Brand page · Personal Care · Italy
Ditano traffic, ads & competitors 225k visits a month, 13 active Meta ads, Gravity score 539.
Ditano — Ditano is an Italian perfumery that sells fragrances, cosmetics, and sun care products for women, men, and unisex, including niche fragrances and premium skincare. In September 2026 ditano.com drew an estimated 225k visits, down 9% on the month before. It ranks #14 of 2,288 Personal Care brands in Italy and holds a 4.1 Trustpilot rating over 562 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 37 peers: Personal Care brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ditano is an Italian perfumery that sells fragrances, cosmetics, and sun care products for women, men, and unisex, including niche fragrances and premium skincare.
01 · Traffic
Ditano website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ditano drew an estimated 225k visits in September 2026, down 9% on the month before and up 25% over three months.
- Worldwide#47,379of 4.5m sites · Top 5%
- In Italy#1,203of 138k sites · Top 1%
- Personal Care, worldwide#2,123of 215,119 brands · Top 1%
- Personal Care, Italy#14of 2,288 brands · Top 1%
225k
estimated visits in September
1 mo ▼ −9.4%4 mo ▲ +24.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Ditano reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ditano holds 4.1 out of 5 on Trustpilot over 562 reviews, 106 of them in the last twelve months: 79% of customers give five stars and 12% one star. That volume places Ditano in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Perfume Store Toiletries Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Ditano best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ditano sells on Shopify, 85% of its catalogue in stock. The best seller is Sauvage Eau de Parfum, at €65.78–€163.72, followed by Hypnotic Poison Eau de Toilette and Sauvage Eau de Toilette.
Sauvage Eau de ParfumDitano€65.78–€163.72In stock
Hypnotic Poison Eau de ToiletteDitano€56.82–€131.58In stock
Sauvage Eau de ToiletteDitano€58.31–€141.29In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ditano in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 23% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$88.90
- Currency
- EUR
04 · Ads
Ditano ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ditano runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Extra Sconto 10%, codice AUTUNNO10Ditano.com26 Sept 2026image
L’autunno porta con sé nuovi ritmi, nuovi profumi e nuovi gesti di bellezza. ✨ È il momento giusto per rinnovare la tua routine con fragranzDitano.com24 Sept 2026video
Ditano.comDitano.com24 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026DITANO S.R.L.verified
Text ad20 Oct 2026DITANO S.R.L.verified
Image ad20 Oct 2026DITANO S.R.L.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Ditano influencers
The creators who tag @ditano_com on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Ditano competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ditano among Personal Care brands in Italy. The closest is flaconi.de, then parfumdreams.co.uk, fragrance.com, notino.ch, allbeauty, PERFUMES & COMPANHIA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| flaconi.deflaconi.de | |||||||
| parfumdreams.co.ukparfumdreams.co.uk | |||||||
| fragrance.comfragrance.com | |||||||
| notino.chnotino.ch | |||||||
| allbeautyallbeauty.com | |||||||
| PERFUMES & COMPANHIAperfumesecompanhia.pt |
07 · Company
Who is behind Ditano?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ditano is a company based in Milano, Italy, on a domain registered in March 2012.
- Entity country
- 🇮🇹 Italy · Milano
- Domain registered
- 11 Mar 2012
- Own store
- ditano.com · Shopify · EUR
- Catalogue
- 1,128 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ditano
What people ask Google about Ditano.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ditano legit?
According to Gravity by Benchr, Ditano is a brand based in Milano, Italy: its website has existed since March 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 15,162 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Ditano?
Customers rate Ditano 4.1 out of 5 on Trustpilot over 562 reviews, 106 of them in the last twelve months: 79% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ditano?
Ditano is an Italian perfumery that sells fragrances, cosmetics, and sun care products for women, men, and unisex, including niche fragrances and premium skincare. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Ditano cost?
Ditano's best seller, Sauvage Eau de Parfum, sells from €65.78 to €163.72 on ditano.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check ditano.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Ditano have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Ditano advertises on Facebook and Instagram and on Google, where its offers often run. Check ditano.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Ditano?
Ditano sells on its own website, ditano.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Ditano?
Gravity by Benchr records a company based in Milano, Italy, whose domain was registered in 2012. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ditano doing well?
Yes. Gravity by Benchr estimates about 225,300 visits to ditano.com in September 2026, down 9% in a month and up 25% over three months. Ditano ranks #14 of 2,288 Personal Care brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ditano use?
Gravity by Benchr identifies ditano.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Ditano's ad budget?
Gravity by Benchr does not publish a spend figure for Ditano on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Italy?
Among Personal Care brands in Italy in the Gravity by Benchr index, Ditano ranks #14 of 2,288 by estimated traffic. Its closest competitors on the same market are flaconi.de, parfumdreams.co.uk, fragrance.com, notino.ch and allbeauty. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ditano.