1. Gravity
  2. Rankings
  3. Apparel & Accessories
  4. Jewelry
  5. Kidult

Brand page · Jewelry · Italy

Kidult Top 5% worldwide Top 5% in Italy Top 5% in Jewelry Top 1% in Jewelry in Italy
discoverkidult.com·🇮🇹 Milano, Italy· Shopify·Since 2016

Kidult: 94.9k visits a month, 33 active Meta ads, Gravity score 531.

Kidult — Scopri il mondo di Kidult! Gioielli personalizzati per ogni occasione: indossa ora bracciali e collane e sfoglia tutte le collezioni!. In September 2026 discoverkidult.com drew an estimated 94.9k visits, down 11% on the month before. It ranks #16 of 2,101 Jewelry brands in Italy and holds a 4.6 Trustpilot rating over 820 reviews.

discoverkidult.com@discoverkidult 184kYouTube 418FacebookTrustpilot 4.6Meta Ad Library 33

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
94.9k
−11% vs. August 2026
Instagram followers
184k
2,104 posts · @discoverkidult
Trustpilot
4.6
820 reviews · 150 in 12 months
Meta ads
33
active · on Google since 2025
Products
100%
in stock · 187 collections
Rank in Italy
#16
of 2,101 in Jewelry
LinkedIn
—
Data not available
Earned media value
€724.6
per month, Instagram

Gravity score

531/ 1000 · 10 of 10 indicators rated
Brand Power636
Momentum402
Performance556

Percentiles within 48 peers: Jewelry brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Scopri il mondo di Kidult! Gioielli personalizzati per ogni occasione: indossa ora bracciali e collane e sfoglia tutte le collezioni!

01 · Traffic

How much traffic Kidult gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Kidult drew an estimated 94.9k visits in September 2026, down 11% on the month before and up 47% over three months.

  • Worldwide#97,942of 4.5m sites · Top 5%
  • In Italy#2,376of 138k sites · Top 5%
  • Jewelry, worldwide#2,121of 132,285 brands · Top 5%
  • Jewelry, Italy#16of 2,101 brands · Top 1%
Monthly visitssource Sept 2026

94.9k

estimated visits in September

1 mo ▼ −11.0%4 mo ▲ +46.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Kidult.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Kidult holds 4.6 out of 5 on Trustpilot over 820 reviews, 150 of them in the last twelve months: 87% of customers give five stars and 3% one star. That volume places Kidult in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 820 reviews · 150 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★87%
4 ★7%
3 ★2%
2 ★1%
1 ★3%

Jewelry Designer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Kidult sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Kidult sells on Shopify, 100% of its catalogue in stock. The best seller is Size M steel bangle, at €19.00, followed by Modular steel bracelet with zircons and Size S steel bangle.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026

Data not available

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry96%
Clothing3%
Handbag & Wallet Accessories0%
Jewelry Cleaning & Care0%
Clothing Accessories0%

The dominant category places Kidult in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
4% of the catalogue
In stock
100%
Upper price quartile
US$38.08
Currency
EUR

05 · Influencers

Who talks about Kidult.

The creators who tag @discoverkidult on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @discoverkidult on Instagram, led by Alice Lupparelli (28.4k followers, 23.8% engagement).

Influencersaccounts tagging @discoverkidult · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAlice Lupparelli@ohmypaleskin · 🇮🇹 ITCinema series pop culture Creator28.4k23.8%2Tagged @discoverkidult
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Kidult competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Kidult among Jewelry brands in Italy. The closest is S'Agapõ Gioielli, then Brosway_italia, Rue des Mille, Laei, Barbara Palermo, Lab93studio.

CompetitorsJewelry · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
S'Agapõ Gioiellisagapo.it
Brosway_italiabrosway.com
Rue des Milleruedesmille.com
Laeilaei.it
Barbara Palermobarbarapalermo.store
Lab93studiolab93studio.it
Competitors Gravity finds for Kidult. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Kidult with S'Agapõ Gioielli

07 · Company

The company behind Kidult.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Kidult is a company based in Milano, Italy, on a domain registered in March 2016.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy · Milano
Founded
Data not available
Domain registered
29 Mar 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
discoverkidult.com · Shopify · EUR
Catalogue
187 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Kidult

What people ask Google about Kidult.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Kidult legit or a scam?

According to Gravity by Benchr, Kidult is a brand based in Milano, Italy: its website has existed since March 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 183,978 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Kidult reviews: is it worth it?

Customers rate Kidult 4.6 out of 5 on Trustpilot over 820 reviews, 150 of them in the last twelve months: 87% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Kidult?

Scopri il mondo di Kidult! Gioielli personalizzati per ogni occasione: indossa ora bracciali e collane e sfoglia tutte le collezioni! Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification, October 2026.

Kidult prices: how much is it?

Kidult's best seller, Size M steel bangle, sells €19.00 on discoverkidult.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check discoverkidult.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Kidult discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Kidult advertises on Facebook and Instagram and on Google, where its offers often run. Check discoverkidult.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Kidult?

Kidult sells on its own website, discoverkidult.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Kidult?

Gravity by Benchr records a company based in Milano, Italy, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Kidult doing well?

Yes. Gravity by Benchr estimates about 94,900 visits to discoverkidult.com in September 2026, down 11% in a month and up 47% over three months. Kidult ranks #16 of 2,101 Jewelry brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Kidult use?

Gravity by Benchr identifies discoverkidult.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Kidult's ad budget?

Gravity by Benchr does not publish a spend figure for Kidult on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Italy?

Among Jewelry brands in Italy in the Gravity by Benchr index, Kidult ranks #16 of 2,101 by estimated traffic. Its closest competitors on the same market are S'Agapõ Gioielli, Brosway_italia, Rue des Mille, Laei and Barbara Palermo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kidult.