- Gravity
- Rankings
- Apparel & Accessories
- Clothing
- πππππππ ππππ
Brand page Β· Clothing Β· New Zealand
πππππππ ππππ traffic, ads & competitors 161k visits a month, 88 active Meta ads, Gravity score 572.
πππππππ ππππ β Dangerfield NZ is an alternative fashion brand offering punk, goth, and vintage-inspired designs for men, women, and kids. In September 2026 dangerfield.co.nz drew an estimated 161k visits, down 27% on the month before. It ranks #22 of 2,191 Clothing brands in New Zealand and holds a 2.3 Trustpilot rating over 24 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 34 peers: Clothing brands in New Zealand with 100Kβ1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Dangerfield NZ is an alternative fashion brand offering punk, goth, and vintage-inspired designs for men, women, and kids.
01 Β· Traffic
πππππππ ππππ website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
πππππππ ππππ drew an estimated 161k visits in September 2026, down 27% on the month before and down 14% over three months.
- Worldwide#62,814of 4.5m sites Β· Top 5%
- In New Zealand#211of 26.3k sites Β· Top 1%
- Clothing, worldwide#5,800of 459,295 brands Β· Top 5%
- Clothing, New Zealand#22of 2,191 brands Β· Top 5%
161k
estimated visits in September
1 mo βΌ β27.4%4 mo βΌ β14.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 Β· Reviews
πππππππ ππππ reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
πππππππ ππππ holds 2.3 out of 5 on Trustpilot over 24 reviews, 7 of them in the last twelve months: 13% of customers give five stars and 79% one star. That volume places πππππππ ππππ in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Clothing Store Men's Clothing Store Streetwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 Β· Products
πππππππ ππππ best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
πππππππ ππππ sells on Shopify, 100% of its catalogue in stock. The best seller is Dangerfield NZ - Online Gift Voucher, at NZ$10.00βNZ$500.00, followed by Bianca Crochet Bikini Top and Puddle Duck Scrub Set.
#1Dangerfield NZ - Online Gift Voucherπππππππ
ππππNZ$10.00βNZ$500.00In stock
#2Bianca Crochet Bikini Topπππππππ
ππππNZ$20.00In stock
#3Puddle Duck Scrub Setπππππππ
ππππNZ$69.50In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places πππππππ ππππ in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 7% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$30.81
- Currency
- NZD
04 Β· Ads
πππππππ ππππ ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
πππππππ ππππ runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Limited Halloween DropDangerfield7 Oct 2026image
Halloween, But Make It DFDangerfield7 Oct 2026video
Halloween, But Make It DFDangerfield7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Factory X Pty Ltdverified
Text ad20 Oct 2026Factory X Pty Ltdverified
Text ad20 Oct 2026Factory X Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 Β· Influencers
πππππππ ππππ influencers
The creators who tag @dangerfieldclothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @dangerfieldclothing on Instagram, led by ππππ’π«π·π’π’π¦ (27.6k followers, 2.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| οΏ½ππππ’π«π·π’π’π¦@illicitbehaviour Β· π¦πΊ AU | Fashion style luxury Creator | 27.6k | 2.0% | 5 | Tagged @dangerfieldclothing |
06 Β· Competitors according to Gravity
πππππππ ππππ competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for πππππππ ππππ among Clothing brands in New Zealand. The closest is Goth N' Rock, then Forest Ink, MARY WYATT, Midnight Hour, Toonzshop, Disturbia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Goth N' Rockgothnrock.com | |||||||
| Forest Inkforestinkclothing.com | |||||||
| MARY WYATTmarywyattlondon.com | |||||||
| Midnight Hourmidnighthour.com | |||||||
| Toonzshoptoonzshop.com | |||||||
| Disturbiadisturbia.us |
07 Β· Company
Who is behind πππππππ ππππ?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
πππππππ ππππ is a company based in Auckland, New Zealand, on a domain registered in June 2011.
- Entity country
- π³πΏ New Zealand Β· Auckland
- Domain registered
- 2 Jun 2011
- Own store
- dangerfield.co.nz Β· Shopify Β· NZD
- Catalogue
- 471 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 Β· What people ask about πππππππ ππππ
What people ask Google about πππππππ ππππ.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is πππππππ ππππ legit or a scam?
According to Gravity by Benchr, πππππππ ππππ is a brand based in Auckland, New Zealand: its website has existed since June 2011, it sells on a Shopify store, it has 146,539 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about πππππππ ππππ?
Customers rate πππππππ ππππ 2.3 out of 5 on Trustpilot over 24 reviews, 7 of them in the last twelve months: 13% give five stars, 79% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is πππππππ ππππ?
Dangerfield NZ is an alternative fashion brand offering punk, goth, and vintage-inspired designs for men, women, and kids. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 32% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is πππππππ ππππ expensive?
πππππππ ππππ's best seller, Dangerfield NZ - Online Gift Voucher, sells from NZ$10.00 to NZ$500.00 on dangerfield.co.nz. 100% of the catalogue is in stock. Gravity does not track prices daily: check dangerfield.co.nz before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does πππππππ ππππ have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: πππππππ ππππ advertises on Facebook and Instagram and on Google, where its offers often run. Check dangerfield.co.nz for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy πππππππ ππππ?
πππππππ ππππ sells on its own website, dangerfield.co.nz, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind πππππππ ππππ?
Gravity by Benchr records a company based in Auckland, New Zealand, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is πππππππ ππππ doing well?
Not at the moment. Gravity by Benchr estimates about 161,000 visits to dangerfield.co.nz in September 2026, down 27% in a month and down 14% over three months. πππππππ ππππ ranks #22 of 2,191 Clothing brands in New Zealand in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does πππππππ ππππ use?
Gravity by Benchr identifies dangerfield.co.nz as a Shopify store (standard plan, not Shopify Plus), selling in NZD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does πππππππ ππππ spend on Meta ads?
Gravity by Benchr does not publish a spend figure for πππππππ ππππ on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in New Zealand?
Among Clothing brands in New Zealand in the Gravity by Benchr index, πππππππ ππππ ranks #22 of 2,191 by estimated traffic. Its closest competitors on the same market are Goth N' Rock, Forest Ink, MARY WYATT, Midnight Hour and Toonzshop. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with πππππππ ππππ.