360,300 visits to credobeauty.com in September 2026, up 16% in a month and up 9% over three months. Credo ranks #211 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Credo use?
Gravity by Benchr identifies credobeauty.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Credo spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Credo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United States?
Among Personal Care brands in the United States in the Gravity by Benchr index, Credo ranks #211 of 33,626 by estimated traffic. Its closest competitors on the same market are Adore Beauty, MAKEUP, cultbeauty.com, Counter and Clé de Peau Beauté. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Credo.